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The latest edition of The New Rules of Marketing and PR has been completely revised and updated to present the most innovative methods and cost-effective strategies. The most comprehensive update yet shows you details about the pros and cons of AI and machine learning to automate routine tasks. Your life is already AI-assisted. Your marketing should be too, but there are challenges to be aware of.

With over 1 million copies sold worldwide and translated into 29 languages, Dr. Alex Loyd’s international best-selling book is a life changing program that uses energy medicine to heal mental and physical challenges. The Healing Code is your healing kit for life-to recover from the issues you know about, and repair the ones you don’t.

Elizabeth Bishop has been described as the "best-loved" poet in English of the second half of the twentieth century. This Very Short Introduction explores the ninety or so published poems that are at the core of her remarkable canon of verse. Drawing on biographical and critical material, Jonathan Post also makes frequent use of Bishop's letters and commentary by fellow poets. Throughout, Post places Bishop's lyric poetry alongside her other poetic genres, short stories, and translations within the context of her life and aesthetic values, showing how these shaped her work.

When it comes to delivering a pitch, Oren Klaff has unparalleled credentials. Over the past 13 years, he has used his one-of-a-kind method to raise more than $400 million—and now, for the first time, he describes his formula to help you deliver a winning pitch in any business situation. Whether you're selling ideas to investors, pitching a client for new business, or even negotiating for a higher salary, Pitch Anything will transform the way you position your ideas.

In this enlightening Very Short Introduction, Simon Critchley shows us that Continental philosophy encompasses a distinct set of philosophical traditions and practices, with a compelling range of problems all too often ignored by the analytic tradition. He discusses the ideas and approaches of philosophers such as Kant, Hegel, Nietzsche, Husserl, Heidegger, Sartre, Habermas, Foucault, and Derrida. He also introduces key concepts such as existentialism, nihilism, and phenomonology, by explaining their place in the Continental tradition.

Successful leaders know that leadership is less often about having all the answers - and more often about asking the right questions. The challenge lies in being able to step back, reflect, and ask the key questions that are critical to your performance and your organization's effectiveness. In What to Ask the Person in the Mirror, leadership expert Robert Kaplan presents a process for asking the big questions that will enable you to diagnose problems, change course if necessary, and advance your career.

In 2020, an invisible germ - a virus - wholly upended our lives. We're most familiar with the viruses that give us colds or Covid-19. But viruses also cause a vast range of other diseases, including one disorder that makes people sprout branch-like growths as if they were trees. Viruses have been a part of our lives for so long that we are actually part virus: the human genome contains more DNA from viruses than our own genes. Meanwhile, scientists are discovering viruses everywhere they look: in the soil, in the ocean, even in deep caves miles underground.

Blow is the unlikely story of George Jung's roller-coaster ride from middle-class high school football hero to the heart of Pablo Escobar's Medellín cartel - the largest importer of the United States cocaine supply in the 1980s. Jung's early business of flying marijuana into the United States from the mountains of Mexico took a dramatic turn when he met Carlos Lehder, a young Colombian car thief with connections to the then newly-born cocaine operation in his native land. Together they created a new model for selling cocaine.

Dr. Steven Laureys has conducted groundbreaking research into human consciousness for more than 20 years. For this best-selling book, he explores the effect of meditation on the brain. He uses hard science to explain the benefits of a practice that was once thought of as purely spiritual. The result is a highly accessible, scientifically questioning guide to meditation, designed to open the practice to a broader audience.

You have a very real enemy in this world: Satan. Forget the caricatures of the devil you may have in your mind—a man with horns, a pointy tail, and a pitchfork. The Bible depicts the devil as a powerful being of cunning intelligence, a creature who is determined to derail your faith and ruin your life. Bounds on Spiritual Warfare is a collection of five different titles from E. M. Bounds.

Detective Susan Ford and her new partner, Detective Jack Tomelli, are called to a crime scene at the local summer stock theater where they find the director of Murder on the Orient Express gruesomely murdered—naked, face caked in makeup, pillow at his feet, wrists and ankles bound by rope. When Susan describes the murder to her dad, retired detective Will Ford, he recognizes the MO of a 1969 serial killer . . . a case he worked fifty years ago.

In the eighteenth century the first American medical school was established in Philadelphia. Following the model of European universities, anatomical lectures were conducted with cadavers. But where did the bodies come from? Dissection was viewed as a fate worse than death, and the only legal source of "stiffs" was executed criminals. But there were not enough. As the medical profession and its need for "anatomical material" grew, a new, macabre practice emerged: body snatching.

Based on exclusive interviews with the surviving cast and crew, friends and families of the stars, and other Hollywood insiders, Killin' Generals is a riveting must-listen for film buffs, military fans, and anyone who loves a down-and-dirty adventure tale. Detailed, insightful, and gossipy, Epstein's homage spotlights the movie's endless barrage of cinematic gold.

On Christmas Night 1996, six-year-old JonBenet Ramsey was murdered in her family's home in Boulder, Colorado. A ransom note was found, but it was hours before her father, John, found her body in the basement. She had been strangled with a garrote and her skull was fractured. The media sensationalized the tragic death of the "child beauty queen" and public speculation and rumors ran rampant. What followed was one of the most notorious unsolved murder investigations in American history.

Jack Zipes has spent decades as a "scholarly scavenger," discovering forgotten fairy tales in libraries, flea markets, used bookstores, and internet searches, and he has introduced countless readers to these remarkable works and their authors. In Buried Treasures, Zipes describes his special passion for uncovering political fairy tales of the nineteenth and twentieth centuries, offers fascinating profiles of more than a dozen of their writers and illustrators, and shows why they deserve greater attention and appreciation.

Roger and Penny Scaggs seemed a poster couple for family values. Evangelical Christians living in booming Austin, Texas, in the mid-1990s, they were respected leaders in their church and community. As Roger diligently worked his way up the high-tech corporate ladder, Penny kept a pristine home and coached similarly devout young women on how to be perfect wives. But on a windy March evening, this godly woman met the devil head-on.

The Second Vatican Council (1962-1965), or Vatican II, is arguably the most significant event in the life of the Catholic Church since the Reformation. The Council initiated, intentionally or not, profound changes not simply within Catholic theology, but in the religious, social, and moral lives of the world's billion Catholics. It also reconfigured, intellectually and practically, the Church's engagements with those outside of it—most obviously with regard to other religions.

Are you ready to get your faith in shape? A 40-Day Spiritual Workout for Catholics is designed to bring about deeper transformation and conversion in your life. Rice challenges his listeners to spend 40 days developing a habit that will last a lifetime. Each of the 40 days includes a Scripture quote, a quote from a saint or the Catechism of the Catholic Church, a short reflection, thought-provoking questions, and a prayer. Your spiritual workout borrows concepts from physical training, including stretch, cardio, muscle-building, hydration, fat-burning, and cool down.

A portrait of a keen social observer at the center of the last 50 years of cultural life, captured through a vivid selection of O’Brien’s own writings on music to fashion to downtown art and, just as importantly and unexpectedly, the political temperature of America. Glenn O’Brien collaborated with visual artists, writers, fashion houses, and musicians throughout his almost 50-year career. Intelligence for Dummies gathers Glenn O’Brien’s essays, aphorisms and tweets, to create a portrait of the artist as cultural bellwether.

Seeing the biblical prophets in context makes all the difference in understanding their messages. In The Prophets of Israel, Old Testament scholar and longtime field archaeologist James K. Hoffmeier explores the biblical prophets through their ancient settings. These features vividly illustrate the biblical narratives and the prophets' concerns, helping listeners better comprehend each text's message and make informed theological applications.