Collectively - Purpose-led business and marketing

著者： Marijke and Monica at The Marketing Collective
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  • Collectively is a podcast about building better businesses, and the journey all of us as business owners and entrepreneurs have along the way. In here, we share our experiences of building our own purpose-led businesses and the trials and tribulations, actions and results of our clients, as well as some of the most memorable and successful ethical and sustainable brands we admire. As two Marketers with over 40 years experience between us, we chat about the marketing methods and mindsets that really move the dial for small-to-medium sized businesses, and how by working in collaboration with others, you can build a successful business and market it in a way that feels aligned, authentic and appealing for you and all your audiences!

    Collectively, is a podcast by The Marketing Collective Founder, Marijke Timmers and Mark My Words Founder, Monica Shepherd.
    © 2025 Collectively - Purpose-led business and marketing
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あらすじ・解説

Collectively is a podcast about building better businesses, and the journey all of us as business owners and entrepreneurs have along the way. In here, we share our experiences of building our own purpose-led businesses and the trials and tribulations, actions and results of our clients, as well as some of the most memorable and successful ethical and sustainable brands we admire. As two Marketers with over 40 years experience between us, we chat about the marketing methods and mindsets that really move the dial for small-to-medium sized businesses, and how by working in collaboration with others, you can build a successful business and market it in a way that feels aligned, authentic and appealing for you and all your audiences!

Collectively, is a podcast by The Marketing Collective Founder, Marijke Timmers and Mark My Words Founder, Monica Shepherd.
© 2025 Collectively - Purpose-led business and marketing
マーケティング マーケティング・セールス 経済学
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エピソード
  • Generation B: The journey to B Corp with Tim Jones from Grow Good

    Generation B: The journey to B Corp with Tim Jones from Grow Good
    2025/04/09

    In this episode, we’re talking to Tim Jones from Grow Good. Based in Aotearoa New Zealand, Tim is a world-recognised B Corp Consultant and Coach on a mission to help companies from around the world simplify and fast-track their B Corp Certification. He has since helped more than 70 businesses from around the world successfully navigate the B Corp Impact Assessment.

    We recorded this episode during B Corp month, the theme of which was Generation B, celebrating the movement towards better business. Tim shares more about what it means to be a B Corp certified business, the certification process and the benefits of making a move towards better business.

    Find out more about Tim’s work at growgood.co and explore the B Corp Impact Assessment here.



    For more information about us visit, www.themarketingcollective.co.nz and www.markmywords.co.nz.

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    38 分
  • The Value of Brand

    The Value of Brand
    2025/03/26

    What is the value of your brand? How do you measure investment in your brand? In this episode we talk about the difference between brand, branding and marketing, and why investing in brand equity is essential for growth and business resilience. We discuss ways you can grow and measure your brand, as well as the cost of not investing in your brand. Your brand is not just what you say it is, it’s what people believe about you. So, what are people saying about your brand, when it’s not in the room?

    Visit this link for more information about the Brand Blueprint mentioned in this episode.



    For more information about us visit, www.themarketingcollective.co.nz and www.markmywords.co.nz.

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    22 分
  • 15 Years of Charity Foundership

    15 Years of Charity Foundership
    2025/03/12

    What you may not know is that alongside her work at The Marketing Collective, Marijke is also the founder of Dara Children’s Trust, a charity supporting a displaced community in Andong, on the outskirts of Phnom Penh, Cambodia. In this episode, Marijke shares more about her first-hand experience as a charity founder and how she is now aligning her business for impact in a way that will support other organisations in creating their own impact.

    For more information about Dara Children’s Trust visit www.darachildren.com

    For more information about us visit, www.themarketingcollective.co.nz and www.markmywords.co.nz.

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    38 分

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