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  • EP 63 w/ Dr. Annette West | Talking All Books | Prebook Launch Pt.1
    43 分
  • EP 62 w/ Dr. Annette West | Talking All Books | Setting Clear Goals for Live Book Event
    2025/06/02
    🎙️ Publishing Pusher Podcast with Dr. West
    Episode Title: Show Up, Speak Out, Share It: Strategy & Success for Authors at Live Events
    Air Date: Monday at 9:00 PM EST
    Live Stream: jerryroycelive.mixlr.com
    Available On-Demand: All major digital platforms
    Presented by: Johnnate Publishing

    🔥 Episode OverviewIn this powerful and purpose-driven episode of the Publishing Pusher, Dr. Annette West returns to the mic, sharing valuable insights, business wisdom, and strategic coaching. This week's session focuses on how authors can effectively sell books at live events and why setting measurable goals, understanding their audience, and consistently showing up are key to long-term success.

    Joined by returning guest Miss Anna, this dynamic conversation highlights the importance of professional development, resource utilization, strategic planning, and embracing self-promotion—even for the naturally shy or modest entrepreneur.

    🧠 Key Discussion Points
    💼 1. Strategic Visibility: The S3 Model Dr. West introduces her signature "S3 Model" —Show Up, Speak Out, Share It — a framework encouraging authors and entrepreneurs to increase visibility, articulate value, and promote offerings with clarity and confidence.

    📚 2. Real-World Impact & Testimony Miss Anna shares her experience conducting nine sessions of professional development for Michigan state investigators. Despite restrictions on direct product promotion, her reputation and authored materials still made an impression, affirming the value of being present and prepared.

    📈 3. Setting Clear Goals for Live Events Dr. West breaks down a step-by-step strategy for live book sales success:
    • Define Your Primary Objective: Sales, exposure, or networking
    • Set Measurable Targets: Sales goals, email sign-ups, brand awareness
    • Understand Your Audience: Tailor your content, engagement, and offerings to the specific group you're serving
    📊 4. Real Sales Example Dr. West recalls her very first vending experience—at a women's ministry event—where she sold out of merchandise and earned over $1,900, including pre-orders. This testimony reinforces that planning, boldness, and preparation yield results.
    🧰 5. SWAT Analysis for Authors The discussion explores the application of the classic SWOT Analysis (Strengths, Weaknesses, Opportunities, Threats) in a personal and professional development context—especially for educators and leaders transitioning into new positions or preparing for success in book publishing.

    🛠️ Actionable Takeaways
    • Know Your Why before participating in any event: Are you looking to sell, grow your list, or connect with industry leaders?
    • Do the Math: Calculate your break-even point based on travel, lodging, vendor fees, and book production costs.
    • Engage Like a Pro: Provide support at events, create sign-up sheets, and consider offering bundle pricing or discounts.
    • Repurpose Your Expertise: Use your content (even from public speaking classes or old workshops) to create ebooks, audiobooks, and evergreen resources.
    ✨ Featured Quotes
    "We're not just selling books. We're asking people to invest in themselves." — Dr. West."You just have to show up because you never know how the connections are going to take place." — Miss Anna."If you don't speak out, people don't know you have something to say." — Dr. West.

    🙌 Special Thanks
    • Miss Anna for sharing her journey of integrating her author tools into state training programs
    • Nicole Thomas, Minister Angela, and Kimberly for their continued engagement and support
    🌐 Connect with Dr. Annette West
    Subscribe to the podcast on your favorite platform and stay tuned for weekly content that will empower, equip, and elevate your journey as an author, speaker, and entrepreneur.

    🎧 Publishing Pusher Podcast
    Where books meet business, and publishing meets purpose.
    Powered by Positive Power XXI Media and Jerry Royce Live Worldwide
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    36 分
  • EP 61 w/ Dr. Annette West | Talking All Books
    45 分
  • EP 60 w/ Dr. Annette West | Talking All Books | Products for Sale
    2025/05/06
    Publishing Pusher with Dr. Annette West
    Episode Title: Expanding Your Brand: Creative Products, AI Tools, and Reader Connections

    Episode Summary: In this insightful episode of Publishing Pusher, Dr. Annette West explores how authors can expand beyond just writing books by creating products that strengthen reader loyalty and deepen emotional connections. She also shares how AI technology is helping authors develop their novels into scripts, format their work, and improve workflow — while emphasizing the importance of still editing carefully and evolving alongside these tools.

    Key Discussion Points:
    • AI and the Future of Publishing:
      • A small discussion on how AI can help turn novels into scripts.
      • Attending conferences and classes are important to understand AI's capabilities better.
      • How AI can assist with formatting manuscripts but still requires a human touch through editing.
      • Encouragement to evolve with technology rather than fear it.
    • Building Brand Consistency:
      • Creating products like bookmarks, T-shirts, and pens to give readers a tangible connection to your brand.
      • Using merchandise to reinforce brand identity and generate emotional engagement.
    • Deepening Reader Relationships:
      • The importance of reader engagement and loyalty.
      • How offering products can strengthen your bond with readers.
      • Exclusive content ideas for your most loyal followers.
    • Maximizing Opportunities Through Book Signings and Events:
      • Hosting signings to create memorable, personal connections.
      • Offering branded products and exclusive items at events to leave a lasting impression.
    • Creating Additional Income Streams:
      • How selling branded products can boost your book sales.
      • Using merchandise and exclusive content as strategic income builders.
    • Marketing and Promotion Strategies:
      • Building excitement and interest around your books and products.
      • Key marketing tools authors should leverage.
      • Importance of community building — connecting with readers on personal levels.
      • How to run effective social media campaigns to boost visibility and loyalty.
    Closing Thought: Dr. West reminds authors that creativity shouldn't end with the last page of a book. Building a brand, offering valuable products, and embracing new tools like AI will help authors grow and thrive in today's market.

    #PublishingPusher #DrAnnetteWest #AuthorLife #AIinPublishing#BookMarketing #BrandBuilding #ReaderEngagement#SelfPublishing #CreativeAuthor #BuildYourBrand #WritersCommunity #MarketingForAuthors#AuthorBrand #BookMerchandise#WritingJourney #Storytelling #AIandAuthors #BookPromotion #ContentCreation #PublishingSuccess#IndieAuthor #WriteAndGrow #ExpandYourReach #ReadersFirst
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    42 分
  • EP 59 w/ Dr. Annette West | Talking All Books | Industry innovations and emerging trends
    2025/04/29
    🎙️ Publisher Pusher – Episode 59
    Host: Dr. Annette West
    Topic: Industry Innovations & Emerging Trends for Independent Authors and Small Publishing Houses
    Special Guest: Call-in Participant

    Episode Summary: In this engaging and insightful episode, Dr. Annette West opens the phone lines to explore the latest industry innovations and emerging publishing trends impacting independent authors and small publishing houses. With her call-in guest, Dr. Annette dives into the evolving landscape of self-publishing, examining tools, platforms, and strategies reshaping how books are produced, marketed, and distributed in today's digital age.

    Highlights Include:
    • Breakthrough technologies transforming the self-publishing process
    • The rise of AI-assisted editing and book design
    • Direct-to-reader platforms and bypassing traditional distribution channels
    • Marketing tips tailored for indie authors
    • How small presses can stay competitive in a shifting marketplace
    • Listener Q&A and practical next steps
    Whether just starting your writing journey or running a boutique publishing house, this episode is packed with valuable tips and forward-thinking insights to keep you informed and inspired.

    🔗 Stay connected with Dr. Annette West and the Publisher Pusher community for more empowering content and author
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    44 分
  • EP 58 w/ Dr. Annette West | Talking All Books | Preparing For Live Book Venues
    2025/04/22
    🎙️ Publishing Pusher Podcast with Dr. Annette West
    Episode Title: How to Prepare for Live Book Venues
    📅 Airing Now | 🎧 On-Demand Anytime
    🔗 Listen Here on Spreaker

    Episode Description:
    In this empowering episode, Dr. Annette West shares valuable insights with her online conference group on "How to Prepare for Live Book Venues."

    Whether you're an aspiring author or a seasoned publisher, Dr. West delivers essential strategies for maximizing success when showcasing your books in live settings such as expos, book fairs, author panels, and pop-up shops.The episode also features an open exchange of experiences and testimonies from the group—covering everything from marketing tips to lessons learned the hard way. This community-centered conversation is packed with wisdom and real-world advice.

    Key Takeaways:
    ✅ Preparing your elevator pitch
    ✅ Designing your table and signage
    ✅ Engaging attendees and drawing attention
    ✅ Bringing the proper inventory and promotional materials
    ✅ Building a mailing list on-site
    ✅ Leveraging QR codes and digital touchpoints
    ✅ Lessons from live venue veterans
    ✅ Encouragement to step out and be visible

    Why You Should Tune In: Whether it's your first or fiftieth event, this episode will inspire and equip you with practical tools to confidently step into live book venues and own your author presence.

    🎧 Catch the replay and more empowering episodes at: 👉 https://www.spreaker.com/podcast/publishing-pusher-podcast--5970334
    📲 Hashtags for Social Media Promotion:
    #PublishingPusherPodcast #DrAnnetteWest #AuthorLife #BookExpoReady #LiveBookEvents #ChristianAuthors #AuthorVisibility #BookMarketingTips #IndieAuthorSupport #WritingCommunity #KingdomPublishing #FaithBasedAuthors #PublishingSuccess #OnDemandNow
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    45 分
  • EP 57 w/ Dr. Annette West | Talking All Books | Steps to Writing a Book
    2025/04/13
    🎙️ Publishing Pusher with Dr. Annette West
    📅 Now Streaming
    📍 Presented by Positive Power XXI Media
    💻 Watch the full session on YouTube: Talking All Books
    📞 Live Call-In via Zoom – Audience Q&A and Author Spotlight

    📚 Episode Title: Talking All Books – Open Mic & Author InsightsThis dynamic and interactive session of Publishing Pusher with Dr. West was filled with energy, purpose, and plenty of literary passion! Kicking things off with Marvin Gaye's timeless question, "What's Going On?"

    Dr. Annette West created a welcoming space for authors, podcasters, and readers to talk about all things books—from writing, launching, and promoting to spiritually awakening the soul through storytelling.

    ✨ Featured Guests & Highlights:
    🔹 Tisha Winkler (Baltimore) – Podcaster and author shared insights about her creative journey and future projects.
    🔹 Amenna Scott (Washington, DC) – Talked about her upcoming book tour for The Perfect Life, a spiritual awakening book that challenges readers to reflect on purpose, transformation, and divine alignment. Amenna gave a sneak peek into the book's themes and the powerful testimony behind it.
    🔹 Ms. Anna J. Roseboro – Introduced her new podcast, CoachUp Podcast, centered around Planning with Purpose to Empower Learners. She also discussed her S.T.R.E.A.M. initiative for summer students and shared details from her RECENT PROJECT, The Robinson Story.
    🔹 Audience Check-ins – Various authors, supporters, and book lovers called in to share updates, ask questions, and encourage one another. This segment was an open mic full of laughter, learning, and literary love.

    💡 Segment Topics Included:
    • Pre-release preparation for new authors
    • How to host a successful book launch
    • Sustaining momentum in the post-release phase
    • Building a book tour and local community engagement
    • Faith-based writing and inspirational storytelling
    📺 Watch on YouTube:
    🔗 Talking All Books with Dr. West (Search "Talking All Books with Dr. West" on YouTube or check The Weekend Channel playlist)
    🎧 Missed the Live Zoom? Don't worry! You can still listen and subscribe on all major podcast platforms.
    🔖 Hashtags:
    #PublishingPusher #TalkingAllBooks #DrAnnetteWest #AuthorSpotlight #ChristianAuthors #BookLaunchTips #CoachUpPodcast #STREAMEducation #FaithAndLiterature #PositivePower21 #TheWeekendChannel #OpenMicAuthors #AmennaScott #TishaWinkler #AnnaRoseboro #SpiritualAwakening
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    43 分
  • EP 56 w/ Dr. Annette West | Talking All Books | Steps to Writing a Book
    2025/04/01
    🎙️ Publishing Pusher Podcast Series
    Host: Dr. Annette West
    Episode 56: Talking All Books – Open Panel Discussion
    📅 Air Date: 03/31/2025
    📺 Watch on DeKalb TV Channel 25, DeKalb, GA – Thursdays at 10:30 AM EST
    🎧 Listen on Spreaker Radio – Publishing Pusher Podcast Series
    🔗 https://www.spreaker.com/podcast/publishing-pusher-podcast--5970334
    🌐 Also available on www.theweekendchannel.tv

    📖 Episode Overview:
    In Episode 56 of the Publishing Pusher Podcast Series, Dr. Annette West hosts an engaging Open Panel Discussion with a dynamic group of authors, editors, coaches, and publishers.

    Together, they dive into today's evolving publishing landscape and share valuable insights on how to make publishing smarter, faster, and more accessible for aspiring and seasoned writers. This lively conversation covers a variety of practical tools and strategies that can help streamline your publishing process and maximize your content.

    🔥 Key Discussion Topics:
    • How authors and publishers are using AI tools like ChatGPT to assist with writing and content creation
    • Creative ways to repurpose existing content into books, devotionals, articles, and digital products
    • The pros and cons of using publishing software platforms to format and self-publish
    • The importance of professional editing and coaching, even when using modern resources
    • How technology is reshaping the publishing process for writers of all levels
    🧩 Key Takeaways:
    • Work smarter, not harder by leveraging AI tools and publishing platforms
    • Repurpose what you already have—your past work can become a new book, workbook, or course
    • Invest in professionals when needed (editors, coaches, and designers) to ensure quality and impact
    • Stay up to date on technology and trends to stay relevant and efficient as an author or publisher
    🙌 About Dr. Annette West: Dr. Annette West is a seasoned publisher, author, and literary coach who helps emerging writers and thought leaders bring their books to life with excellence. You can watch her every Thursday at 10:30 AM EST on DeKalb TV Channel 25 (DeKalb, GA) and listen to the Publishing Pusher Podcast Series on Spreaker Radio.

    🎧 Listen here: Publishing Pusher Podcast Series
    📢 Tune In & Share:
    📺 Watch weekly on DeKalb TV 25
    🎧 Listen anytime on Spreaker Radio
    🌐 www.theweekendchannel.tv
    Empowering Authors. Elevating Publishing. Every Week.
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    40 分