Don Lazzari is President of Delivering Value, a sales performance consulting company that focuses on helping entrepreneurs and their companies sell more effectively and build sales teams that deliver growth.

Since 2010, he has worked closely with a wide variety of organizations in software and technology, advanced analytics, manufacturing, supply chain, logistics, and healthcare.

His new book, “Entrepreneurs’ Sales Secrets Revealed” provides a curated collection of the sales knowledge successful entrepreneurs have leveraged over the past 15 years to help their companies grow.

Don holds a Master of Business Administration from the University of Pittsburgh Katz Graduate School of Business and a Bachelor of Arts in Writing from the University of Pittsburgh.

Connect with Don here:

https://www.linkedin.com/in/don-lazzari/

www.deliveringvalue.com

Want to work with myself and Nancy for the next year to skyrocket your business and master LinkedIn?

Then grab a time on our calendar here before the doors to our group coaching program close this Monday, February 3rd:

https://scottaaron.as.me/expertauthorityconsult

What You Really Need to Know...

If you’ve been spending hours trying to crack the “LinkedIn algorithm,” here’s a reality check:

1️⃣ There isn’t just one algorithm – LinkedIn uses 12 different algorithms to determine what gets shown and where.

2️⃣ They change constantly – Every 60 minutes! Trying to “stay ahead of the curve” is like chasing the wind.

3️⃣ The real secret? - Focus on value. - Algorithms are designed to reward helpful content that creates meaningful conversations.

Instead of hacking the system, commit to:

1. Posting value-driven content that informs, inspires, or solves a problem for your audience.

2. Engaging with your network consistently to build genuine relationships.

The best strategy isn’t about gaming the algorithm—it’s about showing up authentically and serving your audience.

You can still sign up for our FREE LinkedIn Workshop here:

https://www.thetimetogrow.com/the-linkedin-client-journey-workshop

Alyse Bacine is a Breathwork and Trauma expert with 23 years of experience and the CEO of Alyse Breathes LLC.

She has her Master’s Degree in Counseling Psychology, certifications in both Social Emotional Learning and Mindfulness Practices, and an extensive mental health background where she served as a school counselor for 10+ years and received a grant to implement a meditation program at her school.

Knowing that she always wanted to expand her mission of healing familial and ancestral trauma, and normalizing meditation, and breathwork practices, she opened her own business and quickly became a six-figure mentor.

Alyse has been featured in top publications like Oprah Magazine, Well and Good, and Nylon.

Alyse uses her unique healing modality, The Metamorphosis Method™ to help spiritually intelligent women transform their current realities to reach their next-level selves.

Her programs are deeply rooted in healing so that women can navigate work, love, and life as powerful leaders, without the burden of trauma playing a role in their highest potential.

Connect with Alyse here:

https://www.linkedin.com/in/alysebreathes/

https://www.facebook.com/alyse.levy

https://www.instagram.com/alyse_breathes/

https://www.alysebreathes.com/

Book a call to learn more about our group coaching mastermind here:

https://scottaaron.as.me/expertauthorityconsult

If you’re not leveraging LinkedIn to grow your email list, you’re leaving connections—and conversions—on the table! Here's how to turn your profile into a lead-generating powerhouse: 1️⃣ Optimize Your LinkedIn Background Banner: Your banner is prime real estate to showcase your personal brand. Use it to communicate who you are, what you offer, and how you can help your audience. A clean, professional design with your tagline and website or opt-in call-to-action can make all the difference. 2️⃣ Include a Clickable Link in Your Headline Section: LinkedIn now allows clickable links right in your profile headline! Use this to direct your audience to a lead magnet, your website, or an email opt-in page. Make it clear what they’ll gain by clicking, such as “Get My Free [Resource Name] Today!” 3️⃣ Add a Lead Magnet to Your Featured Section: The “Featured Content” section is a hidden gem! Upload your lead magnet as a direct download, link to a landing page, or highlight a post that drives traffic to your email opt-in. Pro tip: Ensure it’s visually appealing and offers immediate value. 💡 Action Step: Review your LinkedIn profile with these strategies in mind.

Don't forget to sign up for our free LinkedIn Workshop here:

https://www.thetimetogrow.com/the-linkedin-client-journey-workshop

Jerry is the CEO of DELTA POINT in Scottsdale, Arizona. DELTA POINT works with company leaders to implement innovative ways to market and be effective in today’s crowded marketplace.

Their client list includes 20 of the top 100 companies in the world.

Jerry was Vice President and General Manager of Hoechst Pharmaceuticals prior to its merger with Marion Merrell Dow. In his twenty-year career at Hoechst Pharma, Jerry was Salesman of the Year twice and District Manager of the Year three times.

Jerry has been featured on MSNBC and the ABC Radio Network as well as in The Street.com, Wall Street Journal online, Fortune, Sales and Marketing Management Magazine, Investor’s Business Daily, Managed Care Pharmacy Practice, Fast Company, Selling Power, and, Selling Power Live.

He has been to the White House to share his views on healthcare reform and taught at The Batten School of Leadership at The University of Virginia. He has been an Executive in Residence at Northern Illinois University 17 times and in his spare time, he mentors 3 Division I college basketball coaches.

For over 20 years, he has spoken and consulted extensively on building valuable business relationships, and excellence in sales-driven organizations with a focus on leadership, sales excellence, developing winning cultures, and how to coach sales excellence.

Jerry is currently rated as the 4th best Sales Expert in the world by Globalgurus.org and has been in the top 10 in the world for 8 years. Jerry is the author of 5 books and his latest book is a Wall Street Journal Best Seller, The New Model of Selling – Selling to an Unsellable Generation.

His first book, The Relationship Edge in Business published by John Wiley and Sons is used by 7 Universities in their Marketing Curriculum.

Connect with Jerry here:

https://www.linkedin.com/in/jerryacuff

https://www.facebook.com/jerry.acuff.7

https://jerryacuff.com

Don't forget to register for our FREE LinkedIn Workshop here:

https://www.thetimetogrow.com/the-linkedin-client-journey-workshop

Gone are the days of booking 20-30 weekly calls through LinkedIn.

The reality?

The average is about 3-5 sales calls per week—and that’s if you’re using LinkedIn effectively and authentically.

Here’s the truth bomb 💣:

🚫 Automated software is NOT the answer.

Tools that auto-connect and message on your behalf might sound like a shortcut, but they’re a fast track to having your account blocked or deleted.

❌ Beware of lead generation companies promising you the moon.

Claims like “We’ll book 10 calls a day for you” are not just unrealistic—they’re violating LinkedIn’s user agreement.

And when LinkedIn catches on (and they will), your account is at risk.

So, what’s the real formula for LinkedIn's success? 💡

Dedicate 15-20 minutes a day to genuine engagement.

Build relationships, share value, and connect with intention.

👉 If you can’t commit to that, LinkedIn might not be the right platform for you right now—and that’s okay.

Learn how to set realistic expectations, avoid costly mistakes, and make LinkedIn work for you in a sustainable, authentic way.

Let’s stop chasing myths and start making meaningful connections.

Don't forget to register for our FREE LinkedIn workshop from January 27th - 31st here:

https://www.thetimetogrow.com/the-linkedin-client-journey-workshop

Jeanne Omlor is a Business Strategist, multi 7-figure Online Business Coach, and Certified Servant Leadership Executive Coach.

At 54 years old she was a solo parent in deep debt and got herself online and to $1M in 17 months, without ads, and has since scaled to multi-millions in 5 years.

Her company has helped almost 500 businesses to thrive online.

She is emotionally connected to helping others prosper, as she lived in lack for years and overcame that mindset.

She is now helping as many people as she can to maximize profits and reach their full potential while being the visionary they're destined to be.

Connect with Jeanne here:

https://www.linkedin.com/in/jeanneomlor

https://www.facebook.com/jeanneomlor/

https://www.instagram.com/jeanneomlor/

https://jeanneomlor.com/reviews/

Don't forget to register for our FREE LinkedIn Workshop here:

https://www.thetimetogrow.com/the-linkedin-client-journey-workshop

As we enter a new year, it’s time to rethink our approach to LinkedIn.

The platform is no longer just a digital resume—it’s a dynamic space for building relationships, establishing authority, and growing your business or career.

To make the most of LinkedIn in 2025, your strategy needs to go beyond collecting connections and posting sporadically.

Here are three key pillars for a winning LinkedIn game plan this year:

1️⃣ Build a Clear and Specific Network of Connections:

Gone are the days when the size of your network measured LinkedIn success.

In 2025, it’s all about quality over quantity.

Focus on connecting with individuals who align with your goals, industry, and values.

2️⃣ Book Collaboration Calls, Not Just Sales Calls:

While LinkedIn is a powerful tool for lead generation, approaching connections with a “sell-first” mindset often backfires.

Instead, focus on collaboration and relationship-building.

3️⃣ Establish Credibility as a Subject Matter Expert Through Content:

LinkedIn rewards those who consistently provide value.

Your content is your stage to showcase your expertise and build trust with your audience.

To succeed on LinkedIn this year, you need to align your efforts with a strategy that prioritizes connection, collaboration, and credibility. It’s not about doing more; it’s about doing better.

Don't forget to register for our FREE "LinkedIn Client Journey Workshop" here:

https://www.thetimetogrow.com/the-linkedin-client-journey-workshop