In this episode of the Moms Makin Dough Podcast, host Kendra Hewitt shares fresh insights from her coaching calls to help mom entrepreneurs build businesses and lives by design, not default. Reflecting on her client’s transformative journey, Kendra explores the common feelings of being stressed, strained, stuck, and stagnant—and how to shift toward purposeful growth. Using a powerful analogy of business stages mirroring motherhood (from infancy to teenage years), she challenges listeners to identify their business’s current phase and set a bold vision for the future. From taking intentional time off to dreaming bigger (like eyeing a dream home), Kendra inspires you to create a business that supports your ideal lifestyle. Tune in for practical wisdom and a motivational nudge to design your business with intention, ensuring it cascades positively across your health, relationships, and purpose.

Main Points Featured in the Episode:

• Business by Design: Avoid default mode by setting intentional business and life goals that align with your vision, not just circumstances.

• Stages of Business: Like motherhood, businesses evolve through infancy, toddler, elementary, middle school, and teenage phases—know your stage to grow strategically.

• Transformational Coaching: Mindset shifts and soul-level changes are key to overcoming stress, strain, and stagnation, more than tactical fixes alone.

• Cascading Impact: Intentional shifts in your business can improve your health, relationships, and spiritual connection.

• Dream Big: Kendra shares how stretching your vision (like touring a dream home) sets new standards and fuels motivation for growth.

“Building a business by design means stretching your vision for what’s possible—not just for your business, but for your entire life.” - Kendra Hewitt

Learn more about Kendra Hewitt by visiting the following links:

Website

Facebook

Instagram

Identifying Your Money Blueprint - Free Download

In this episode of the Moms Makin’ Dough Podcast, host Kendra Hewitt shares a practical framework for tracking key business metrics that drive growth and profitability. Drawing from her coaching experience, Kendra emphasizes the importance of simplifying metrics to maintain consistency and gain actionable insights. She recounts a client’s recent success, achieving a record-breaking $20,000 month after years in business, by focusing on the right data. Kendra guides listeners through her five core metrics—leads generated, conversion rates, cash collected, overhead, and profit—while addressing common challenges like separating facts from feelings and overcoming discomfort around financial transparency.

Kendra’s approach is both relatable and actionable, offering a step-by-step guide to establishing a baseline for business metrics and customizing them to fit individual needs. She highlights the transformative power of asking better questions to uncover the facts of a business, enabling entrepreneurs to shift from stagnation to sustainable growth. With practical tips and a free tracking template promised to listeners, this episode empowers business owners to measure what matters and align their strategies with their goals of financial and time freedom.

Key Takeaways:

• Simplify metrics for consistent tracking and better business insights.

• Separate facts from feelings to understand your business’s true state.

• Track leads, conversions, cash collected, overhead, and profit as core metrics.

• Use data to identify growth opportunities and adjust strategies.

• Plan for taxes and employee KPIs to enhance long-term profitability.

"Our facts plus our feelings equal our fruit, and if we want to change our fruit, which is the result we want, then we need to really get dialed in to what are the current facts of our business." - Kendra Hewitt

Learn more about Kendra Hewitt by visiting the following links:

Website

Facebook

Instagram

Identifying Your Money Blueprint - Free Download

In this episode of Moms Makin' Dough, host Kendra Hewitt returns from a transformative trip to Spain, where a walk down memory lane in Barcelona sparked reflections on her 20-year journey in marketing. Inspired by her time living in Marbella and her early entrepreneurial adventures, Kendra dives into the power of "old school" marketing strategies that remain effective today. She shares a personal story of how her experiences abroad shaped her passion for marketing and sets the stage to dive into four zero-cost strategies that any business owner can use to generate leads. With her signature blend of storytelling and actionable advice, Kendra breaks down how to implement these timeless techniques to grow your business without spending a dime.

Kendra introduces her "Four R’s" framework, Referrals, Rewards, Reviews, and Reactivation, designed to help entrepreneurs, especially women scaling from $500,000 to $1 million in revenue, boost their lead generation. She explains how to systemize these strategies within your business and get creative with campaigns to make them fun and effective. Drawing from real-world examples, like her husband’s chiropractic practice and a dentist client’s success, Kendra illustrates how to integrate these principles into any business model.

• Referrals: Systemize asking for referrals at strategic points in the customer journey to leverage trust and generate high-conversion leads.

• Rewards: Implement small, thoughtful gestures like handwritten notes or customer appreciation events to acknowledge and encourage referrals.

• Reviews: Consistently request reviews using streamlined systems to boost credibility and improve visibility in search algorithms.

• Reactivation: Re-engage past clients with targeted offers to bring them back, especially for digital businesses with no geographic limitations.

• Creative Campaigns: Add fun and momentum to your marketing with themed campaigns, like “Christmas in July,” to amplify engagement.

“You don’t need a big budget to grow your business. With the Four R’s - referrals, rewards, reviews, and reactivation - you can create a steady stream of new leads for free by systemizing what works and adding a little creativity to make it fun.” — Kendra Hewitt

Learn more about Kendra Hewitt by visiting the following links:

Website

Facebook

Instagram

Identifying Your Money Blueprint - Free Download