From our Season 12 Archives, one of our favourites.

In this episode, we talk about one of the legends of the advertising business – George Lois. Out-spoken and fearless, he launched Xerox, helped elect Robert F. Kennedy, designed famous Esquire magazine covers and even once climbed out onto a window ledge to convince a client to buy an idea.

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From our Season 12 Archives.... one of our favourites.

With multiple ways to skip commercials at our fingertips, advertisers have found a new way to reach the public. They’re jumping out of commercial breaks and into the storylines of television shows. This week, we look at a list of popular TV shows that aren’t just entertainment. They’re big marketing vehicles for companies.

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We thought you might enjoy an episode from our sister podcast, “We Regret To Inform You: The Rejection Podcast” - this week it’s the history of the goalie mask. Coaches didn’t want them, managers rejected them, the NHL didn’t want them - but one goalie did. The rest is history.

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From our Season 11 Archives, one of our favourites.

This week, we look at the ways libraries market themselves. If you think libraries are quiet, you’ve got another thing coming. We’ll talk about a library video series that played like a TV cop show - and - we’ll look at library wars - when libraries battle each other on social media.

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TERRY at checkout. Download Saily app or go to https://saily.com/terry

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From our Season 12 Archives, one of our favourites.

This week, we take a look at the most creative “help wanted” ads in the world. We’ll talk about how IKEA recruited new workers without needing to buy an ad. How VW found new mechanics by posting ads in the most unusual place. And the amazing ways the intelligence community recruits spies and code breakers.

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TERRY at checkout. Download Saily app or go to https://saily.com/terry

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Now that we’ve moved the Beatlology Interviews to its own feed, you might not be caught up. Thought you might like to hear one of my favourite episodes - singer Dion DiMucci is one of only five people still alive who are on the cover of Sgt. Pepper. Dion was also supposed to be on the plane with Buddy Holly that fateful night - and he tells us that heartbreaking story. He also gives the best description of Buddy Holly that I’ve ever heard.

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Get an exclusive 15% discount on Saily data plans! Use code

TERRY at checkout. Download Saily app or go to https://saily.com/terry

Hosted on Acast. See acast.com/privacy for more information.

From our Season 12 Archives, one of our favourites.

This week, we look at candy bar advertising. Millions are spent marketing candy bars every year. We'll talk about how the movie Willy Wonka and the Chocolate Factory was owned by a candy company. And we'll reveal whether it really was Phil Collins inside that gorilla costume in that famous Cadbury Dairy Milk commercial.

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TERRY at checkout. Download Saily app or go to https://saily.com/terry

Hosted on Acast. See acast.com/privacy for more information.

From our Season 11 Archives, one of our favourites.

This week, we explore how dating agencies Sell Love. We’ll talk about the very first dating service in history, we’ll explore one app that is more about lust than love and we’ll talk about how heartthrob Reynolds created one of the best dating commercials of the last 10 years.

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Get an exclusive 15% discount on Saily data plans! Use code

TERRY at checkout. Download Saily app or go to https://saily.com/terry

Hosted on Acast. See acast.com/privacy for more information.