In this episode of The Brand Photographer’s Lounge, Amanda shares the unexpected, middle-of-the-night idea that turned into one of her most successful offers to date. From shifting the way she approaches mini shoots to launching an annual pass that sold out in just two weeks, Amanda dives into the data-driven thinking, client behaviour insights, and timing strategy that made it all work. Whether you offer mini shoots or are just looking for smarter ways to package your services, this episode is packed with practical takeaways - and a big dose of inspiration for trusting your gut.

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Timestamps

01:15 My approach: a mini version of a full shoot
02:24 Who actually books mini shoots—and it’s not just newbies
03:38 What the data told me after a decade of minis
04:44 The 3am idea that changed everything
06:00 How I launched the Mini Shoot Annual Pass
07:37 The surprising results (and no objections!)
09:00 Pricing, structure, and what’s included
10:15 Why timing your offer matters
11:16 Planning, clarity, and what clients really need
13:05 Not capping images—and why that works for brand shoots
14:30 Solving real problems with simple offers
15:50 Launch timing tips for your niche
16:50 Final thoughts on trusting your gut and giving it a go