検索キーワード： 政策・行政

The Ultimate Marketing Guide for Medical Practices is an indispensable audiobook for medical professionals to market their businesses. Ali Asadi presents an in-depth examination of marketing analysis and emphasizes the importance of setting goals and implementing strategy. Also covered are such important subjects as social media, web design, SEO, email marketing, and many more.

Being able to communicate effectively and fend off potential medical mishaps is a must. The purpose of this audiobook is to (1) provide you with the tools you need to actively engage in your overall health care, (2) address your concerns in finding and receiving high quality care, and (3) educate you on both a basic and advanced level.

E. Fuller Torrey's audiobook provides an inside perspective on the birth of the federal mental health program. On staff at the National Institute of Mental Health when the program was being developed and implemented, Torrey draws on his own first-hand account of the creation and launch of the program, extensive research, one-on-one interviews with people involved, and recently unearthed audiotapes of interviews with major figures involved in the legislation. As such, this book provides historical material previously unavailable to the public.

Regarded as one of the finest journalists of her generation, Mamie Baird Magnusson's whole life was a celebration of words - words that she fought to retain in the grip of a disease which is fast becoming the scourge of the 21st century. Married to writer and broadcaster Magnus Magnusson, they had five children of whom Sally is the eldest.

We have entered what is called the "biological century" and a new biopolitics has emerged to address the implications for America's collective value system, our well-being, and ultimately, our future. The Body Politic is the first book to recognize and assess this new force in our political landscape - one that fuels today's culture wars and has motivated politicians of all stripes to reexamine their platforms.

While there are a growing number of books based on the Toyota Production System, or lean, focused on healthcare, there are very few that detail the tools that make lean more than just a way of thinking and put the methodology into practice.

At a time when access to health care in the United States is being widely debated, Nortin Hadler argues that an even more important issue is being overlooked. Although necessary health care should be available to all who need it, he says, the current health-care debate assumes that everyone requires massive amounts of expensive care to stay healthy. Hadler urges that before we commit to paying for whatever pharmaceutical companies and the medical establishment tell us we need, American consumers need to adopt an attitude of skepticism and arm themselves with enough information to make some of their own decisions.

Nobel Laureate Peter Doherty offers a level-headed guide to all aspects of pandemics-what they are, how they spread, and what we can do to prevent them Pandemics. The word conjures up images of horrific diseases sweeping the globe and killing everyone in their path. But such highly lethal illnesses almost never create pandemics. The reality is deadly serious but far more subtle. In Pandemics, Peter Doherty, who won the Nobel Prize for his work on how the immune system recognizes virus-infected cells, offers an essential guide to one of the truly life-or-death issues of our age.

Our health care system is crippled by desperate efforts to prevent the inevitable. A third of the national Medicare budget - nearly $175 billion - is spent on the final year of life, and a third of that amount on the final month, often on expensive (and futile) treatments. Such efforts betray a fundamental flaw in how we think about healthcare: we squander resources on hopeless situations, instead of using them to actually improve health.

Now more than 133 million Americans live with chronic illness, accounting for nearly three-quarters of all health care dollars, and untold pain and disability. There has been an alarming rise in illnesses that defy diagnosis through clinical tests or have no known cure. Millions of people, especially women, with illnesses such as irritable bowel syndrome, chronic pain, and chronic fatigue syndrome face skepticism from physicians and the public alike.

Our industry has always dealt with change. But the environment we re navigating now requires change at a whole different level. We ve moved from experiencing episodic change to continuous change and as John Kotter has famously noted, that requires a whole different set of skills and a whole different level of urgency. In his new book, thought leader Quint Studer explains how to leverage the powerful values that have always defined healthcare people passion, fortitude, willingness to learn to meet the challenges of our disruptive external environment.

Because of rapidly aging populations, the number of people worldwide experiencing dementia is increasing and the projections are grim. Despite hundreds of millions of dollars invested in medical research, no effective treatment has been discovered for Alzheimer's disease, the most common form of dementia. The Alzheimer Conundrum exposes the predicaments embedded in current efforts to slow down or halt Alzheimer's disease through early detection of presymptomatic biological changes in healthy individuals.

Is it possible to create a positive workforce in negative times? Yes, it is, says speaker, strategist and consultant Liz Jazwiec, RN. But first, you have to get real about how tough a job in healthcare really is and also about the negative things you and your staff members do to make it even tougher. In her audiobook, Liz gets real about all that and more. In her darkly humorous, ever-so-slightly sarcastic style - after all she was an ER nurse - she builds a case for the powerful benefits of a positive workplace.

After Hurricane Katrina struck and power failed, amid rising floodwaters and heat, exhausted staff at Memorial Medical Center designated certain patients last for rescue. Months later, a doctor and two nurses were arrested and accused of injecting some of those patients with life-ending drugs.

John Tournour, known to his many listeners and fans as JT the Brick, is one of the biggest sports radio personalities in America. Making it as a sports radio host is almost impossible, and JT went about it in a fearless way, leaving a lucrative position as a Merrill Lynch stockbroker to pursue his dream. But Tournour's hardest challenge would come when his best friend and mentor, Andrew Ashwood was diagnosed with cancer.

Congress passed it. President Obama signed it into law. The Supreme Court has ruled it constitutional. And Obama's re-election virtually ensures the Patient Protection and Affordable Care Act, also known as ObamaCare, will be implemented in full, with the prospects of wholesale repeal all but impossible. In fact, many provisions of the new law are already becoming a reality with major new regulations set to start soon.

In my room I have an original piece of artwork by Sally Huss which says, "Around me I wear a coat of many colors, fabrics, and textures. It’s made of friends and family here and no longer here, far and not so far. They are all part of my coat which keeps me warm wherever I go." A few summers ago, I noticed a hole in that very coat. One of my best friends developed an eating disorder. As the disorder progressed I knew I needed to find help for her, and fast. I made the decision to approach her, express my concerns, and offer my support. The extraordinary thing is, despite her fears, she put her trust in me and leaned on my shoulder.

The Patient Protection and Affordable Care Act has been a political football for years now, but as its provisions start going into effect, there’s still precious little information available on how it will impact you, your family, and your pocketbook. This 2,572 page document, nearly unreadable, will change your health care, your family budget, and innumerable aspects of your life.

Here, for the first time, is a collection of short speeches by the charismatic doctor and social activist Paul Farmer. One of the most passionate and influential voices for global health equity and social justice, Farmer encourages young people to tackle the greatest challenges of our times. Engaging, often humorous, and always inspiring, these speeches bring to light the brilliance and force of Farmer's vision in a single, accessible volume.

Conflicts of interest, misrepresentation of clinical trials, hospital price-fixing, and massive expenditures for procedures of dubious efficacy - these and other critical flaws leave little doubt that the current US health-care system is in need of an overhaul. In this essential guide, preeminent physician Nortin Hadler urges American health-care consumers to take time to understand the existing system and to visualize what the outcome of successful reform might look like.