In these bonus episodes called 'Industry Updates', we bring you up to speed with news of important and pressing issues. These episodes are published ad hoc on Wednesdays and do not replace our usual Friday podcasts.

Chapter 4 of our Industry Updates hosts Charlie Abboud (Head of InstantCosmetics, Australia)

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Episode 302 hosts Dr Steven Liew (Plastic Surgeon from Sydney, Australia)

In our 'Masterclass Series' we host global experts to teach us about fillers, bio-stimulators, bio-remodellers, polynucleotides, exosomes and other products. (For toxin insights, check out our other mini-series, 'The Tox Talks')

In Chapter 5 we explore the growing interest in polynucleotides, with a particular focus on the brand Rejuran.

We delve into the science behind polynucleotides and their application in facial aesthetics, skin regeneration and wound healing.

Our conversation unpacks patient selection, injection techniques, and how to set realistic expectations. We also discuss the differences between various polynucleotide products and how they can be combined with other aesthetic treatments for enhanced results.

00:00 Introduction

02:03 Introducing Our Guest: Dr. Steven Liew

05:00 Understanding Polynucleotides and Their Applications

22:05 Consultation and Treatment Protocols

36:34 Injection Techniques and Best Practices

40:32 Optimising DNA Technology

41:01 European vs. Korean Polynucleotides

42:33 Ethical and Sustainable Practices

43:23 Managing Pain During Procedures

45:18 Dosage and Application Techniques

46:40 Complications and Safety Measures

51:15 Combining Treatments and Techniques

57:09 Patient Selection and Expectations

58:31 Advertising and Profitability

01:08:59 Final Thoughts and the Rejuran Academy in Sydney

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This is the first chapter of a new mini-series of bonus episodes in collaboration with Fresh Clinics. After 300 episodes we've decided to try something different - recording in a new studio, getting back to real life and in person recordings and to work with Fresh Clinics and some of their brand partners.

Three episodes will be published on Wednesday's (today, June 18th & July 9th) and a new killer feature is that you'll be able to watch the entire video of these podcasts either on Spotify or our YouTube channel.

In chapter 1 we host both of the co-founders of Fresh Clinics, Dr John Delaney & Dr John Holbrook. In this episode we discuss the findings of their comprehensive survey of around 200 Australian clinics, highlighting trends and challenges in the industry.

Key topics include the impact of new regulations, the role of business skills in clinical practices, and the evolving landscape of marketing strategies within the aesthetics sector. Our conversation touches on the integration of wellness and regenerative health with aesthetics, the importance of product quality over price, and the future growth of the industry.

00:00 Introduction to the New Miniseries

00:29 Our Guests

01:50 State of Medical Aesthetics: Survey Insights

09:00 Business Challenges in Aesthetics

17:02 Regulatory Concerns and Their Impact

24:23 Entrepreneurship and Business Strategy

32:57 Addressing Price Increases and Business Diligence

33:27 Mastering Financial Conversations with Patients

34:00 Case Study: Financial Discrepancies and Solutions

34:54 The Role of Social Media in Marketing

36:54 Building Local Community and Patient Referrals

38:45 Realigning Business Expectations and Industry Maturation

41:12 Trends in Aesthetic Treatments and Hybrid Healthcare

44:09 Blurring Lines Between Wellness and Aesthetics

47:45 Importance of Skincare in Clinics

52:42 Choosing Suppliers: Quality Over Price

58:26 Challenges and Opportunities in Product Training

01:01:19 Future Growth and Technological Integration

01:04:30 Special Offers and Upcoming Events

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MORE INFORMATION ABOUT THE FRESH LIFE CONFERENCE

JOIN OUR PATREON AS A FREE MEMBER TO DOWNLOAD THE STATE OF MEDICAL AESTHETICS REPORT

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