In this episode, I interview Peter Murphy Lewis, Head of Growth at Web Street and CEO of Strategic Pete. Peter discusses his role as a fractional Chief Marketing Officer, where he plugs into businesses to manage marketing efforts and drive ROI. He shares his journey into this role and provides strategies for transforming content into paid speaking engagements, convention invitations, and brand takeovers. Peter emphasizes the importance of repackaging existing content to tap into overlooked assets and generate real revenue. He also discusses the concept of brand takeovers and how businesses can leverage them for growth. This episode is packed with actionable insights for anyone looking to scale their marketing efforts and repurpose content for greater impact.

Show Notes:

• Introduction to Peter Murphy Lewis: Peter shares his background and current roles as Head of Growth at Web Street and CEO of Strategic Pete.
• Journey to Becoming a Fractional CMO: Peter discusses how he organically transitioned into the role of a fractional Chief Marketing Officer, working with various clients to manage their marketing efforts and drive ROI.
• Transforming Content into Revenue: Peter explains how he has successfully transformed content into paid speaking engagements, convention invitations, and brand takeovers.
• Strategies for Repurposing Content: Peter provides actionable strategies for repackaging existing content to tap into overlooked assets and generate real revenue.
• Understanding Brand Takeovers: Peter discusses the concept of brand takeovers and how businesses can leverage them for growth.
• Key Takeaways: Peter emphasizes the importance of repurposing content, understanding your audience, and leveraging existing assets to drive revenue and growth.

Where to Find Peter Murphy Lewis:

• Website: Strategic Pete
• LinkedIn: https://www.linkedin.com/in/petermurphylewis/ Reach out to Peter on LinkedIn at Peter Murphy Lewis - Peter mentioned connecting with him on LinkedIn to get a free coupon for a consulting call on the Growth Mentor platform.
• Growth Mentor at www.growthmentor.com - Peter discussed his involvement in this platform, where he offers free consulting calls.

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In this episode, I chat with Dave Gulas, co-founder and president of EZ DC, a cutting-edge third-party logistics company specializing in warehousing, fulfillment, and transportation for e-commerce brands. With 20+ years in logistics, Dave offers a behind-the-scenes look at how growing businesses can avoid common pitfalls in scaling operations.

What You’ll Learn:

• The challenges e-commerce entrepreneurs face as they scale, from inventory chaos to customer service nightmares.
• How third-party logistics (3PL) companies help businesses save time and focus on growth.
• Key signs it’s time to outsource your logistics and fulfillment operations.
• Real-world stories of how logistics can make or break a business—and how EZ DC steps in to help.
• Practical tips for optimizing your supply chain without breaking the bank.

If you’ve ever felt overwhelmed managing orders or wondered how to take your e-commerce business to the next level, this episode is packed with insights just for you.

Resources & Links:

• https://davegulas.com/
• https://freightbydave.com/ Dave does the logistics.
• https://ezdc3pl.com/ Brands rent space… they fulfill orders…
• Check out Dave’s podcast, Beyond Fulfillment Podcast, for more on logistics and business growth.

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In this episode of The Table Rush Talk Show, I sit down with Sigrid Garavito, founder of Serif X Digital Consulting, to uncover how small businesses can thrive in a competitive digital landscape. Drawing from her extensive experience in corporate marketing for major food brands, Sigrid shares the top three digital marketing priorities every small business must focus on: local SEO, paid digital advertising, and social media management.

We also discuss the importance of asking the right questions when choosing a digital partner, why so many small businesses struggle with visibility, and the biggest mistakes to avoid in marketing. Whether you’re a seasoned entrepreneur or just starting, Sigrid’s insights will empower you to take your marketing strategy to the next level.

What we cover in this episode:

• Sigrid Garavito’s journey from corporate marketing to small business consulting.
• The top three digital marketing must-haves for small businesses:
  1. Local SEO for visibility.
  2. Paid digital advertising on search and social media.
  3. Social media management for engagement and growth.
• The critical questions to ask when hiring a digital marketing agency.
• How small businesses can compete with larger brands using targeted strategies.
• Why focusing on the essentials is key to sustainable growth.

Find Sigrid Garavito and Serif X Digital Consulting at:

• Website: seraphx.com
• Schedule a consultation: seraphx.com (upper right of the website)

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In this episode of the Table Rush Talk Show, host Mischa Zvegintzov interviews Coach Dan Gordon, who shares his journey from losing his business and over $100,000 in 2016 to becoming a coach for entrepreneurs.

They discuss the dangers of pursuing careers that don't align with personal passions, the significance of authentic leadership, and strategies to overcome fear and trauma.

Dan provides actionable advice on developing a healthy sales mindset, managing stress, and building a foundation of self-love in both business and life.

Show Notes:

Introduction to Coach Dan Gordon:

• Dan's background and his journey from losing his business in 2016 to becoming a transformative coach for entrepreneurs.

The Danger of Misaligned Pursuits:

• Discussion on the pitfalls of pursuing careers or businesses that don't align with personal passions, even if one is skilled in those areas.

Recognizing the Signs of a Downward Spiral:

• How to identify when you're headed towards a personal or professional bottom and the importance of self-awareness.

Authentic Leadership and Self-Love:

• The role of authenticity in leadership and the necessity of building a foundation of self-love.

Overcoming Fear and Trauma:

• Strategies to confront and heal from past traumas to unlock true potential.

Developing a Healthy Sales Mindset:

• Insights into cultivating a positive and effective approach to sales without compromising authenticity.

Stress Management Techniques:

• Practical advice on managing stress as an entrepreneur and maintaining mental well-being.

Contact Information for Coach Dan Gordon:

• Website: www.coachdangordon.com
• Email: dan@coachdangordon.com
• LinkedIn: linkedin.com/in/coachdangordon

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• How to find podcasts that attract your ideal audience.
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In this episode of the Table Rush Talk Show, host Mischa Zvegintzov interviews Garr Russell, founder of Fireside RV Rental—the nation's first RV rental management franchise. Garr recounts his entrepreneurial journey, starting from a lawn care business to creating a thriving franchise with 52 locations nationwide. He introduces the innovative concept of 'OPRV' (Other People's RVs), explaining how individuals can generate income by renting out RVs they don't own. Garr also shares his personal struggles during the COVID-19 pandemic, including battling mental health challenges, and emphasizes the pivotal role of mentorship and faith in his success. Listeners will gain valuable insights into scaling a business, leveraging online marketing strategies, and building generational wealth through unique business models.

Show Notes:

• Introduction to Garr Russell and his entrepreneurial background.
• The inception of Fireside RV Rental and the concept of 'OPRV' (Other People's RVs).
• Expansion strategies: Growing from 12 to 52 franchise locations post-COVID.
• Leveraging online marketing and webinars for business growth.
• Personal challenges during the COVID-19 pandemic and overcoming adversity.
• The significance of mentorship, faith, and building generational wealth.
• Insights into the RV rental market and opportunities for aspiring entrepreneurs.

Garr Russell's Contact Information:

• Garr Russell's Book "My Wheel Estate Story": http://www.mywheelestatestory.com
• Fireside RV Rental Website: FiresideRVRental.com

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• How to find podcasts that attract your ideal audience.
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In this episode, I sit down with Christa Nichols, a copywriting expert who has mastered the art of storytelling and marketing strategy. Christa’s journey from losing her primary income source to building a $1.5 million business is both inspiring and packed with actionable insights. Here’s what we cover:

• How Christa pivoted her career after losing 80% of her income overnight.
• The mindset shift that helped her identify and hone her true passion: copywriting.
• Why focusing on fewer services can help you become a top-tier expert in your field.
• Key copywriting tips that have contributed to million-dollar launches.
• Leveraging social media to attract clients and build a thriving community from scratch.

Plus, Christa shares her advice for balancing work and life while running a successful business in rural America. Whether you're a business owner or a budding copywriter, this episode is a masterclass in resilience and marketing.

Connect with Christa Nichols

• Website: https://wordymama.com
• Instagram: @ChristaNichols
• Facebook: WordyMama Community

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In this episode of the Table Rush Talk Show, host Mischa Zvegintzov engages in a compelling conversation with Wes Schaeffer, also known as ‘The Sales Whisperer.’ Wes is a sales trainer, marketing strategist, keynote speaker, and author who has built a thriving business while raising seven children. The discussion explores the intersection of discipline in personal life and business, the importance of family dynamics in shaping success, and actionable sales strategies that can elevate your business. Wes shares his journey from the Air Force to entrepreneurship, insights on effective email marketing, the role of physical fitness in maintaining productivity, and the significance of accountability in achieving goals. This episode is packed with valuable takeaways for entrepreneurs and sales professionals looking to harmonize their personal and professional lives.

Show Notes:

• Introduction to Wes Schaeffer: Sales expert, entrepreneur, and host of ‘The Sales Podcast.’
• Balancing Family and Business: Insights into raising seven children while building a six-figure business.
• The Role of Discipline: How discipline from personal life translates into business success.
• Sales Strategies for Entrepreneurs: Practical tips on improving customer engagement and closing deals.
• Effective Email Marketing: Strategies to enhance communication and drive sales.
• The Importance of Physical Fitness: How activities like Jiu Jitsu contribute to business acumen and personal well-being.
• Accountability and Coaching: The value of having an accountability partner and investing in coaching programs.
• Business Automation: Leveraging automation to streamline operations and boost productivity.
• Wes’s Upcoming Events: Information on the ‘BJJ and Business Boost Weekend’ and other initiatives.

Connect with Wes Schaeffer:

• Website: The Sales Whisperer

• Podcast: The Sales Podcast

• LinkedIn: Wes Schaeffer

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Join me as I engage with Nick Loise, President of Sales Performance Team, in a candid discussion about the multifaceted journey of entrepreneurship. We explore the emotional spectrum entrepreneurs face, from exhilarating successes to challenging setbacks. Nick emphasizes the significance of taking breaks to maintain mental health and shares his philosophy of making pivotal decisions only on one’s best days. We also tackle the complexities of hiring, managing business growth, and the necessity of investing in talent. This episode is packed with actionable insights and personal anecdotes that shed light on the realities of running a business.

Show Notes:

Guest Introduction

• Nick Loise, President of Sales Performance Team, with extensive experience in marketing and business growth.

Discussion Highlights

• The emotional highs and lows of entrepreneurship.
• Strategies for managing burnout and the importance of taking breaks.
• The philosophy of making significant decisions on one’s best days.
• Challenges in hiring and the importance of investing in the right talent.
• Balancing business growth with personal well-being.

Key Takeaways

• Practical advice for aspiring and current entrepreneurs.
• The importance of self-care in sustaining business success.
• Insights into effective team management and business scaling.

Conclusion

Final thoughts and encouragement for entrepreneurs facing challenges.

Where to Find Nick Loise:

• Website: Sales Performance Team

• LinkedIn: Nick Loise

• Email: nick@salesperformanceteam.com

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This Masterclass will teach you:

• How to speak with confidence and authenticity.
• How to find podcasts that attract your ideal audience.
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