『Sessions: The Event Marketing Podcast』のカバーアート

Sessions: The Event Marketing Podcast

Sessions: The Event Marketing Podcast

著者: Sessionboard
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Each week, we sit down with the leading minds and innovators in event marketing to learn how they are creating unparalleled experiences for their audience and driving growth for their business and industry.

© 2025 Sessions: The Event Marketing Podcast
マーケティング マーケティング・セールス 経済学
エピソード
  • Event Content Strategies For Engaging Audiences Year-Round with Emilie Lewis
    2025/03/25

    How are you leveraging your event content all year long? Event content serves as a high-impact accelerator to engage your audience during the event, and across marketing channels long after the event has ended.

    ‍Emilie Lewis, SVP of Marketing, Audience, and Content Strategy at Emerald joins us for this exclusive live Sessions to dive deep into the evolving strategies for keeping your audience engaged—not just during your event, but 365 days a year.

    ‍This discussion covered three critical elements:

    1. Audience Engagement & Content Strategy at the Event: Discover how to craft a content strategy that captivates your attendees from the moment they arrive. We’ll explore tactics to ensure your content resonates, keeps your audience engaged throughout, and fosters meaningful connections in real-time.

    2. The Role of Experiences in Driving Engagement: Learn how immersive, impactful experiences can boost engagement at the event and beyond. We’ll explore why experiences are more than just moments; they’re pivotal touchpoints that connect audiences to your brand throughout the year.

    3. Post-Event Content Syndication & Engagement: The event may be over, but the conversation shouldn’t be. We’ll discuss how to repurpose and syndicate event content to maintain audience interaction long after the event ends. From strategic content distribution to ongoing audience engagement, you’ll gain actionable insights to keep your community connected year-round.

    Whether you're looking to optimize your event’s content strategy, enhance audience engagement, or leverage post-event content to extend the conversation, this will provide you with the tools to succeed.

    This episode was brought to you by Sessionboard, the next generation speaker and content management platform. Learn more today.

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    56 分
  • How AI Is Redefining The Event Experience with Human[X] CEO Stefan Weitz
    2025/03/18

    The future of events is being reshaped and redefined by AI as we speak. Are you ready for it?

    Technology veteran Stefan Weitz is on the forefront of building the first-ever flagship event, Human[X], designed to harness the energy, convictions, and confidence of the leading minds in AI. And he’s using AI to revolutionize the attendee experience at his inaugural event.

    In this exclusive Live Sessions with Stefan Weitz, the visionary behind Human[X], as we pull back the curtain on how AI is defining the future of events. Stefan shares insights from building HumanX's flagship AI-focused event, designed to be a game-changer in the world of conferences. Discover how HumanX leverages advanced AI technologies to redefine the attendee journey, making the experience more personalized, seamless, and engaging.

    What You’ll Learn:

    1) Data-Driven Programming: Learn how HumanX is using comprehensive data insights to shape its event agenda, ensuring content that truly matters to industry leaders.

    2) The Streamlined Experience: Discover why HumanX places the responsibility on event organizers to create a hassle-free, curated experience, so attendees can focus on what matters most.

    3) AI-Powered Enhancements: Get an inside look at the cutting-edge AI applications that are transforming the event landscape—from real-time session transcriptions to hyper-accurate show floor GPS tracking and personalized content suggestions.

    This is your deep dive into how AI is turning events into hyper-personalized experiences.

    This episode was brought to you by Sessionboard, the next generation speaker and content management platform. Learn more today.

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    52 分
  • The Agenda Is The Manifesto with Jody Tropeano
    2025/02/25

    Jody Tropeano, Head of Content at HLTH, is in charge of content research and speaker selection for the most innovative event in digital health. HLTH’s program is the framework that helps lead the dialogue for cutting edge transformation to shape the future of healthcare.

    For Jody, the event content has to culminate in HLTH’s point of view and statement they are making about the future of the industry.

    So, how does she get there?

    In this live conversation with Jody, she is going behind the scenes to talk about her process to building an innovating, bold, and groundbreaking agenda that starts with:

    • The value of research in writing the agenda
    • The process of identifying topics to shape the event program
    • The impact speaker selection has on finalizing a bold vision for healthcare

    This episode was brought to you by Sessionboard, the next generation speaker and content management platform. Learn more today.

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    29 分

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