Bitcoin Series 2 of 4

www.v2amarketing.comwww.ryantansom.com

In the second half of this deep-dive conversation, Kimberly Clark, Alan Beaulieu, and Ryan Tansom explore the heart of Bitcoin’s value proposition—scarcity, decentralization, and its role as a hedge against economic instability.

Topics Covered:

- Why Bitcoin is fundamentally different from other cryptocurrencies

- The concept of money as a ledger of time and value

- Bitcoin’s fixed supply and trustless architecture- Risks: regulation, fraud, and government control

- Forecasting Bitcoin’s role in the 2030s economic landscape

- How to get started with Bitcoin safely and simply

- The philosophical and practical implications of a decentralized global reserve asset

Whether you're crypto-curious or a seasoned investor, this episode offers a compelling, accessible breakdown of Bitcoin’s potential—and its limitations—in a rapidly evolving financial world.

Listen in for:

- Real-world analogies (including twins, rodeos, and RVs!)

- Thoughtful debate on economic trends and monetary policy

- Actionable advice for beginners entering the Bitcoin space

Don’t forget to like, subscribe, and share if you find this episode insightful. And stay tuned for future episodes where we continue unpacking the forces shaping our financial future.

www.v2amarketing.comwww.ryantansom.comIn Part One of our deep dive into Bitcoin and the evolving world of cryptocurrencies, we unpack the fundamentals of Bitcoin and explore its unique position in the global financial landscape. Kimberly Clark and guests break down what makes Bitcoin different from other digital assets, why its decentralized nature matters, and how it addresses the limitations of traditional stores of value like gold. We also examine the correlation between Bitcoin’s price and global M2 money supply growth, offering insights into its potential role as a hedge against inflation. Whether you're crypto-curious or a seasoned investor, this episode lays the groundwork for understanding Bitcoin’s economic significance.

www.v2amarketing.comwww.smartadvantage.comwww.bellwetherwealth.comIn this episode of GrowthPlaybook, we dive deep into the global dominance—and growing vulnerabilities—of the US Dollar. Host Alan unpacks how shifts in the USD impact not just economies and governments, but also the day-to-day decisions of business and marketing leaders.From pricing strategies and global brand positioning to consumer sentiment and crisis communication, this episode explores how currency fluctuations shape marketing outcomes—and how you can turn economic uncertainty into strategic advantage.What you’ll learn:Why the USD’s strength matters for your businessHow to adapt your marketing strategy to currency trendsActionable insights for pricing, messaging, and campaign timingHow to build brand trust during economic volatilityWhether you're a strategist, marketer, or business leader, this episode will help you stay ahead of the curve in a rapidly shifting economic landscape.Subscribe, listen, and future-proof your strategy.

www.v2amarketing.comhttps://www.bellwetherwealth.com/https://smartadvantage.com/Join Alan Beaulieu and Kim Clark as they discuss the U.S. dollar's impact on business, pricing strategies, and global economic dynamics.Key Takeaways - The U.S. dollar's strength affects import/export costs and inflation; businesses should prepare for potential weakening - Value proposition and clear messaging are crucial for businesses, especially during economic uncertainty - China holds significant U.S. debt, posing a potential economic risk if they were to dump treasuries - Money supply expansion is currently positive for economic growth but could lead to inflation if overdoneU.S. Dollar Strength and Business Impact - Dollar weakening from 1:1 with Euro to 0.852, increasing import costs - Weaker dollar can benefit exporters (e.g., $30,000 Harley now costs ~25,590 euros) - U.S. is 2nd largest global exporter of goods, contrary to common misconceptions - Businesses should monitor exchange rates and consider hedging strategies

Marketing opportunities from the One Big Beautiful Bill Act!

In this episode of the Growth Playbook, Kimberly Clark (V2A Marketing) and economist Alan Beaulieu dive deep into the business implications of the recently proposed “Big Beautiful Bill.”

What starts as a policy breakdown quickly transforms into a strategic brainstorm session on how businesses can capitalize on new tax benefits, infrastructure investments, and demographic shifts.

💡 You’ll learn:

• How tax-free tips and overtime pay can be used in recruitment and retention
• Why real estate and auto dealers should reframe their messaging
• Where regional marketing could see a boom from federal spending
• How to engage the senior market with new disposable income
• And why now is the time to rethink your marketing strategy

Whether you're a business owner, marketer, or strategist, this episode is packed with practical insights to help you turn legislation into opportunity.

🔗 Read the companion blog: https://v2amarketing.com/blog/f/marketing-opportunities-from-the-one-big-beautiful-bill-act

📩 Have questions or want to share your thoughts? Connect with us on LinkedIn or drop a comment below!

#GrowthPlaybook #MarketingStrategy #BigBeautifulBill #BusinessPodcast #SmallBusinessTips #V2AMarketing

In Part I of this two-part episode, Alan dives deep into the economic ripple effects of the latest U.S. tax legislation. From expanded deductions to major infrastructure investments, he unpacks how these changes could reshape business strategy, recruitment, and regional growth.

Key Topics Covered:

• New tax deductions: SALT, auto loan interest, and tip income
• Strategic opportunities for real estate, auto, gig economy, and travel sectors
• $45B in construction projects and their regional economic impact
• Estate tax changes and implications for business owners
• Navigating deficit concerns and long-term planning

Whether you're a business leader, marketer, or strategist, Alan’s insights will help you think critically about how to position your organization for growth in this evolving environment.

This week takes last week's conversation even further diving into more ways to build a business that lasts!

https://v2amarketing.com/blog🎙️ Growth Playbook | Building Companies That Last In this episode of The GrowthPlaybook, we dive deep into what it takes to build a company that stands the test of time. Drawing inspiration from the book Another Way by Dave Wharton and Bo Burlingham, we explore the foundational principles that help businesses thrive for decades—not just quarters.🔑 Key Topics Covered:

• The power of self-financed growth and maintaining stable profitability
• Why adaptability is essential in a rapidly changing world
• The role of constant innovation in long-term success
• How decentralized decision-making empowers teams and drives resilience
• Navigating governance challenges in family-run and legacy businesses

Whether you're a founder, operator, or investor, this conversation offers timeless insights into building with intention and sustainability.👍 Like, comment, and subscribe for more episodes on leadership, strategy, and growth.

https://v2amarketing.com/blog🎙️ Growth Playbook | Building Companies That Last In this episode of The GrowthPlaybook, we dive deep into what it takes to build a company that stands the test of time. Drawing inspiration from the book Another Way by Dave Wharton and Bo Burlingham, we explore the foundational principles that help businesses thrive for decades—not just quarters.🔑 Key Topics Covered:- The power of self-financed growth and maintaining stable profitability- Why adaptability is essential in a rapidly changing world- The role of constant innovation in long-term success- How decentralized decision-making empowers teams and drives resilience- Navigating governance challenges in family-run and legacy businessesWhether you're a founder, operator, or investor, this conversation offers timeless insights into building with intention and sustainability.👍 Like, comment, and subscribe for more episodes on leadership, strategy, and growth.#GrowthPlaybook #BusinessStrategy #LongTermSuccess #Entrepreneurship #Leadership #CompanyCulture