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Workforce Ep. 4: Strategies for Hiring and Managing Your Virtual Workforce

Workforce Ep. 4: Strategies for Hiring and Managing Your Virtual Workforce

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 How can employers effectively navigate the gig economy in a post COVID-19 world?On this special workforce engagement focused episode of Built on Strategy, I'm joined by Amy Appleton, Director of Marketing at BELAY. We discuss the nuances, etiquette, and benefits of the explosive remote freelancer market, as well as how to set expectations and the dynamics of a successful relationship between employers and virtual assistants. The gig economy has been on a steady rise for several years, and the recent surge in remote workforce has stimulated the supply of specialized part-time workers. Finding the right freelancer for any business can be a difficult task, however BELAY are experts at matching personality profiles to fit within different cultures and facilitate working relationships that oftentimes lead to adding responsibilities and a shared vision of ownership for temporary workers. There are certain abstract qualities that create an instant connection for those seeking virtual assistance, and as Amy says, “If it’s not a hell yes, it’s a no.”

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