In this enlightening episode of "Invest In Yourself: The Digital Entrepreneur Podcast," host Phil Better sits down with branding expert Rich Kozak. With nearly 50 years in the industry, Rich Kozak has revolutionized personal and professional branding by focusing on impact-driven strategies. Learn from Rich's journey of leaving a high-stress corporate career for entrepreneurship, his unique branding philosophy, and how he's helping others achieve deep clarity and divine purpose in their ventures. Don’t miss this episode packed with valuable insights on networking, resilience, and evolving your brand to leave a lasting legacy.

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• [00:00] Introduction– Phil Better introduces Rich Kozak and sets the stage for the episode.
• [02:45] Rich's Career Transformation– Rich discusses his shift from a high-stress career to becoming an entrepreneur.
• [10:30] Importance of Networking– The pivotal role networking played in Rich's entrepreneurial journey.
• [18:55] Overcoming Adversity– Insights on resilience and responding to financial challenges.
• [26:40] Branding Philosophy Unveiled– Rich defines true branding and debunks common misconceptions.
• [34:20] Key Elements of Effective Branding– Rich details the four essential elements of brand success.
• [42:05] Spiritual Journey– Rich reflects on the significance of spirituality and mentorship.
• [50:10] Evolving Your Brand– Tips on achieving brand longevity and deep clarity.
• [58:00] Call to Action– Rich shares free resources and ways to connect for further branding guidance.

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• Networking is Crucial: Leveraging personal connections can significantly bolster your entrepreneurial ventures.
• Resilience through Adversity: Your response to financial and personal challenges defines your path to success.
• True Branding: Branding is more than logos and taglines; it's about shaping how others perceive and understand your unique value.
• Four Elements of Effective Branding: Ensure congruence with your heart, consistency in communication, unique language, and positive recognizability.
• Invest in Personal Growth: Continuously seek new knowledge and mentorship to stay driven and successful.
• Branding with Purpose: Focus on aligning your brand with deeper meaning and long-lasting impact.

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Guest: Rich Kozak

"Rich Kozak is The Voice of Impact Driven Branding. After decades languaging & launching brands, he founded RichBrands specifically to serve heart-centered entrepreneurs & professionals – Evolving individual’s Brands with a foundation of clarity, longevity, and divine purpose.

At RichBrands, Rich guides individuals in elevating their unique gifts so their Brand makes higher level impacts. The most connecting, deep-listening, caring Branding Expert you’ll ever meet personally, he is guided to ensure each individual makes their most significant impacts on the world using the gifts they have been given. Rich is Straight Talk you can trust & Deep Experience you can count on – 47 years defining & launching Brands! Having impacted global company brands, today Rich guides & mentors individuals in all 7 Steps of Impact Driven Branding, and in creating, writing and publishing books to move their brand forward. The wisdom he shares is:

CLARITY for the IMPACTS You Will Make & STEPS for “The Brand YOU Will Become.”

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Connect with Rich Kozak:

Website:

In this insightful episode of "Invest In Yourself: the Digital Entrepreneur Podcast," host Phil Better sits down with Rebecca Bonnington, a distinguished entrepreneur, leadership coach, corporate trainer, and CEO of Tricres.

Rebecca delves into her journey from a corporate recruiter to becoming a full-fledged entrepreneur, emphasizing the importance of authenticity, mindfulness, and continuous learning. She shares her experiences with NLP (Neuro-Linguistic Programming), her ambitions to become a renowned public speaker, and practical advice on building resilient business cultures.

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Timestamps:

• [00:00] – Introduction to the episode
• [02:30] – Rebecca’s background and career transition
• [08:45] – The importance of authenticity in leadership
• [12:15] – Insights on overcoming burnout and maintaining work-life balance
• [17:40] – Rebecca’s take on NLP and its impact on personal growth
• [22:10] – Building a strong business culture from the ground up
• [27:30] – Rebecca’s future goals: Public speaking and business expansion
• [32:20] – Key advice for aspiring leaders and entrepreneurs
• [38:00] – Closing remarks and call to action

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Key Takeaways:

1. Embrace authenticity: Being true to yourself is crucial for personal and professional growth.
2. Prevent burnout: Listen to your body, and practice mindfulness and work-life balance strategies.
3. Learn NLP: Understanding NLP can transform your mindset and unlock your potential.
4. Build strong cultures: Align your business goals, purpose, and values for long-term success.
5. Stay updated: Continuous learning and personal development are keys to thriving as an entrepreneur.

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Guest: Rebecca Bonnington

A mum of three, successful leadership coach, corporate trainer and now CEO and founder of Tricres, Rebecca has never stood still.

Her energy is infectious. Her sense of humour comes straight from the heart of Manchester (a rather opinionated city in the NW of England for those outside the UK) so there’s an edge to it.

She talks about building kick a** cultures in business and she’s created an online programme which trains other business coaches and consultants in the Tricres methodology. She’s been trained by Dr Richard Bandler, the co-creator of NLP and has been personally endorsed by him. Her style is direct, to the point and is delivered in a relaxed, accessible way.

Her favourite topics to talk about are culture, leadership, change, resilience, business and of course NLP.

Previous gigs have included: a key speaker at the Law Ambition Conference in London June 2024, key speaker at the Federation of Master Builders in Glasgow in June 2024, opening the talk for Wild Hearts in Action in London for their global conference, hosting the Scottish Legal Awards, speaker for Entrepreneurial Scotland, EWIF, IoD and more. She’s was interviewed by Alec Drew for Dublin 103 FM in November 2022.

Rebecca is the author of “How to Outshine the Rest” (available ). Rebecca has been personally recommended by Dr Richard Bandler, co-creator of NLP as an NLP Trainer.

---

Connect with Rebecca Bonnington:

Website: www.tricres.com

LinkedIn: https://www.linkedin.com/company/tricres/

Facebook: Tricres

Instagram: Tricresltd

YouTube:

In this captivating episode of "Invest In Yourself: The Digital Entrepreneur Podcast," host Phil Better delves into the inspiring journey of Philip Wright, a digital entrepreneur who began his journey at 16 in the online gaming industry.

Discover how Philip navigated the challenges of a neck injury and the COVID-19 pandemic to redesign his business strategy, write a best-selling book, and empower female coaches and course creators to overcome technical challenges.

Tune in for invaluable insights about leveraging technology, scaling businesses thoughtfully, and investing in personal growth from a seasoned expert.

• [00:00]– Introduction and Welcome
• [03:15]– Philip Wright’s Early Entrepreneurial Journey
• [08:45]– Navigating Skepticism in the Gaming and Esports Industry
• [15:30]– Impact of the 2008 Financial Crisis on Philip’s Business
• [20:50]– Overcoming Adversity: Neck Injury and COVID-19 Pandemic
• [29:10]– Authoring “Finally Find Freedom” and Helping Female Entrepreneurs
• [37:00]– Planting Seeds for Future Growth
• [42:20]– Client Success Story: Gut Health and Nutrition Coach
• [49:00]– Emphasizing Individualized Business Approaches
• [55:10]– Scaling Caution and Continuous Self-Investment
• [01:02:30]– Future Goals and Public Speaking Aspirations
• [01:11:00]– Core Values and Entrepreneurial Shifts

1. Adaptability and Resilience: How Philip Wright adapted his business strategy in response to personal injury and global challenges.
2. Importance of Freedom: Entrepreneurship as a pathway to manage time and explore varied interests.
3. Value of Personal Growth: Continuous learning and investment in self-development through renowned programs and books.
4. Client Success Through Automation: Example of helping a female coach streamline her business processes.
5. Tailored Business Strategies: Importance of understanding unique business needs and goals to avoid a one-size-fits-all approach.
6. Future Vision: Philip’s goals of hosting live events and focusing on helping a capped number of clients for personalized support.

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Guest: Philip Wride

Philip has been a digital entrepreneur since the age of 16 when he started in the online gaming space with friends. From flipping websites and selling advertising space to running live events he’s since gone on to build marketing automation campaigns for billion-dollar brands and develop platforms and mobile Apps.

After breaking his neck playing rugby in January 2020 and losing 50% of his business through the COVID lockdowns Philip has since redesigned his business to focus on leverage and uses his skills and experience to help others. He’s written the bestselling book “Finally Find Freedom” in the self-help space and helps female coaches and course creators solve the tech headache to save time and earn more.

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Connect with Philip Wride:

Website: www.philipwride.com

LinkedIn: https://www.linkedin.com/in/philipwride

Facebook: Philip Wride

Instagram: @philipwride

YouTube:

In this riveting episode of "Invest in Yourself: The Digital Entrepreneur Podcast," host Phil Better sits down with Olivia Gamber, the visionary founder and CEO of Career Evolved.

As an expert in career consulting for elite professionals, Olivia shares her inspiring journey from a corporate HR role to becoming a successful entrepreneur. Known for her innovative mindset strategies, Olivia delves into transformative exercises like "50 Reasons Why," and offers invaluable insights into overcoming self-limiting beliefs, tackling imposter syndrome, and leveraging high-level counsel for exponential growth.

Whether you're an executive, aspiring entrepreneur, or career-driven individual, this episode is packed with actionable takeaways to elevate your professional journey.

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• [00:00] - Introduction: Welcome and episode overview by Phil Better.
• [02:15] - Guest Introduction: Olivia Gamber's background in organizational development and HR.
• [05:30] - Transition to Entrepreneurship: Motivation behind Olivia's career shift and initial challenges.
• [10:45] - Founding Career Evolved: Establishing Career Evolved and its mission to assist high-level professionals.
• [16:00] - "50 Reasons Why" Exercise: Explanation and benefits of the "50 Reasons Why" practice for self-worth and identity.
• [21:25] - Addressing Self-Limiting Beliefs: Techniques to overcome mental barriers to career advancement.
• [28:40] - Expanding Career Evolved: Current challenges and Olivia’s vision for the future.
• [35:00] - Dealing with Imposter Syndrome: Approaches to managing internal dialogue and channeling fear.
• [42:10] - Investing in Growth: Importance of mentors and high-level counsel.
• [47:35] - Challenges for C-Suite Professionals: Marketing themselves and driving brand awareness.
• [54:20] - Mindset Shifts for Career Advancement: Key mindset shifts necessary for professional progress.
• [59:10] - Closing Thoughts: Key takeaways and final advice from Olivia Gamber.
• [1:03:00] - Call to Action: Phil Better’s gratitude and prompts to the audience.

Olivia Gamber is the pioneering founder and CEO of Career Evolved, a career consulting firm dedicated to helping high-achieving professionals and top 1% executives navigate complex career challenges. With a robust background in organizational development and human resources, Olivia seamlessly transitioned from corporate life to entrepreneurship, driven by a passion for freedom and making a direct impact. Under her leadership, Career Evolved has become a beacon for career advancement and mindset transformation.

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1. The Power of Mindset Work: Leveraging exercises like "50 Reasons Why" to boost self-worth and decisiveness.
2. Overcoming Self-Limiting Beliefs: Techniques to dismantle mental barriers hindering career growth.
3. Navigating Imposter Syndrome: Channeling fear into actionable energy and leveraging curiosity.
4. Importance of High-Level Counsel: Investing in mentors and coaches for accelerated growth.
5. Role of Personal Vision: Staying committed to your goals despite external challenges.
6. Market Adaptation: Handling competitive job markets by evolving behavior and mindset.

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Sponsors:

1. Sponsor 1:

Podcastle: https://podcastle.cello.so/UZ3E6Ls0syS

-AI Editing tool. Simple to use...

In this episode of "Invest In Yourself: The Digital Entrepreneur Podcast," host Phil Better sits down with Morgan Taylor, co-founder of Jolly SEO. Morgan shares his transformative journey from bartending to becoming a digital entrepreneur, his transition during the COVID-19 pandemic, and the critical skills every entrepreneur should master. This episode delves deep into effective SEO strategies, the importance of work-life balance, and actionable tips for long-term business success.

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Timestamps:

1. [00:00] - Introduction: Introduction to the episode and guest, Morgan Taylor.
2. [02:30] - Morgan Taylor's Background: Morgan's journey from bartending to digital entrepreneurship.
3. [10:45] - Transition to Jolly SEO : How Morgan and his partner Greg Heilers started and grew their SEO business.
4. [16:00] - Essential Business Skills: Importance of learning lead generation, sales skills, and people management.
5. [22:15] - Physical and Mental Wellbeing: Morgan's advice on maintaining health while managing a business.
6. [28:30] - Opportunity Cost: Morgan's advice to his younger self about understanding opportunity cost.
7. [34:45] - SEO Best Practices: Emphasis on white hat SEO and link-building strategies.
8. [42:00] - Handling Business Growth: Managing growth and building a resilient business model.
9. [50:00] - Future Outlook: Morgan's thoughts on the future of SEO and digital marketing.
10. [56:30] - Final Thoughts and Call to Action: Morgan's final advice and how to connect with him.

--

Guest Bio:Morgan Taylor is the co-founder of Jolly SEO, a company renowned for its ethical WhiteHat link-building services that have accumulated over 100,000 quality backlinks for high-profile publications like Forbes and Business Insider. Starting his career in bartending, Morgan transitioned through freelance writing to digital entrepreneurship, making significant strides in the SEO industry.

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Key Takeaways:

1. Mastering lead generation, sales skills, and people management is crucial for business success.
2. Maintaining physical health is essential for mental and physical wellness, especially in sedentary work environments.
3. Understanding opportunity cost early on can significantly impact future opportunities.
4. Utilizing white hat SEO strategies can build sustainable and ethical business growth.
5. The transition from freelancing to business ownership involves adapting to new responsibilities and continuous learning.
6. Balancing work and personal life is crucial for long-term success and well-being.

---

Sponsors:

1. Sponsor 1:

Podcastle: https://podcastle.cello.so/UZ3E6Ls0syS

-AI Editing tool. Simple to use and cuts the cost of hiring an Editor

2. Sponsor 2:

CastMagic: https://get.castmagic.io/xntubao1ijqu

-Another AI Copywriting tool focused more on Business Podcasts.

---

Find Us Online:

- Website: https://www.InvestInYourselfPod.com

- Patreon: [http://patreon.com/InvestInYourselfPod

- Facebook: [http://facebook.com/investinyourselfpod

---

Credits:

Host: Phil...

In this insightful episode of "Invest In Yourself: The Digital Entrepreneur Podcast," host Phil Better sits down with Lisa Robbin Young, an award-winning speaker, best-selling author, and founder of ARC Entertainment Media.

Lisa shares her entrepreneurial journey, highlighting the freedom and fulfillment of running her own business. She delves into her personal philosophy of "owning your dreams without selling your soul," and recounts a powerful client success story that underscores the importance of authenticity in professional growth.

This episode is a must-listen for aspiring entrepreneurs and seasoned business owners alike.

• 00:00 - Introduction and Episode Overview
• 02:30 - Lisa Robbin Young’s Background and Journey to Entrepreneurship
• 08:00 - The Freedom and Flexibility of Running Your Own Business
• 14:20 - Client Success Story in the Non-Monogamous Community
• 21:45 - Embracing Authenticity and Aligning Your Personal Brand
• 29:10 - Overcoming Barriers and Creating Opportunities
• 36:50 - Navigating Investment in Personal Development
• 45:00 - Key Takeaways and Entrepreneurial Advice
• 50:00 - Future Aspirations and Closing Thoughts
• 52:00 - Call to Action and Contact Information

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1. Authenticity in Business: Staying true to oneself is crucial for personal fulfillment and professional success.
2. Freedom & Flexibility: Entrepreneurship offers a unique freedom that traditional jobs often lack.
3. Client Success Stories: Embracing who you are can open up unexpected opportunities.
4. Personal Development: Invest wisely in your growth and avoid over-reliance on external advice.
5. Creating Opportunities: Don’t wait to be chosen; create your opportunities and carve out your path.

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Guest: Lisa Robbin Young

Lisa Robbin Young is an award-winning speaker, best-selling author, and accomplished musician with multiple albums to her credit. Lisa's been featured on Disney+, is the host of Creative Freedom, and founder of Ark Entertainment Media - a growth consultancy for maverick micropreneurs who want a business that works for how they're wired to work.

Lisa believes that the best way to be truly successful in life and business is to be yourself – warts, sparkles, and all – so you can Own Your Dreams Without Selling Your Soul™

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Connect with Lisa Robbin Young:

Website: https://lisarobbinyoung.com

Facebook: https://facebook.com/lisarobbinyoung.fan

Instagram: @lisarobbinyoung

YouTube: https://www.youtube.com/user/younglisam

Podcast: creativefreedomshow.com

---

Sponsors:

1. Sponsor 1:

Podcastle: https://podcastle.cello.so/UZ3E6Ls0syS

-AI Editing tool. Simple to use and cuts the cost of hiring an Editor

2. Sponsor 2:

CastMagic: https://get.castmagic.io/xntubao1ijqu

-Another AI Copywriting tool focused more on Business Podcasts.

---

Find Us Online:

- Website:

Ready to unlock the secrets of effective digital entrepreneurship? Join us as Phil Better sits down with the dynamic Jaye Jameson to discuss his multifaceted journey from military aviator to successful digital marketer.

Ever wondered how AI can revolutionize your business strategy? Jaye reveals how his team integrated AI tools like ChatGPT to sharpen their marketing tactics. Curious about building an efficient sales funnel in affiliate marketing? Listen in as Jaye shares his insider tips and experiences on creating successful marketing processes.

In this episode, you'll also discover how Jaye transformed a challenging situation into a remarkable opportunity, briefing President George W. Bush post-9/11, and how this experience shaped his mentorship philosophy. Be inspired by his journey and learn how you too can achieve financial independence through collaboration and continuous learning.

Tune in to "Invest in Yourself: The Digital Entrepreneur Podcast" for these insights and more, and stay motivated on your entrepreneurial path!

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**Guest: Jaye Jameson**

Jaye was born in Florida and raised in England. After serving in the Air Force as a B-52 aviator, he settled down in the Nashville area and pursued a career in acting.

With his background in aviation and a strong work ethic, Jaye quickly made a name for himself in the affiliate marketing industry. He founded JJ Dynamic Ventures and started building his own sales funnel, leveraging his skills in copywriting and marketing to drive traffic and generate sales.

In his free time, Jaye enjoys spending time with his wife Michelle, their five cats, and playing golf.

---

Connect with Jaye Jameson:

Website: https://dynamicthinktank.com

Facebook: https://www.facebook.com/groups/5810197912428322

---

Sponsors:

1. Sponsor 1:

Podcastle: https://podcastle.cello.so/UZ3E6Ls0syS

-AI Editing tool. Simple to use and cuts the cost of hiring an Editor

2. Sponsor 2:

CastMagic: https://get.castmagic.io/xntubao1ijqu

-Another AI Copywriting tool focused more on Business Podcasts.

---

Find Us Online:

- Website: https://www.InvestInYourselfPod.com

- Patreon: [http://patreon.com/InvestInYourselfPod

- Facebook: [http://facebook.com/investinyourselfpod

---

Credits:

Host: Phil Better

- Instagram: [@PodcastMogul]

- LinkedIn: [Phil Better]

- Website: [https://www.ThePodcastMogul.com]

Executive Producer: Phil Better

- Instagram: [@PodcastMogul]

- Website: [https://www.ThePodcastMogul.com]

---

About Us:

Embark on a transformative journey with "Invest In Yourself: The Digital Entrepreneur Podcast,"...

In this episode of "Invest in Yourself: The Digital Entrepreneur Podcast," host Phil Better connects with marketing veteran James Hipkin.

With over four decades of experience in advertising and digital marketing, James shares invaluable insights into the entrepreneurial mindset, effective marketing strategies, and the importance of customer-centric approaches.

Discover how curiosity can open new market opportunities, why understanding the customer journey is crucial, and actionable advice for budding entrepreneurs.

Timestamps:

• [00:00] Introduction to James Hipkin and Episode Topics
• [02:35] The Role of Curiosity in Entrepreneurship
• [08:15] Understanding Customer Needs for Effective Marketing
• [14:20] Transitioning from an Inside-Out to an Outside-In Approach
• [19:45] Strategic Importance of Websites and Customer Lists
• [25:30] Managing Mistakes: The Sheila Story
• [31:15] Identifying New Market Segments: Energizer Case Study
• [38:00] Building Trust and Long-Term Client Relationships
• [43:45] Key Advice for Aspiring Entrepreneurs
• [49:00] Call to Action and Closing Remarks

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Key Takeaways:

• Curiosity is essential for exploring new market opportunities and building customer loyalty.
• Entrepreneurs should focus on understanding their customers' journeys rather than just pushing product calls to action.
• An outside-in marketing approach (customer-focused) is more effective than an inside-out approach (marketer-focused).
• Investing in a strategic, user-friendly website is crucial for digital success.
• Mistakes are natural and often provide valuable learning experiences.
• Building trust and long-term client relationships sometimes means saying no to projects.
• Prioritize significant improvements over small tweaks to yield better results

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Guest: James Hipkin

Over a 40-year career, James worked in marketing and advertising at a high level. Since 2010, he has built his clients’ businesses with digital marketing.

James is an accomplished, forward-thinking marketing professional. His clients included Sprint, Apple, Wells Fargo online bank, Nestlé, and Toyota. They appreciate his practical, no-nonsense approach. He has the scars and many stories to share.

His stories are always valuable and entertaining. His humor and infectious good-natured approach to marketing are fun and practical. But he never loses track of what’s important. Marketing, done well, creates value for customers and the business.

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Connect with James Hipkin:

Website: https://inn8ly.com/

LinkedIn: https://www.linkedin.com/company/inn8ly/

Facebook: https://www.facebook.com/inn8ly

Instagram: https://www.instagram.com/inn8ly/

Twitter: https://twitter.com/jhipkin

---

Sponsors:

1. Sponsor 1:

Podcastle: https://podcastle.cello.so/UZ3E6Ls0syS

-AI Editing tool. Simple to use and cuts the cost of hiring an Editor

2. Sponsor 2:

CastMagic: