In this episode of Behavioral Profit, Executive Behavioral Coach Debbie Longo sits down with Sri, founder and CEO of My Work Belt, to explore how small businesses can access the same technology power as Fortune 500 companies—without breaking the bank. Sri shares the leadership principles from the Gita that shape his behavior-driven approach, his AAA formula for building trust and performance, and real-world stories of turning chaos into profitability. Whether you’re running lean, scaling fast, or struggling with outdated systems, this conversation will inspire you to rethink how technology and people-first leadership can transform your business.

Contact Debbie Longo

Executive Behavioral Coach

lifeinbloomny.net

Contact Shreedar Kaluva

Founder & CEO of My Workbelt

myworkbelt.com

In this episode of Behavioral Profit, Executive Behavioral Coach Debbie Longo talks with Eric Staples, Director of Growth Strategy at Blue Dog and creator of StoryCraft, about why presentations and pitches are less about “telling a story” and more about making an exchange. Eric unpacks the Head, Heart, Gut model for understanding decision-making styles, explains how behavior-driven systems can shape beliefs, and reveals the one mindset shift leaders can try this week to improve both outcomes and relationships. Whether you’re leading a team, pitching an idea, or navigating personal relationships, this conversation will help you connect, influence, and create real momentum.

Contact Debbie Longo

Executive Behavioral Coach

lifeinbloomny.net

Contact Eric Staples

director of Growth Strategy and Blue Dog

bluedoodesign.com

In this episode of Behavioral Profit, Debbie Longo sits down with Michael Dodsworth—founder and CEO of Fanfare, the platform engineered to rescue brands and fans from meltdown-prone product launches. After two decades battling midnight server crashes and scalper bots, Michael explains how he reverse-engineered Ticketmaster-style pain points into a “fair-play” system that rewards true loyalty instead of speed or spending power . We probe whether scarcity marketing genuinely deepens fandom or merely shifts profit to resellers, and Michael makes the case that transparent queues, data-driven VIP tiers, and under-market pricing create longer-term brand equity than gouging ever could . He also reveals how experiential commerce—think backstage-level perks or real-world pop-ups—turns a simple transaction into a memory that fans amplify for free on social media . Along the way we test the limits: Can legacy brands adopt sneaker-culture tactics without burning out their audience? Michael argues yes—if they curate halo products, respect supply-demand signals, and keep quality un-compromised . Whether you’re launching a new SaaS, a limited-edition tumbler, or the next stadium tour, this conversation shows how to turn hype into sustainable growth while keeping fans on your side.

Connect With

Debbie Longo

Executive Behavioral Coach

🌐 lifeinbloomny.net

✉️ info@lifeinbloomny.net

Connect with

Michael Dodsworth

fanfare founder & CEO

Coach

🌐 https://fanfare.io/

✉️ hello@fanfare.io