This week I’m joined by Sarah Nicole, the viral Instagram artist behind @sarahnicolestudio. Sarah has built a thriving art career by leaning into storytelling, experimenting with social media, and finding her unique voice online. We talk about the behind-the-scenes of going viral, what it really takes to grow a creative business on Instagram, and how she balances vulnerability with strategy in her work.

If you’ve ever wondered how to turn scroll-stopping content into a sustainable art practice—or how to share your story without burning out—this conversation will give you both inspiration and practical takeaways.

Learn more about Sarah Nicole:

Website: https://www.sarahnicolestudio.com/

Instagram: @sarahnicolestudio

Learn more about Raesyn: https://raesyn.com/?sld=thescoutedstudio Use code ARTCOACHING15 for 15% off plus free shipping

In today’s episode of The Art Coaching Club Podcast, we’re starting with a solo chat about one of the most overlooked (but powerful) elements of running an art business: intentional packaging. I’ll share how great packaging can boost your brand, increase perceived value, and get people talking about your work—plus simple, budget-friendly ideas you can implement right away.

Then we shift gears to an inspiring interview with Tiffany Jones, Dallas-based designer and founder of Avenue 8, a super-premium canned cocktail brand shaking up the spirits industry. Tiffany shares how her background in design helped her craft a product that’s both beautiful and bold, the moment that sparked the idea, what she uncovered in her deep dive into the RTD market, and what it means to build a women-led company in a male-dominated space.

🎯 What we cover:

• Packaging that creates connection (and repeat buyers)

• The power of first impressions and brand touchpoints

• How a college parents' weekend sparked a business idea

• What Tiffany learned about the male-dominated RTD industry

• Her advice for creative entrepreneurs ready to launch something new

Whether you're an artist, a product-based founder, or a brand-builder, this episode is packed with practical tips and creative inspiration.

🔗 Learn more about Avenue 8: https://drinkavenue8.com

Make sure to use code VIPSHIPFREE!

📲 Follow for more: Instagram & TikTok: @hayleypricewhite
Podcast: The Art Coaching Club

In this episode of The Art Coaching Club Podcast, I sit down with Caroline Stroud—an artist known for her bold, expressive style—to talk about how she built a thriving art business from scratch.

Caroline opens up about finding her artistic voice, navigating commissions, and growing her audience with confidence and intention. Whether you're an emerging artist or deep into your creative career, this episode is packed with honest insights and actionable advice to help you turn your passion into profit.

🎨 Topics we cover:

• How Caroline developed her signature style

• Tips for selling original work and managing commissions

• Her approach to pricing and mindset

• What she’s most excited about in her current practice

👉 Learn more about Caroline: carolinestroudart.com