What does it really take to thrive in the online business world for over a decade, without burning out or quitting? In this powerful and honest conversation, I welcome back my friend and long-time entrepreneur, Steph Gaudreau.

Steph is a strength coach, certified personal trainer, sports nutritionist, host of the Fuel Your Strength Podcast, and the creator of the Strong with Steph Lifting Program. She’s also a graduate of my Nourished Business Accelerator, and someone I deeply admire for her ability to evolve while staying anchored in her mission.

Steph opens up about the realities of sustaining a business in an ever-changing online space, the unexpected struggles she faced (including nearly walking away after her book launch), and the pivotal mindset shifts that brought her renewed clarity, joy, and success.

Whether you’re brand new to business or you’ve been in the trenches for years, this conversation will give you the strategies, inspiration, and real talk you need to stay in the game for the long haul.

[2:10] – The rare resilience it takes to survive 10+ years in online business.
[4:18] – Steph’s leap from high school science teacher to full-time entrepreneur.
[8:06] – What’s old is new again: the resurgence of blogging, podcasts, and long-form content.
[14:30] – Behind the scenes of Steph’s book launch—and the unexpected emotional aftermath.
[20:05] – Rediscovering the missing ingredient: joy in your business.
[26:15] – Why Steph shifted from short-term programs to long-term client relationships.
[42:14] – Competing with tech-driven fitness brands by doubling down on personal connection.
[49:11] – Steph’s hard-earned advice for creating a business with staying power.

1. "Pace yourself. Momentum is great, but you also have to think about what it takes to sustain something for years, not just start it."

2. "The missing piece for me was joy. If you’re not enjoying what you’re building, it’s going to be really hard to stick with it."

3. "A cupcake without frosting is boring, but frosting without the cupcake doesn’t work either. You need the long-term, foundational content and the short-term, fun stuff."

4. "You don’t have to scale the way everyone else does. Build the kind of business you actually want to run."

5. "Strength training isn’t just about lifting more. It’s about being able to live your life fully without your fitness holding you back."

• Connect with Steph: stephgaudreau.com

• Listen to Fuel Your Strength Podcast

• Try a free workout with Steph

If you enjoyed this episode, please take a moment to rate, review, and share the show. Your support helps more entrepreneurs discover these conversations and equips them to build businesses they truly love.

What if your mindset coaching skills, not your marketing, are the real bottleneck holding your business back?

I’m joined by Dr. Kasey Jo Orvidas, a psychologist and creator of the Health Mindset Coaching Certification, to explore how building stronger coaching skills, especially around client mindset, can dramatically shift both your client results and your business outcomes.

We talk about how mindset work shows up across the board—from client retention and satisfaction, to sales call conversions, and even how you create content. Kasey shares practical insights from her own journey and explains why addressing mindset goes far beyond just “good vibes only.”

If you’ve ever felt stuck with a client who “knows what to do but just isn’t doing it,” this conversation is a must-listen.

1. "Everyone knows they should eat healthy and exercise. But so many people have a hard time actually doing it."

2. "You can lead a horse to water, but you can also sweeten the water."

3. "Most coaches say, 'Only apply when you're motivated.' And guess what... those are the people who probably don’t need coaching."

4. "If you're dreading client check-ins, client calls, feedback forms, that is showing up in your business. That’s going to show up in your sales too."

5. "Coaching mindset is a skill, just like macros or training or anything else. You don’t just know how to do it without learning it."

• [1:13] — Kasey’s background: from criminology to fitness and psychology

• [6:52] — Starting her business and creating the Health Mindset Coaching Certification

• [10:24] — Why coaching skills affect client results more than information or macros

• [13:17] — Where fixed mindsets show up with clients—and how coaches can respond

• [17:01] — Mindset coaching in one-on-one vs. group vs. course formats

• [22:15] — Mindset and messaging in your sales funnel and application forms

• [29:12] — Shifting marketing content to support mindset and reduce overwhelm

• [36:00] — Your own mindset as a coach and how it shapes your results

• [44:40] — Burnout, difficult clients, and the impact of mindset on your energy

• Free Training: The Coaching Code – Join Kasey’s live training series (August 14-20, 2025) on mindset and coaching skills.

Thank you for tuning in to this week’s episode of the Nourish CEO Podcast! If Kasey’s insights resonated with you, or even challenged you... would you do me a favor?

Please rate, follow, share, and review the podcast on Apple Podcasts. Your support helps more amazing coaches like you find the show, and it means the world to me.

It feels like everything is shifting in the online coaching world lately, doesn’t it? In this episode, I’m pulling back the curtain on the five biggest trends reshaping our industry right now.

Whether you’re tired of spinning your wheels trying to sell low-ticket offers, or you’re burnt out from the constant hustle of content creation, this episode is going to help you understand why things feel harder than they used to, and what you can do to shift into a more sustainable, profitable business model.

I’ve been in this space for over a decade, and I can confidently say the past year and a half has brought some of the fastest and most dramatic changes I’ve ever seen.

I’m sharing what’s working (and what’s not) when it comes to offers, marketing, and sales, and giving you actionable insights on how to stay ahead of the curve.

If you want to thrive online in 2025 and beyond, this is a must-listen.

Timeline Summary:

[0:00] - Welcome back! Let’s talk about the big changes happening in the online business space.
[1:48] - Why your old strategies may not be working anymore—and the course correction you need now.
[3:04] - How sales cycles have shifted and what it means for your business growth.
[7:06] - The course creator bubble is bursting—here's what to focus on instead.
[14:35] - Why content creation alone won’t cut it anymore, and how to lean into your story and thought leadership.
[23:48] - High-ticket, low-volume is the winning business model for most coaches and practitioners in 2025.
[29:00] - How human connection is becoming your most valuable offer feature, even for scalable offers
[34:00] - Why evergreen sales models are outperforming traditional launches in the health industry.
[41:50] - Recap of all five trends and why now is the time to adapt.

Top Quotes from the Episode:

• "People are no longer buying content. They're buying conviction, connection, and transformation."

• "Courses aren’t dead, but the course creator bubble is definitely bursting."

• "The people who are succeeding right now are the ones with systems that create consistent touchpoints."

• "You can bake authentic connection into your offer without burning yourself out on one-on-one sessions."

• "Evergreen enrollment isn’t just easier—it’s more aligned with how people make decisions today."

Links & Resources:

• DM me the word "INFO" on Instagram to get my free training: @lauraschoenfeldrd

Closing Thoughts:
If this episode opened your eyes or gave you a fresh perspective, I would be so grateful if you left a review on Apple Podcasts! Your feedback helps other incredible coaches and practitioners discover the show and helps me continue to bring valuable insights your way. Don’t forget to rate, follow, and share this episode with a friend who needs to hear it!