Off The Record: Marketing Deconstructed

著者: 5 & Rise Marketing Solutions
  • サマリー

  • Welcome to Off The Record: Marketing Deconstructed, the podcast where we break down the complex world of marketing into real-life stories, actionable insights, and up-to-the-minute news. Hosted by Jennifer White, the Founder and CEO of 5 & Rise Marketing Group, and the rest of the 5 & Rise team, this podcast is your go-to source for navigating the ever-evolving marketing landscape.

    What We Cover:

    • Real-Life Marketing Execution: Dive into case studies and behind-the-scenes stories of successful (and not-so-successful) marketing campaigns. Learn what worked, what didn’t, and why.
    • Marketing News: Stay updated with the latest trends, tools, and techniques in the marketing world. We bring you timely discussions on industry news that could impact your strategies.
    • Best Practices: Discover tried-and-true methods from marketing pros. Whether it’s optimizing your social media strategy, mastering email marketing, or enhancing your SEO efforts, we’ve got you covered.
    • Struggles and Solutions: Hear from fellow marketers and business owners about the challenges they face and the innovative solutions they’ve discovered. Our goal is to provide a supportive community where we learn from each other’s experiences.


    Whether you’re a seasoned marketer or just starting out, Off The Record: Marketing Deconstructed is here to equip you with the knowledge and inspiration you need to thrive in the marketing world. Subscribe now on Apple Podcasts, Spotify, Google Podcasts, and never miss an episode!


    Looking to elevating your marketing strategy? Connect with us at 5 & Rise for a free brand assessment and strategy call!

    https://forms.clickup.com/9017097624/f/8cqbzcr-35117/NY8KENX0U7FZONXMCK


    © 2024 Off The Record: Marketing Deconstructed
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エピソード
  • Ep 7: Behind the Sale with Drew Keller
    2024/09/10

    5 & Rise Marketing Solutions Founder & CEO has a conversation with Shawn Dill & Lacey Book over NBA All-Star Weekend about modern marketing trends. The conversation touches on Kanye West's unique Super Bowl commercial, the importance of authenticity in marketing, and the shifting landscape towards quality over quantity.

    Jennifer discusses strategies to connect emotionally with audiences, using innovative platforms like AI, while embracing old-school methods such as direct mail. She also details how integrating your personal story can enhance brand loyalty and why understanding the “why” behind your business is crucial for long-term success.

    00:00 NBA All-Star Week: Diving Into Marketing Innovations
    01:15 The Shift Towards Authentic Marketing
    04:53 Exploring Kanye West's Marketing Genius
    07:18 The Importance of Authenticity in Marketing and Sales
    11:15 Innovative Marketing: Blending Old and New Strategies
    12:07 Creative Direct Mail Ideas: The Key to Connection
    12:56 Wrapping Up: Everything Old Is New Again

    https://offtherecordmarketingdeconstructed.buzzsprout.com

    =================================

    About 5 & Rise Marketing Solutions
    Our team has been in the marketing game for a combined 5 decades, and we’ve seen it all. From crafting killer ads to building standout brands, managing social media like pros, and creating captivating content, we’ve got you covered. Whether you’re a startup dreaming big, a seasoned business ready to expand, or an organization looking to make waves online, we’re here to help you grow.

    We’ve worked across a wide range of industries, from real estate to nonprofits, tech startups to sports, and everything in between. Wherever you are, we’ll meet you there, bring our strategic know-how to the table, and rise together.

    And hey, we’re not just keeping up with the trends—we’re setting them. Join the journey.

    Free Brand Assessment & Strategy Call
    https://forms.clickup.com/9017097624/f/8cqbzcr-35117/NY8KENX0U7FZONXMCK

    =================================

    Follow us on Social Media!
    Facebook: https://www.facebook.com/5andrise/
    Facebook Group: https://www.facebook.com/groups/amarketinghub
    Instagram: https://www.instagram.com/5andrise/
    LinkedIn: https://www.linkedin.com/company/5andrise/
    YouTube: https://www.youtube.com/channel/UCmZWpnGFDPKer-scwQLmbUw/

    =================================

    Simplified Social Hub
    Simplified Social Hub simplifies social media management by consolidating essential features into one user-friendly platform. It empowers businesses and individuals to effectively manage their social media presence, enhance audience engagement, and achieve their marketing goals.

    https://simplifiedsocialhub.com/

    続きを読む 一部表示
    11 分
  • Ep 6: Everything Old Is New Again
    2024/08/27

    5 & Rise Marketing Solutions Founder & CEO has a conversation with Shawn Dill & Lacey Book over NBA All-Star Weekend about modern marketing trends. The conversation touches on Kanye West's unique Super Bowl commercial, the importance of authenticity in marketing, and the shifting landscape towards quality over quantity.

    Jennifer discusses strategies to connect emotionally with audiences, using innovative platforms like AI, while embracing old-school methods such as direct mail. She also details how integrating your personal story can enhance brand loyalty and why understanding the “why” behind your business is crucial for long-term success.

    00:00 NBA All-Star Week: Diving Into Marketing Innovations
    01:15 The Shift Towards Authentic Marketing
    04:53 Exploring Kanye West's Marketing Genius
    07:18 The Importance of Authenticity in Marketing and Sales
    11:15 Innovative Marketing: Blending Old and New Strategies
    12:07 Creative Direct Mail Ideas: The Key to Connection
    12:56 Wrapping Up: Everything Old Is New Again

    https://offtherecordmarketingdeconstructed.buzzsprout.com

    =================================

    About 5 & Rise Marketing Solutions
    Our team has been in the marketing game for a combined 5 decades, and we’ve seen it all. From crafting killer ads to building standout brands, managing social media like pros, and creating captivating content, we’ve got you covered. Whether you’re a startup dreaming big, a seasoned business ready to expand, or an organization looking to make waves online, we’re here to help you grow.

    We’ve worked across a wide range of industries, from real estate to nonprofits, tech startups to sports, and everything in between. Wherever you are, we’ll meet you there, bring our strategic know-how to the table, and rise together.

    And hey, we’re not just keeping up with the trends—we’re setting them. Join the journey.

    Free Brand Assessment & Strategy Call
    https://forms.clickup.com/9017097624/f/8cqbzcr-35117/NY8KENX0U7FZONXMCK

    =================================

    Follow us on Social Media!
    Facebook: https://www.facebook.com/5andrise/
    Facebook Group: https://www.facebook.com/groups/amarketinghub
    Instagram: https://www.instagram.com/5andrise/
    LinkedIn: https://www.linkedin.com/company/5andrise/
    YouTube: https://www.youtube.com/channel/UCmZWpnGFDPKer-scwQLmbUw/

    =================================

    Simplified Social Hub
    Simplified Social Hub simplifies social media management by consolidating essential features into one user-friendly platform. It empowers businesses and individuals to effectively manage their social media presence, enhance audience engagement, and achieve their marketing goals.

    https://simplifiedsocialhub.com/

    続きを読む 一部表示
    14 分
  • Ep 5: Holistic Marketing & Consistent Branding
    2024/08/13

    The team at 5 & Rise delves into the comprehensive process of evaluating and enhancing a company's brand across various social media platforms. They discuss the importance of a holistic approach, assessing brand presence, and the significance of consistency in messaging.

    The roundtable discussion also covers the misconceptions companies might have about digital marketing and the necessity of a thorough brand assessment before launching ad campaigns. Emphasizing the evolving landscape and the effect of the pandemic on consumer behavior, they highlight the importance of authentic messaging and the interconnected nature of different marketing channels.

    00:00 Unlocking Brand Potential Across Social Media
    00:31 The Five and Rise Approach: Beyond Just Ads
    01:47 Holistic Marketing: A Credibility Game
    03:47 The Power of a Comprehensive Brand Assessment
    06:03 Maximizing Online Presence and Consistency
    06:59 Navigating the Digital Landscape: A Brand's Journey
    17:08 The Importance of Authenticity in Digital Marketing
    21:39 Adapting Marketing Strategies in a Post-Pandemic World
    24:36 Reflecting on the Evolution of Marketing and Social Connection

    https://offtherecordmarketingdeconstructed.buzzsprout.com

    =================================

    About 5 & Rise Marketing Solutions
    Our team has been in the marketing game for a combined 5 decades, and we’ve seen it all. From crafting killer ads to building standout brands, managing social media like pros, and creating captivating content, we’ve got you covered. Whether you’re a startup dreaming big, a seasoned business ready to expand, or an organization looking to make waves online, we’re here to help you grow.

    We’ve worked across a wide range of industries, from real estate to nonprofits, tech startups to sports, and everything in between. Wherever you are, we’ll meet you there, bring our strategic know-how to the table, and rise together.

    And hey, we’re not just keeping up with the trends—we’re setting them. Join the journey.

    Free Brand Assessment & Strategy Call
    https://forms.clickup.com/9017097624/f/8cqbzcr-35117/NY8KENX0U7FZONXMCK

    =================================

    Follow us on Social Media!
    Facebook: https://www.facebook.com/5andrise/
    Facebook Group: https://www.facebook.com/groups/amarketinghub
    Instagram: https://www.instagram.com/5andrise/
    LinkedIn: https://www.linkedin.com/company/5andrise/
    YouTube: https://www.youtube.com/channel/UCmZWpnGFDPKer-scwQLmbUw/

    =================================

    Simplified Social Hub
    Simplified Social Hub simplifies social media management by consolidating essential features into one user-friendly platform. It empowers businesses and individuals to effectively manage their social media presence, enhance audience engagement, and achieve their marketing goals.

    https://simplifiedsocialhub.com/

    続きを読む 一部表示
    27 分

あらすじ・解説

Welcome to Off The Record: Marketing Deconstructed, the podcast where we break down the complex world of marketing into real-life stories, actionable insights, and up-to-the-minute news. Hosted by Jennifer White, the Founder and CEO of 5 & Rise Marketing Group, and the rest of the 5 & Rise team, this podcast is your go-to source for navigating the ever-evolving marketing landscape.

What We Cover:

  • Real-Life Marketing Execution: Dive into case studies and behind-the-scenes stories of successful (and not-so-successful) marketing campaigns. Learn what worked, what didn’t, and why.
  • Marketing News: Stay updated with the latest trends, tools, and techniques in the marketing world. We bring you timely discussions on industry news that could impact your strategies.
  • Best Practices: Discover tried-and-true methods from marketing pros. Whether it’s optimizing your social media strategy, mastering email marketing, or enhancing your SEO efforts, we’ve got you covered.
  • Struggles and Solutions: Hear from fellow marketers and business owners about the challenges they face and the innovative solutions they’ve discovered. Our goal is to provide a supportive community where we learn from each other’s experiences.


Whether you’re a seasoned marketer or just starting out, Off The Record: Marketing Deconstructed is here to equip you with the knowledge and inspiration you need to thrive in the marketing world. Subscribe now on Apple Podcasts, Spotify, Google Podcasts, and never miss an episode!


Looking to elevating your marketing strategy? Connect with us at 5 & Rise for a free brand assessment and strategy call!

https://forms.clickup.com/9017097624/f/8cqbzcr-35117/NY8KENX0U7FZONXMCK


© 2024 Off The Record: Marketing Deconstructed

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