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Are you trapped in religious obligation instead of experiencing the freedom of relationship with God? Mike Mirarchi breaks down his personal secret to success that has guided his entire life and career: putting 100% of everything in God's hands.

Drawing from his own journey, Mike explains the critical distinction between what he calls "Be-Do-Have Religion" versus "Have-Do-Be Relationship." The former requires us to follow rules, perform rituals, and earn our way to salvation. The latter starts with accepting the freely given gift of salvation through Jesus, which transforms how we live from the inside out. When Jesus died on the cross, the temple curtain tore from top to bottom—a powerful symbol of our new direct access to God without intermediaries or religious gatekeepers.

This perspective changes everything. No longer bound by religious obligations, holy days, dress codes, or endless rules, we discover the freedom of letting our actions flow naturally from our connection with God. Mike vulnerably shares how this relationship-centered approach has guided his work, relationships, and purpose. He explores Psalm 139's revelation that God designed each of us with unique purpose, and how relationship with Him helps us discover that purpose. Rather than earning God's favor through religious performance, we accept His gift of salvation and allow our lives to be transformed by His presence.

Ready to move beyond religion to relationship? Download Mike's free guide with scripture references at www.toiletpapersalesman.com and discover how this seemingly simple shift can radically transform your spiritual journey, work life, and sense of purpose. Who knew a toilet paper salesman could bring such profound spiritual insight?

Link to my website: The Toilet Paper Salesman ™ – Who Says Selling Toilet Paper isn’t Glamorous? ™

Link to my book: Sales Wisdom from a Toilet Paper Salesman
Sales Wisdom from a Toilet Paper Salesman: A Handbook for B2B Sales, Sales Management, Leadership and Life Success: Mirarchi, Michael: 9780692732892: Amazon.com: Books

Link to David Mirarchi's website
David Mirarchi

Link to RJ Schinner Co, Inc
RJ Schinner | Home

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Special moments sometimes align in meaningful ways. When I launched this podcast exactly one year ago on July 3rd, I had no idea it was my Pop's birthday until my sister-in-law pointed it out. Now, as we celebrate our first anniversary, we're dedicating this episode to Frank J. Mirarchi, who would have turned 99 today.

What made my Pop's generation "the greatest" wasn't just their historical significance - it was their remarkable selflessness. Growing up through the Depression, they didn't think twice about giving the shirts off their backs, helping neighbors, or extending themselves for others. It wasn't special to them; it was simply how they lived.

True selflessness means constantly tuning your awareness to opportunities where you might help. I share personal stories, from paying for a stranger's gas to giving up my hotel room, that illustrate how small acts create ripple effects far beyond their original impact. The most powerful aspect of selflessness? When done without broadcasting it to the world, it transforms from occasional good deeds into a lifestyle that brings profound meaning and satisfaction.

The contrast between selflessness and selfishness becomes starkly apparent in our daily interactions. Even when someone doesn't appreciate your help (which sometimes happens), the act itself remains meaningful and observed by others. Every day presents countless chances to make someone's day brighter through a smile, a helping hand, or simply being present for their needs.

Ready to experience the joy that comes from putting others first? Start looking for opportunities today. Imagine how different our world would be if we all lived with the selfless spirit that defined my Pop's generation. Subscribe to join our community of positive change-makers and discover how small acts of kindness can create extraordinary impact.

Link to my website: The Toilet Paper Salesman ™ – Who Says Selling Toilet Paper isn’t Glamorous? ™

Link to my book: Sales Wisdom from a Toilet Paper Salesman
Sales Wisdom from a Toilet Paper Salesman: A Handbook for B2B Sales, Sales Management, Leadership and Life Success: Mirarchi, Michael: 9780692732892: Amazon.com: Books

Link to David Mirarchi's website
David Mirarchi

Link to RJ Schinner Co, Inc
RJ Schinner | Home

Send us a text

Stepping outside your comfort zone is essential for success in sales, especially when it comes to cold calling. This candid exploration takes you deep into the psychology and strategy behind effective business-to-business cold calling approaches that actually work.

We break down the crucial mindset shift from seeing cold calls as order-taking opportunities to viewing them as chances to help customers become more successful. This fundamental reframing transforms your approach from product-pushing to consultative selling - the difference between asking "Need anything this week?" and engaging in meaningful conversations about business challenges where your solutions offer help.

The strategic approach to cold calling revealed here might surprise you. Your first cold call should focus solely on gathering three pieces of information: identifying the decision-maker, determining the best contact time, and collecting their contact information. That's it. Success isn't getting an order on the first visit - it's establishing the foundation for a relationship. Learn why Friday afternoons can be golden opportunities while other salespeople have mentally checked out for the weekend and discover practical preparation steps that demonstrate professionalism and respect.

Most striking is the revelation that 68% of customers switch suppliers not because of price or product issues, but because they feel their vendor doesn't care about them. This insight leads to the relationship banking concept - you must continually make "deposits" with your customers through attentiveness and service, especially with your easiest customers who are paradoxically the most likely to be taken for granted. The "theory of scattering mice" shows why neediness repels potential clients while confident value-offering attracts them.

Ready to transform your approach to cold calling and build genuine business relationships? This episode provides the roadmap to move beyond comfort zones and into meaningful customer connections.

Link to my website: The Toilet Paper Salesman ™ – Who Says Selling Toilet Paper isn’t Glamorous? ™

Link to my book: Sales Wisdom from a Toilet Paper Salesman
Sales Wisdom from a Toilet Paper Salesman: A Handbook for B2B Sales, Sales Management, Leadership and Life Success: Mirarchi, Michael: 9780692732892: Amazon.com: Books

Link to David Mirarchi's website
David Mirarchi

Link to RJ Schinner Co, Inc
RJ Schinner | Home