Today, host Greg McCollum addresses a challenge every criminal defense lawyer faces: setting real, actionable standards for their business and life. Drawing on his early experiences of grappling with a scarcity mindset, stress, lack of time and the heavy demands of the courtroom, he shares that learning to raise his standards transformed both his law firm and life.

Greg reveals how shifting his mindset on standards was the first step toward building a seven-figure law firm. You will learn about the importance of setting your own standards, how they impact everything from client care to daily decisions, and why being intentional about expectations can directly impact your law firm’s revenues, your time and quality of life.

Tune in as this episode offers practical wisdom for attorneys ready to move beyond scarcity thinking and start commanding the business they deserve.

Show Highlights:

• The human costs to criminal defense lawyers that Prosper at Law can transform. [01:36]
• The intersecting missions of criminal defense and Prosper at Law. [05:45]
• Consider the reality of standards and how they define you. [08:19]
• Scarcity mindset and its impact on standards. [09:33]
• The importance of rethinking worth and personal standards. [16:18]
• Where personal standards come from, setting your own and owning them. [17:32]
• The power of setting standards in your law firm to create efficiency. [22:06]
• How to mindfully raise and implement standards for a life of quality. [25:56]

If you want to learn more, go to our Prosper At Law Website and click the “SCHEDULE A CALL BUTTON”

www.prosperatlaw.com

You can email us at: connect@prosperatlaw.com

In this episode, host Greg McCollum discusses the crucial importance of personal and professional branding—how you’re seen by clients and colleagues can shape your reputation, attract your ideal clients, and impact your bottom line.

Through engaging stories and practical insights, Greg highlights the value of presenting yourself and your firm with intention, establishing a brand that communicates competence and quality, and the surprising advantages of not being “seen” until your branding is just right.

Plus, Greg shares an exclusive free offer for law firm owners seeking to boost revenue and quality of life—details you won’t want to miss. If you’re ready to discover how to stand out, build credibility, and take your law practice to the next level, this episode is for you. Tune in and learn how to truly prosper at law.

Show Highlights:

• How to join Greg for a free session to get your firm on the path to leveling up. [00:05]
• Prosper at Law’s mission to improve criminal defense lawyer well-being. [03:16]
• Why an image of abundance levels up a lawyer’s self-presentation. [05:52]
• A black SUV and Four Seasons analogy of the power of first impressions. [08:09]
• How to increase your visibility by networking with your 250 people. [15:08]
• How effective marketing put Myrtle Beach on the tourism map. [16:59]
• Discover the hidden opportunity in still being unseen as a lawyer. [21:37]
• Tips to create a personal brand around your ideal client. [23:11]
• Be wary of marketing vendors taking control of your firm’s brand. [27:23]

If you want to learn more, go to our Prosper At Law Website and click the “SCHEDULE A CALL BUTTON”

www.prosperatlaw.com

You can email us at: connect@prosperatlaw.com

Today, host Greg McCollum shares his hard-earned wisdom on breaking old patterns, the real value of finding “white space” to work “on” your law firm rather than just in it, and why chasing trends like the “5AM Club” misses the bigger picture.

True success is about finding routines—and mindsets—that actually work for you. This episode is packed with practical insights for law firm owners who feel overworked, stuck in routine and unproductive patterns, or unsure how to grow from surviving to breaking revenue ceilings.

You’ll also hear about Greg’s free offer for law firm owners who are ready to take the next step toward growth, along with actionable ways to reclaim your time, reduce stress, and make your law practice a more profitable, fulfilling venture.

If you’re searching for honest advice, relatable stories, and a roadmap to building both a better law firm and a better life, tune in—this episode could be your turning point.

Show Highlights:

• How to claim your free session with Greg, no strings attached. [00:05]
• Rethink stagnant life routines for the right work–life balance and prosperity. [03:46]
• Are morning routines touted as the winning strategy truly the big-picture answer? [09:04]
• The importance of dedicated, reflective “white space.” [15:17]
• How chronotype affects the way morning and night people thrive. [16:37]
• Tactics to determine when your productive quiet time should be. [18:22]
• What to do if there’s no time during the week for intentional reflection. [19:51]
• Discover the growth process of shifting from task-mode to creative thinking. [22:28]
• Who or what hinders the effective use of your time? [27:14]
• Consider the critical value of essential legal coaching and knowledge sharing. [29:55]

If you want to learn more, go to our Prosper At Law Website and click the “SCHEDULE A CALL BUTTON”

www.prosperatlaw.com

You can email us at: connect@prosperatlaw.com

In this episode, host Greg McCollum reveals what it really takes to level the playing field for solo and small firm lawyers. Greg shares his passion for helping fellow attorneys achieve the financial freedom and professional satisfaction they deserve, drawing from his own success in building a seven-figure firm.

You’ll hear stories about growth, perseverance, and the power of faith and gratitude—even when taking leaps of faith feels risky or uncertain. Greg opens up about his journey, what he’s learned about success, and why believing that “the money will show up when you need it” might just be the mindset shift you’re missing. Plus, find out about his special free offer for law firm owners looking to boost their income and get actionable advice without the sales pitch.

If you’re ready for inspiration, practical strategies, and a fresh perspective on what’s possible for your law practice, you’re in the right place.

Show Highlights:

• How to get Greg’s special free, no-obligation offer for small law firm owners. [00:33]
• The mission at Prosper at Law to help new lawyers and small firms break revenue ceilings. [03:48]
• The power of gratitude and faith in the lives of successful people. [06:56]
• Reflections on prospering together with a well-compensated staff. [08:28]
• What a Venice trip revealed about misinterpreted "big win" spending. [11:10]
• How money shows up when goals and intentions are clear. [15:49]
• Do positive connections and business success hinge on gratitude? [24:15]
• Why faith matters in calculated entrepreneurial risk-taking. [26:55]

If you want to learn more, go to our Prosper At Law Website and click the “SCHEDULE A CALL BUTTON”

www.prosperatlaw.com

You can email us at: connect@prosperatlaw.com

In this episode, host Greg McCollum opens up about the realities many solo and small-firm lawyers face: the relentless chase for clients and the stress of unpredictable cash flow.

Drawing from his own journey—complete with stories of accepting cars, cash in parking lots, and motorcycles as payment—Greg reveals how he turned his hustle into a thriving business through smart systems, marketing, and setting firm fees. You’ll hear candid stories and actionable advice on breaking free from the exhausting cycle of chasing money, building predictable revenue, and creating a law firm that supports your life instead of running it.

Plus, Greg shares an incredible free offer for law firm owners looking to grow their revenue and take their firm to new heights. If you're ready to reduce stress, reclaim your time, and boost your earnings as a criminal defense lawyer, tune in and discover the steps to truly prosper at law.

Show Highlights:

• Make sure you don’t miss a free coaching call with Greg McCollum. [00:03]
• How having no client-acquisition marketing keeps you stuck on call. [03:37]
• Why hustling for clients creates a reactive fee dilemma in criminal defense. [06:32]
• Does your firm have a weekly predictable revenue goal with a system? [10:06]
• The power of cash flow to solve business problems. [13:13]
• The importance of standardized fee collection and intake procedures. [16:30]
• Explore the cost–benefit basis of your hourly rate. [23:47]
• How to get support and resources to elevate your solo practice to stability. [30:03]

If you want to learn more, go to our Prosper At Law Website and click the “SCHEDULE A CALL BUTTON”

www.prosperatlaw.com

You can email us at: connect@prosperatlaw.com

In this episode, host Greg McCollum illuminates the unique challenges faced by criminal defense lawyers, exploring the intense stress and adversarial nature of the profession.

He shares his personal journey from being a solo lawyer outgunned by the state to building a successful seven-figure criminal defense law firm, offering concrete steps to strengthen your position, emphasizing also the importance of having the right mentor and the value of a supportive system to grow your practice.

Greg is dedicated to helping law firm owners level the playing field by providing free sessions that offer invaluable advice and insights. At the top of the episode, he’s joined by Holly Jo to introduce this opportunity. Tune in and be empowered to overcome the pressure cooker of the legal grind and break through to law firm prosperity.

Show Highlights:

• Get a free strategic session worth $775 with a $5,000 value with Greg McCollum. [00:03]
• Explore the role of money in scaling a legal practice effectively. [02:25]
• Understand the adversarial challenges in criminal-defense careers. [08:30]
• Why the time in combat in criminal defense is uniquely perpetual. [15:02]
• The power of mentorship for a positive career trajectory in law. [21:28]
• Track the pitfalls of an unguided self-directed practice or investment. [22:10]
• Discover the difference mentorship made in a lawyer’s supplemental real estate business. [26:59]
• Ask yourself this question to find the path to better possibilities for your law firm. [29:47]
• How Prosper at Law can help you to start transforming your practice today. [31:01]

If you want to learn more, go to our Prosper At Law Website and click the “SCHEDULE A CALL BUTTON”

www.prosperatlaw.com

You can email us at: connect@prosperatlaw.com

Get ready to supercharge your law practice with this episode as host Greg McCollum shares his proven strategies for using a calendar not just to manage time, but to build a thriving business and enriching personal life.

He emphasizes setting and prioritizing bold, audacious goals and strategically blocking time to ensure these ambitions turn into reality. Discover how to focus on the essential activities that propel you forward, steering clear of the endless loop of "tasky" busyness.

Greg also highlights the value of creating sacred quiet time to foster creativity and innovative solutions for business challenges. Don't miss this episode packed with actionable insights tailored for criminal defense lawyers eager to elevate their firm's success.

Show Highlights:

• Learn to differentiate between tasks and intentional activities. [00:54]
• The power of annual goal setting. [02:38]
• How to prioritize significant goals with calendar “boulders.” [07:02]
• Find out what your calendar reveals and must contain. [11:18]
• What does white space in Warren Buffett’s calendar accomplish for him? [15:22]
• Action steps to create and optimize strategic quiet time. [16:04]
• The importance of a solution-oriented approach to challenges. [18:58]
• The art of creative problem solving with positive conversations. [23:42]
• Advice on getting your BHAGs in your law-firm bag. [26:20]

If you want to learn more, go to our Prosper At Law Website and click the “SCHEDULE A CALL BUTTON”

www.prosperatlaw.com

You can email us at: connect@prosperatlaw.com

In this episode, host Greg McCollum outlines his methodical journey to developing a successful seven-figure criminal defense law firm. He offers a candid exploration of the role confidence and encouragement have played in achieving sustainable growth.

Greg will address the common skepticism towards coaching and its potential to yield significant returns. His insights into the judicial system's challenges serve as both a warning and a call to action for criminal defense lawyers.

Tune in to learn more about how you can follow a similar path to Greg’s to prosperity in the legal field as this episode is an essential listen for concrete strategies to optimize your law firm’s potential.

Show Highlights:

• How coaching can reduce the stress of criminal defense. [01:10]
• Insights on misconceptions about coaching specific to law. [07:09]
• Why successful lawyers make the empowering transition to coaching. [08:58]
• What is true confidence? [12:11]
• Discover how encouragement leads to courage. [14:38]
• What John Travolta validates about the power of praise. [16:20]
• Is a 10x coaching ROI possible even from rock bottom? [21:35]
• The importance of fearlessness for attaining holistic success as a lawyer. [26:09]
• Stepping out of the fear of scams to proven lawyer coaching and profit. [28:00]

If you want to learn more, go to our Prosper At Law Website and click the “SCHEDULE A CALL BUTTON”

www.prosperatlaw.com

You can email us at: connect@prosperatlaw.com