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サマリー
あらすじ・解説
Perhaps you’ve seen the ads: a hot chocolate drink that promises to fix your sleep, boasting “93% of participants said it helped them get a better night’s rest.” But as a researcher who loves digging into the details, I had to ask: REALLY?
In today’s episode, I’m diving into the clinical study behind this claim from Beam’s Dream Powder. We’ll break down the who, what, when, where, and why of the research; explore the buzzwords like “randomized,” “double-blind,” and “placebo-controlled”; and unpack how the study design may not be as rigorous as it seems. From missing demographic details to potential placebo effects (hello, distinct flavors), we’ll see whether this magic hot chocolate truly lives up to its promise.
Join me as I separate fact from marketing spin, explain why transparency in research matters, and share tips for evaluating the next “scientifically proven” claim you see.
Clinical Trial Registry
Beam Blog