I’m sure you’ve been there: staring into a closet full of clothes, yet feeling like you’ve got nothing to wear…especially if you’re styling for an important event. But even on a “normal” day, this isn't just a minor inconvenience. It’s the price you pay for not being taught how to intentionally shop for yourself.

Yet, the expensive price tag it comes with impacts more than just your daily routine. It significantly drains your mental focus, confidence, and energy as well. So how do you stop wasting time and energy on deciding what to wear and transform your relationship with your wardrobe so you can start dressing like the leader you are?

In this episode of The Visibility Shift, you'll learn how to go clothes shopping in a way that’s intentional and that actually works for your life. I’ll discuss why the notion that you have nothing to wear is a myth, the sneaky ways your closet can drain you before you’re ready to start your day, and how to address this so you can reclaim your time, energy, and presence when you need it most.

3:21 – What’s really behind that feeling of having nothing to wear

6:49 – How you’re influenced to shop incorrectly (and who benefits)

8:21 – The deeper impact of wardrobe misalignment and how it diverts from more impactful activities

11:32 – Three key areas that cause you to go through cycles of feeling like you have nothing to wear

14:36 – The bigger impact of your style on you as a person

17:05 - What it looks like to create a clear and honest style strategy

20:59 – The price of indecision, the impact of taking small steps, and how you can start today

Mentioned In How to Stop Wasting Time Deciding What to Wear Every Day

Stop Panic Shopping and Start Building Your Style Strategy

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Does this sound familiar? A big event lands on your calendar, and you’re panicked because nothing in your wardrobe feels right. So you embark on a desperate shopping spree, hoping to find the perfect solution.

We all get the impulse to shop our way to clarity, but it’s a short-term fix that rarely delivers the long-term alignment and confidence we crave. Instead, the key lies in building a style strategy that’ll transform your relationship with your closet and create a wardrobe that reflects who you are and are becoming.

In this episode of The Visibility Shift, you'll discover why panic shopping is a distraction that leads to more confusion and frustration. I’ll reveal the pitfalls of retail marketing that contribute to that feeling of misalignment and take you further away from your goal, shift your perspective on what true style transformation entails, and discuss the foundational steps to cultivate a wardrobe that truly serves your authentic self.

1:00 – Why shopping shouldn’t be the starting point for your style transformation

2:38 – The common trap you can fall into when a significant event occurs

7:22 – How the retail environment manipulates you to stray away from your personal style

13:21 – A glimpse into the three-part style strategy I go through with clients to provide clarity, confidence, and alignment

15:16 – How style visioning helps you define who you’re becoming and what you want to wear

19:03 – Style applications and tools to help you make intentional choices about your wardrobe

20:15 – The most transformative step to help identify what’s blocking you from embracing your desired style

21:40 – The psychological benefits of being more intentional in your shopping

25:12 – A few reminders for when you’re tempted to panic shop

Mentioned In Stop Panic Shopping and Start Building Your Style Strategy

How Natalee Shimerdla Broke Free From the Style Rules

How Brooke Janousek Went From Compliments to True Confidence

Your Body Isn’t the Problem, Your Strategy Is

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“I can’t dress the way I want to until my body changes.”

That is one of the most painful lies women carry around with them, and one that’s often used as an excuse not to dress how they really want. If you’re one of them, it’s time to say, “No” and figure out how to accept, love, and embrace what you’ve got. You don’t need to change your body; you just need to change your rules.

In this episode of The Visibility Shift, you’ll learn the necessary mindset shifts that need to happen if you want to embody a magnetic personal style. You’ll discover how the realities of retail make for a frustrating shopping experience, how you hold yourself back and limit your style and leadership potential, and how a perspective shift on how to dress your body will give you the confidence you’re looking for.

2:47 – The prevalence of body image issues, even among those with “ideal” bodies

5:32 – What you might not have realized about the “perfect” body type in the media

9:16 – Three ways the retail environment makes it difficult for you to love your body

15:34 – How a rigid or limiting mindset with your style impacts your leadership potential

19:21 – How a rigid or limiting mindset with your style affects the way you show up energetically

21:11 – The power of learning to work with your body to create balance and proportion for genuine confidence

25:20 – A few things to remind yourself that your body isn’t the enemy

Mentioned In Your Body Isn’t the Problem, Your Strategy Is

The Hidden Rules Holding You Back (and How to Break Them)

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It’s one thing to talk about style shifts. It’s another to hear someone describe how that shift changed how they walk into every room.

Brooke Janousek felt successful on paper but disconnected from how she was showing up. As CEO of a fractional CMO consultancy, her style was polished, professional, and totally… fine. She was receiving compliments about her outfits, but they didn’t reflect the creative, powerful, elegant badass leader she was evolving into… until we worked together to figure out her personal style.

In this episode of The Visibility Shift, Brooke reveals what it really looks like to step into a bolder, more aligned version of herself, especially in a corporate environment where blending in often feels safer than standing out. Her story is an example of a lived-in, real-world scenario of what visibility can look like when you stop dressing to play small and start feeling confident in what you wear (and the body on which you wear it).

2:39 – What felt off about the external validation that Brooke received about her style

4:35 – Why compliments about Brooke’s style post-transformation felt different

5:37 – How it feels to show up as an elegant badass with an edgier style

9:29 – The pressure and expectation of dressing to match the client’s industry

12:20 – How Brooke has learned to stay consistent with her style, no matter the situation

14:39 – The difference energetically in how Brooke shows up before vs. after defining her style

16:35 – How Brooke’s style transformation plays into her personal brand

20:25 – The impact of the pandemic on Brooke’s (and other women’s) sense of style at the time

24:05 – Women as deserving of investing in something for themselves

26:47 – Practical benefits for Brooke after discovering and undergoing her style transformation

28:39 – How embracing your style can affect your perspective about your body

33:42 – What dressing with intention means to Brooke after going through this process together

Mentioned In How Brooke Janousek Went From Compliments to True Confidence

The Grow CMO

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Does it feel like your business and personal growth have outpaced your closet? That feeling when you look at all the nice things hanging there, but nothing feels quite right? That unaligned feeling is a powerful sign that you're evolving, ready for bigger opportunities, and eager to show up more authentically. And I have just the thing that's going to catapult you to the next level.

In this episode of The Visibility Shift, you'll discover the ins and outs of The Visibility Edit, an 8-week group experience designed to help you align your inner growth with your outer presence. I'll discuss why buying more clothes isn't the answer, unveil the program's three-part journey week by week, and reveal how it sets inner shifts in motion, allowing for true style transformation to emerge and making your visibility undeniably magnetic.

1:48 – Why buying more clothes isn’t the solution

5:22 – My unique approach and why I created The Visibility Edit

9:02 – Overview of the 3-part Visibility Arc in the program

11:27 – A deeper weekly breakdown as you move through the arc

18:05 – What you’ll walk away with and an example of what’s possible

20:19 – How to know if this is or isn’t right for you

22:48 – Your invitation and what to expect after you apply to join

Mentioned In Why Nothing in Your Closet Feels Right Anymore

How Natalee Shimerdla Broke Free From the Style Rules

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You open your closet, look at the perfectly appropriate clothes in it, and feel like nothing fits. (And I’m not talking in terms of measurements). That deep-down sense of something being “off” can feel exhausting because it isn’t just about your wardrobe. It’s a powerful signal that the old playbook for showing up to blend in doesn’t work anymore.

You are meant to lead, not fit in. You’re being called to step into a greater, more authentic version of yourself… which can be incredibly scary. Yet, it is the fundamental difference between the visibility that got you where you are right now and the magnetic presence you need to reach your next level.

In this episode of The Visibility Shift, you’ll discover what it really means to stop dressing to fit in and start dressing to lead. I’ll discuss why this shift feels so vulnerable and is exactly what’s required to unlock your next level.

3:08 – A visibility tale of two different scenarios

4:59 – Personal examples of why authenticity, while risky, is necessary

15:39 – Three ways that authenticity impacts your bottom line

17:56 – The cost of styling yourself to fit in

19:53 – The magnetic impact of internal and external alignment

Mentioned In How Authentic Style Builds Better Business Than Playing It Safe

The Pink Skirt Project

Eleanor Beaton

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From the outside, Natalee Shimerdla always looked polished and professional. People took her seriously in her corporate job and her business. Yet, behind the scenes, she felt disengaged with her style.

After spending years dressing the “right way” and never feeling like herself in the process, Natalee came to me. Working together, she learned how to give herself permission and power to dress for herself instead of her environment.

In this episode of The Visibility Shift, you’ll hear how Natalee went from following the hidden style rules to using style as a tool to express her authentic self. She shares what it was like dressing under those rules, what happened when she embraced the bold patterns and colorful style that matched her energy, and how this process has impacted her confidence both professionally and personally.

2:18 – How Natalee previously felt about her style and showing up as CEO vs. corporate

8:37 – What it felt like for Natalee to allow the real version of herself to start coming out

12:58 – How Natalee overcame the moments she felt most scared to embrace her true self

16:49 – How this process of working together cleared up mental fog for Natalee

20:19 – What surprised Natalee most about our initial meetings

23:48 – The necessary shift Natalee leaned into to fully transform into her authentic self

27:43 – The photo shoot experience that made it all click and come together for Natalee

34:57 – Natalee’s advice to anyone holding themselves back to be taken seriously or level up in position

39:15 – Powerful reflections on the conversation with Natalee

Mentioned In How Natalee Shimerdla Broke Free From the Style Rules

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The Hidden Style Rules Holding You Back (and How to Break Them)

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You may not realize it, but you’ve walked around being bound by hidden rules for a long time. Rules about what to wear in this or that situation, at this or that age, for this or that body type. And now, it’s time to start calling these things out! Because while they might have helped you fit in, they’re just keeping you stuck now.

In this episode of The Visibility Shift, you’ll discover the kind of invisible style rules you’ve internalized and where they came from. I’ll also highlight ways these hidden rules have held you back and why simply changing what’s in your closet isn’t the solution to freeing yourself from them.

2:17 – The outdated and unquestioned rules you might be subconsciously carrying around

4:18 – How a couple of clients realized that these invisible rules aren’t about style at all

7:32 – The cost of following these hidden rules, beliefs, and expectations

10:28 – The secret rule I followed for 30 years and another that made me feel like an imposter

14:05 – What happens when you rewrite the script to break the rules

17:22 – How I work with clients to help them rewrite their story and a question to begin rewriting yours

Mentioned In The Hidden Style Rules Holding You Back (and How to Break Them)

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