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Navigating the AI landscape can be intimidating, especially for non-technical leaders. But no matter your experience level, this book and its Companion Workbook are here to help!

A forthcoming Bodley Head publication brought to you by Penguin Random House, publishing in May 2025.

This exciting guide to the practical application of AI has the solution. Through a hands-on approach and clear, step-by-step guidance, you’ll discover not only the basics of AI, but how to use it to transform your career… and your life.

Exploring Generative AI: Models, Tools, and the Future of Artificial Intelligence takes listeners on a comprehensive journey through the transformative world of Artificial Intelligence, with a special focus on the groundbreaking realm of Generative AI. This book is an essential guide for anyone—be it AI enthusiasts, developers, professionals, or the curious—looking to understand the evolving landscape of AI technologies and their real-world applications.

Tehnologia evoluează într‑un ritm exponențial, spune Azeem Azhar, iar noi nu ne vom putea adapta decât dacă ne însușim un ritm progresiv mai lent. Rezultatul? Un „decalaj exponențial“ între puterea noii tehnologii și capacitatea noastră de a ține pasul cu ea. Azhar explică prin decalajul exponențial unele dintre cele mai presante dificultăți ale societății în care trăim: de la inerția afacerilor în a implementa digitalizarea până la reacția sclerozată a democrațiilor liberale în fața avântului problemelor sociale. Cum trebuie întâmpinată această tendință care ne erodează economia, politica și viața?

El título de este libro reúne dos palabras cargadas de historia y de significado: humanismo y tecnología. Es precisamente el potencial transformador de las nuevas tecnologías el que nos impulsa ahora a preguntarnos por el lugar y la naturaleza del ser humano. En la era de las transiciones digitales, necesitamos más que nunca consolidar un principio de humanidad que dé sentido a lo técnico, que oriente el despliegue de los sistemas de inteligencia artificial (IA) hacia el cuidado de nuestra común naturaleza, de nuestra dignidad y libertad.

Today, Artificial Intelligence seems mystical and magical to most people. While this wave of change will touch every aspect of our daily lives, most of us still do not understand AI’s capabilities, limitations, or history. In this book, Dr. Alok Aggarwal – one of the early innovators and developers in this field – sets out to demystify Artificial Intelligence by explaining the science and engineering in non-technical terms we can all understand.

Marketing in the AI Era is a timely primer on the basics of personalization, and how it can be applied across channels. It includes emerging best practices on how AI is transforming the limits of personalized experiences and offers practical guidance on how to establish a scalable personalization structure that fits your organization along with a clear, repeatable process that you can implement right away.

Achieve unparalleled business growth with AI, even if you’ve never delved into its intricacies before! Are you striving to unlock the true potential of your business through AI but feel overwhelmed by technology gaps or ethical concerns? Do you worry about high implementation costs, or integrating AI with outdated system? Or perhaps you've already dipped your toes into AI, only to find yourself inundated with technical jargon and strategies that are difficult to implement.

Curious about how ChatGPT works? Wondering if AI is going to take away human jobs in the near future? Or know someone who is? This book is the introduction of the basic functions and abilities of ChatGPT for the general public. This comprehensive guide will help the readers understand the full potential of this AI program in a wide range of real world scenarios. The readers can see how this AI applications can create a basic movie script step by step when user use different prompt strategies, and get inspired to create something of their own.

Master the art of AI prompts and unlock your potential. This essential guide transforms how you interact with AI, whether you're an entrepreneur, writer, marketer, or tech enthusiast. Learn to harness AI tools like ChatGPT, Claude, and Midjourney to elevate productivity, creativity, and efficiency.

AI & Innovation is a timely, essential book for business leaders, innovation and strategy managers, and executives seeking state-of-the-art guidance on AI and proven best practices for implementation.

You’re not alone. Teachers everywhere face the same challenges. But there’s a solution. AI for Educators will help you enhance classroom engagement, cut down on admin tasks, and keep up with AI-driven trends in education.

Discover the transformative power of artificial intelligence in the world of advertising with ‘The AI Edge in Advertising’. This comprehensive guide features 20 actionable prompts designed to help professionals accelerate and personalize customer service, optimizing their workflow and deepening client connections. With over 15 years in the advertising industry, author Stephanie Fischer shares valuable insights and practical strategies to revolutionize the way you engage with clients.

The question of artificial intelligence and how far we, as a people, should take the technology is one of our society's biggest debates at the moment; as AI generated art, texts, and even communications have increased as the technology grows altogether. The insight which each chapter provides into the concept of human consciousness and the evolution of that consciousness was so beautifully explored in this book, and the way evolution plays into the idea of adapting consciousness into the development of AI is remarkable.

If artificial intelligence takes over decision-making what, then, is unique and irreplaceable about human intelligence? The Atomic Human is a journey of discovery to the core of what it is to be human, in search of the qualities that cannot be replaced by the machine. Neil Lawrence brings a timely, fresh perspective to this new era, recounting his personal journey to understand the riddle of intelligence. By contrasting our own intelligence with the capabilities of machine intelligence through history, The Atomic Human reveals the technical origins, capabilities, and limitations of AI systems.

In a world where artificial intelligence is reshaping industries and transforming daily life, understanding the complexities of this revolutionary technology is more crucial than ever. Balancing the Future: The Benefits and Risks of Artificial Intelligence delves into the profound impact AI has on society, exploring both its vast potential and the significant challenges it presents.

"AI Ethics" offers a comprehensive exploration of the moral principles that should guide the development and deployment of artificial intelligence technologies. The book addresses the urgent need to ensure these technologies are aligned with ethical standards in an era where AI systems are becoming increasingly integrated into various aspects of society. This book provides a roadmap for understanding how AI can be innovative and ethical by examining the foundational ethical frameworks.

This guide grows with you, offering a practical roadmap from idea to execution. With ChatGPT by your side, creating your business plan becomes a breeze, paving a clear path to success.

Learn to Learn Again: Effectively Use New AI Tools to Multiply Your Efficiency is your essential guide to mastering the art of learning in the AI age. This groundbreaking book will transform how you acquire and apply knowledge, helping you stay ahead in today's fast-paced world.