Why Reflecting on the Past you wonder?

Before looking ahead, it's essential to look back. Analyze the performance of your past marketing campaigns. What worked well? What didn't? Identify key performance indicators (KPIs) and track their progress over time. This data will provide valuable insights into your audience's preferences and behaviors.

How to Set the Stage for the Future…

• Tracking KPIs: A Cornerstone of Marketing Success
• Understanding Your Target Audience: The Cornerstone of Marketing Success
• Setting SMART Marketing Goals: A Blueprint for Success
• Creating a Comprehensive Marketing Strategy: A Roadmap to Success

The top 3 Grinch-Like struggles small businesses face in marketing are

1. Limited Budgets - Reaching the right audiences with limited resources.
2. Content Conundrum - standing out during the holiday rush
3. Measurement Maze - inability to measure your marketing campaigns for website traffic, sales, and conversions.

But with me as your marketing consultant I can help you overcome them and get you on track to success. It's your move to listen on TRIM Radio or follow me on your favorite podcast channel; Spotify, iHeart Podcasts, Apple Podcasts, YouTube, Pandora or Amazon music.

If you make the move to listen, then you are on the way to success this holiday season and leaving the grinch behind to embrace the future.

Victoria Smith, the #naturalmarketer, a digital marketing consultant working with e-commerce shops, home services businesses, restaurants, and real estate agents delivers an insightful episode and actionable solutions for the holiday season. The vision of VSmith Media led by Victoria Smith is to become a digital marketer for small businesses by providing personalized and innovative service in every tool used and making a difference to the small business owners served.

Follow VSmith Media on social media Facebook, Instagram, YouTube, LinkedIn, and X. Subscribe to the Digital Footprints 101 Newsletter and gain knowledge to stay ahead of the marketing industry for small businesses.

In this episode, Victoria digs into the latest Google Core Update of 2024, the great Google Business Profile shakeup, and five features every small business should know about in 2024.

What started March 5, 2024 and completed and released to the public on April 19, 2024 shook up the digital marketing world for upwards of 72 hours as industry icons reviewed, researched and got a better understanding of the key feature changes that were made. With a staggering 60% of organic traffic diminished on some leading websites, marketers began to scurry. But fear not. I have looked into everything, explored what it means for you.

So sit back, turn up the volume and grab the key points that you feel affect your business.