検索キーワード： 著者 "Amrita Gurney and Janessa Lantz" すべてのカテゴリー

This is a podcast about brand marketing at SaaS startups. Across the three major functions of SaaS marketing -- product marketing, demand generation, and brand -- brand is consistently the least understood. There are a lot of marketing podcasts out there, but this is where marketers show up to discuss how to think about, and invest in, brand marketing at each stage of your startup's growth.

This is a podcast about brand marketing at SaaS startups. Across the three major functions of SaaS marketing -- product marketing, demand generation, and brand -- brand is consistently the least understood. There are a lot of marketing podcasts out there, but this is where marketers show up to discuss how to think about, and invest in, brand marketing at each stage of your startup's growth.