Moment #100 // Many leaders talk about value, but for the people they’re trying to motivate, it’s almost meaningless.

What should they do differently from what they’re already doing? How would they know if what they were doing was value-accretive, or not?

Value isn’t forged in rhetoric, no matter how consistently you talk about it… it’s forged through your actions – and these actions begin in your decision-making process.

If you want to go deeper on how to bring value to the forefront, have a listen to Ep.42: First, Create Value.

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