Ever wonder why some Vancouver properties sit on the market while similar homes sell quickly? Adam & Matt dive into the latest research revealing the eight critical mistakes that are silently killing real estate deals across Metro Vancouver before buyers even consider making offers. From the surprising factor that trumps price and location in buyer decision-making to how many listings oversell on marketing and then underdeliver, this conversation uncovers which deal-killing mistakes you can fix as a seller and what to avoid as a buyer looking for a smooth exit in the future. Which of these eight factors can you control to maximize your sale price? How can savvy buyers spot these red flags and use them to negotiate better deals or avoid costly mistakes? And what's the real psychology behind why buyers reject properties within seconds of arrival? Don't miss these critical insights that could save or cost you thousands in your next Vancouver real estate transaction.

What happens when you pause to reflect on months of real estate conversations? Adam & Matt sit down to dissect six compelling ideas that emerged from their most recent podcast episodes. From the development industry’s organizational challenges to the power of social media narratives in real estate, the brothers connect insights across conversations, revealing systemic issues that shape Vancouver’s housing market. The conversation explores why today’s market downturn rivals the leaky condo crisis, how performative content distorts market perception, and why the pre-sale model deserves more credit than it gets. What lessons can the housing industry learn from how doctors organized against “quacks” a century ago? Why do negative real estate takes consistently outperform balanced analysis on social media and why is that a problem? And what makes certain SkyTrain stations the equivalent of waterfront property in today’s market? It’s a deep dive on some of the most interesting and unique takes over the last months. Listen up!

From fear-mongering content creators to social media experts peddling doom, Canada's housing market has become an anxiety-fueled echo chamber where clicks matter more than facts. Housing analyst Ben Myers sits down with Adam & Matt to dissect how social media has weaponized housing anxiety across Vancouver and Toronto, creating a toxic cycle where fear drives engagement and nuance gets drowned out by extremes. The conversation cuts deep into the psychology behind "performative real estate" content and how perma-bears profit from keeping Canadians angry and afraid. What makes "performative real estate" content so addictive to stressed Canadians? Why has being a real estate "doomer" become more popular than being accurate? And in a world where being negative sounds more honest than being balanced, how can buyers cut through the noise to make smart decisions? Don't miss this eye-opening conversation about the intersection of housing, media, and human psychology.