✅ Being strategic in media presence and understanding the importance of attention in politics can create powerful leverage for success.

✅ Combining political knowledge with media expertise allows for navigating and influencing policy effectively, even with shifting political landscapes.

✅ Building strong networks and understanding the dynamics of influence, including money, people, and attention, is essential for political maneuvering.

In this episode of the Explain Yourself podcast, Samuel shares his journey from founding Florida's first Bitcoin-focused lobbying firm to running political operations and media for Gary Cardone. He highlights the intersection of media and politics, emphasizing the importance of controlling attention in a world where perception often overrides reality. Samuel also discusses how he played a key role in passing landmark Bitcoin-related legislation, including the anti-CBDC bill, and explains the strategy behind successfully navigating the political landscape. Through his experiences, Samuel reveals how media, policy, and political maneuvering are tightly interconnected, shaping both public perception and legislative outcomes.

Q: What was your strategy behind passing the anti-CBDC bill in Florida?

A: The strategy was to leverage the timing of the presidential primary process and the momentum around Bitcoin and crypto policy. This allowed us to push the anti-CBDC bill by aligning with political figures like Governor DeSantis.

Q: How does controlling attention through media impact political success?

A: Media controls perception, and perception often becomes reality. By mastering media and understanding how to control attention, you can influence public opinion and policy, giving you leverage in both politics and business.

Q: How do you approach combining political and media influence?

A: Combining political maneuvering with media strategy ensures that the right narratives are promoted, allowing individuals or companies to influence policy, build networks, and drive meaningful political change.

Q: How has the political landscape shifted around Bitcoin and crypto?

A: The Republican party has increasingly embraced Bitcoin and crypto as platforms, especially with leaders like Trump and DeSantis showing support. This has shifted much of the crypto community’s alignment toward the Republican side.

Q: What are your main goals for the next five years?

A: My focus is on growing Cardone Digital Ventures and Gary Cardone’s brand through media and political influence. I aim to empower individuals through media, teaching them how to control their own narratives and create meaningful political change.

00:00 Intro

00:52 Political Involvement and Achievements

01:46 Working with Gary Cardone

03:24 Bitcoin and Crypto in Politics

06:52 Media Strategy and Influence

14:14 The Shift in Political Media

20:59 Connect with Cardone Digital Ventures

#Bitcoin #CryptoRegulation #PoliticalStrategy #MediaPower #Web3 #Legislation #AntiCBDC