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Before publishing your book, set up a pre-order campaign to start making money and building buzz months in advance of your release date. Your voice and story have real monetary value—don't leave that money on the table by waiting until after publication to start earning.

• Pre-order campaigns require only a book cover, landing page, payment link, and release date
• Invest in professional cover design—avoid generic images and amateur photography that signal "unpublished"
• Choose a brandable title that could work for conferences, workshops, or other business extensions
• Register for ISBN (from Bowker) and Library of Congress Control Number before publication
• Create a professional online presence with at least a landing page to sell your pre-orders
• Treat your self-published book as a legitimate business product, not a hobby
• Early purchasers trust you with their money—reward them with special incentives or signed copies
• Use social media strategically, focusing on video content for platforms like TikTok and YouTube

Join my email list at publishwithtiffany.com, check out Publishing Black Magazine, and stay tuned for the Publishing Black Chamber of Commerce.

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Tiffany A. Greenhood exposes the predatory practices of vanity publishing companies and shares how Black authors can avoid contract traps that steal their profits and ownership rights.

• Vanity publishers like AuthorHouse and Exlibris offer publishing packages from $500-$15,000 that provide minimal value
• These companies take up to 90% of royalties while charging authors triple the printing cost for their own books
• When publishing with vanity companies, authors don't own their ISBN or often even their book cover
• Authors should always read contracts carefully and understand what rights they're signing away
• Self-publishing gives authors complete ownership and control over their intellectual property
• Global distribution means your book is available worldwide, not just on Amazon
• Marketing begins before you finish writing your book, not after publication
• Being a New York Times bestseller only requires selling 6,000 books in the first week

For marketing tips and strategies, download a free ebook at publishwithtiffany.com. Browse the online magazine at publishedinblackmagazine.com and book a discovery call to potentially be featured on the show.

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We explore how entrepreneurs and authors can create multiple income streams by leveraging their existing knowledge into high-value digital products, particularly focusing on selling to corporations rather than individuals.

• Digital products represent one of the most accessible ways to create passive income
• License your ebooks to corporations, schools, and organizations for $2,500-$7,000 instead of selling for $17
• Start thinking at a higher level by pursuing government contracts and institutional buyers
• Change your mindset and stop having "broke conversations" that limit your potential
• Set up professional systems like Stripe payment processing and Stan's Store to be ready when opportunities arise
• Focus on building an email list of people who want your solutions, not just social media followers
• Create multiple income streams within your existing expertise: coaching, courses, licensing, speaking, merchandise
• Be selective about opportunities and partnerships - everything isn't about money

Book a discovery call at PublishWithTiffany.com or catch replays of this show at PublishedInBlackPodcast.com.

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Every business needs at least one digital product that sells while you sleep, allowing you to expand your bottom line and create multiple income streams. Tiffany shares seven powerful revenue sources that can transform your financial situation without requiring significant startup capital.

• Digital products provide passive income as customers buy without your direct involvement
• Overthinking and perfectionism are the enemies of getting started with income diversification
• Every industry and business can create valuable digital products that teach your expertise
• Don't be deterred by market saturation - your unique approach will attract your audience
• Coaching allows you to monetize your knowledge through personalized guidance
• Courses transform your expertise into structured learning experiences with higher price points
• Speaking engagements can be highly lucrative with minimal time investment
• Merchandise and physical products can be created without inventory using drop shipping
• Affiliate marketing leverages other companies' products for commission-based income
• Consistency is key - success comes from persistence, not perfection

Connect with Tiffany at publishedwithtiffany.com to join her email list, check out Publishing Black Magazine, book a call, or explore her digital products. Follow her on social media at Black Writer Space.

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In this episode, Tiffany A. Greenhood delivers an essential masterclass on intellectual property protection for authors and creative entrepreneurs, covering copyright, trademark, and wealth-building strategies.

• Copyright automatically belongs to you once your idea is put in tangible form (written down or recorded)
• Copyright protection lasts for your lifetime plus 70 years after death
• Register copyright at Copyright.gov for strongest legal protection
• Books, digital products, journals, social media posts, and graphic designs can all be copyrighted
• Trademark protects brand names, business names, podcast names, and event titles
• Book titles cannot be copyrighted or trademarked, but book series can be trademarked
• Registering an LLC does not protect your business name nationally—you need a trademark
• Trademark registration fees start at $250-350 per class when filing yourself
• Beware of companies claiming to "patent" your ideas—verify they specialize in the right intellectual property protection

Protect what you create: Copyright protects your work. Trademark protects your brand. IP builds your wealth.

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Tiffany celebrates turning 50 and shares powerful reflections on staying focused, building a legacy, and pursuing dreams without procrastination.

• Announcement of a publishing workshop in Michigan City, Indiana on June 28th, 2025
• Introduction of Publishing Black Magazine's second quarter issue launching this week
• Reminder to stop putting personal dreams on hold while helping everyone else
• Discussion of the importance of pivoting and removing things that no longer serve you
• Announcement of the Published in Black Chamber of Commerce to address barriers facing Black authors
• Emphasis on proper book registration with ISBN numbers and the Library of Congress
• Recommendations for creating digital products to replace time-intensive business activities

If you'd like to attend the publishing workshop or learn more about the Published in Black Chamber of Commerce, visit publishwithtiffany.com or email hello@publishedinblackchamber.org.

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Mindset is the missing ingredient in marketing success for authors and entrepreneurs. Before you can effectively market your book, you need to address how your words, beliefs, and business structures might be sabotaging your potential.

• Stop having "broke conversations" that contradict your goals of abundance
• Change your language from scarcity to prosperity to open pathways for success
• Focus on your message rather than just book sales
• Build a movement around your content through consistent visibility
• Utilize platforms like TikTok to reach new audiences who resonate with your message
• Structure your business properly - consider corporations instead of LLCs
• Set up professional payment systems beyond cash apps
• Create proper business bank accounts and invoicing systems
• Be prepared to receive the success you claim you want
• Do your research and implement what you learn rather than just consuming information

Join my email list at publishwithtiffany.com.

Check out Publishing Black magazine if you're interested in being featured or on the cover. For local authors in the Chicagoland area or Northwest Indiana interested in a live studio interview, contact me at tamediacofirm@gmail.com.

To book a strategy call, go to bookwithtiffanynow.com.

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