From small beginnings to revolutionising conscious and sustainable ways of eating, vEEF aims to change the way we look at protein, one plant-based meal at a time.

In this episode of the Locavore Podcast, host Roz White talks with Alejandro Cancino about his transition from award-winning chef to the founder of the Autralian plant-based food company, vEEF.

Starting at the beginning, they explore Alejandro' motivations, including his commitment to being a present father and his dedication to sustainability.

The conversation delves into the company's response to the pandemic, the merger with Love BUDS, and their plans for global expansion.

Alejandro also discusses consumer choice, the health benefits of plant-based diets, and the unique culinary approach to his products, particularly his favourite, the chicken nuggets.

WHAT IS THE LOCAVORES?

Welcome to the Locavore podcast. This is the podcast where we dig deep into the stories behind the hundreds of locally sourced, artisan, bespoke and innovative products available to you at White's IGA on the Sunshine Coast.

BECOME A LOCAVORE

Our Sunshine Coast locavore program was officially launched in 2013 to showcase and highlight to our customers where their food and goodies come from, helping connect them to the families who create it.

Find out more: https://whitesgrocers.com.au/become-a-locavore/

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