In this episode, Jacqui is joined by digital marketer Danny Morris to dive deep into the world of storytelling in marketing. Together, they explore how powerful and authentic brand stories connect with audiences and build lasting trust.

Danny shares his insights on how storytelling, despite being a buzzword, doesn’t require perfection—just authenticity and a clear message.

They discuss the challenges many businesses face when it comes to embracing storytelling, from fear and misconceptions to the pressure of getting it “right.”

With a focus on small businesses, Jacqui and Danny highlight how the true power of a brand’s story lies in its ability to resonate with its community, build relationships, and ultimately empower entrepreneurs to take ownership of their narrative.

Tune in for practical advice on how to make your story matter in a noisy world!

I’d love to know what you thought about this episode and what content you would like to see next! Reach out to Community Matters Media now.

Support the show

Thank you for your support! Please consider giving to the Channel to support Jacqui in tackling important issues and sharing stories through advocacy, collaboration and lived experience. Make a regular contribution in recognition of continuing the work we do. Community Matters Media (Community Matters Media +) This is Community Matters Media.

An AT Chat and Community Matters Media Collaboration (Pt 2/2)

As we join Sarah Empey and Jacqui O'Leary on the second part of this podcast conversation about art, audio description, assistive technology and accessibility, we continue with the meaningful discussion on advocacy, morals and ethics, diversifying communication styles and understanding and interpreting art. Painting our stories through audio description. At the end of this episode, we have a special live demonstration of art describing, to give the listeners an in-depth behind-the-scenes' insight into the process of art describing.

We are connecting with AT Chat by focusing on the power of storytelling within the disability community, whilst highlighting the connection with peers, and how sharing assistive technology experiences provides valuable insights into usability and accessibility of specific tools for people with low vision.

If you want to discuss this episode further or any other queries about how we can work together, or collaborate on storytelling projects, get in touch on connect@communitymattersmedia.org

Stay tuned for the next episode in Season 4, as we build your capacity with Community Matters Media, #StayConnected and tell the stories that matter together.

Music by Bensound.com/royalty-free-music

Show links:

Listen to Part 1 here: https://www.buzzsprout.com/1880557/episodes/16666232

Connecting Assistive Technology Users | AT Chat

Best Practice| AT Chat

From our eyes to our ears - the stories of art

Joyful but functional, this is my AT - Nerine's story

Empress Joséphine's Garden | Western Australian Museum

https://www.verge-gallery.net/exhibitions-new/youre-welcome

Evening shadows, Numinbah by William Robinson, 1999 | William Robinson Gallery

https://vocaleyes.co.uk/audio/audio-archive/

https://vocaleyes.co.uk/website-accessibility/

https://www.portrait.gov.au/content/audio-description/

I’d love to know what you thought about this episode and what content you would like to see next! Reach out to Community Matters Media now.

Support the show

Thank you for your support! Please consider giving to the Channel to support Jacqui in tackling important issues and sharing stories through advocacy, collaboration and lived experience. Make a regular contribution in recognition of continuing the work we do. Community Matters Media (Community Matters Media +) This is Community Matters Media.

An AT Chat and Community Matters Media Collaboration (Pt 1/2)

Through the following podcast: ‘From our Eyes to our Ears - the Stories of Art’ we explore the story-telling process with legally blind Art Describer Sarah Empey, as she sheds light on her personal experience. Through this episode, we aim to educate the audience about the impact of assistive technology on accessibility, art interpretation, and inclusivity.

We are connecting with AT Chat by focusing on the power of storytelling within the disability community, whilst highlighting the connection with peers, and how sharing assistive technology experiences provides valuable insights into usability and accessibility of specific tools for people with low vision.

If you want to discuss this episode further or any other queries about how we can work together, or collaborate on storytelling projects, get in touch on connect@communitymattersmedia.org

Stay tuned for the next episode in Season 4, as we build your capacity with Community Matters Media, #StayConnected and tell the stories that matter together.

Music by Bensound.com/royalty-free-music

Show links:

Connecting Assistive Technology Users | AT Chat

Best Practice| AT Chat

From our eyes to our ears - the stories of art

Joyful but functional, this is my AT - Nerine's story

Empress Joséphine's Garden | Western Australian Museum

https://www.verge-gallery.net/exhibitions-new/youre-welcome

Evening shadows, Numinbah by William Robinson, 1999 | William Robinson Gallery

https://vocaleyes.co.uk/audio/audio-archive/

https://vocaleyes.co.uk/website-accessibility/

https://www.portrait.gov.au/content/audio-description/

I’d love to know what you thought about this episode and what content you would like to see next! Reach out to Community Matters Media now.

Support the show

Thank you for your support! Please consider giving to the Channel to support Jacqui in tackling important issues and sharing stories through advocacy, collaboration and lived experience. Make a regular contribution in recognition of continuing the work we do. Community Matters Media (Community Matters Media +) This is Community Matters Media.