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サマリー
あらすじ・解説
If you're investing a couple of months out of your life, and potentially thousands of dollars, to plan a virtual event, shouldn't you have a virtual event marketing strategy to go with it? Because if your strategy is to finish getting your virtual event registration and landing page and speakers and other details set, and then launch it without a marketing plan in place... that's not a strategy at all. A strategy is our method for achieving a desired outcome. We spent an entire episode talking about how important it is know our Why, what our desired outcome is for our virtual event, so that we'd know what the goal is. And if we're going to hit that goal, we're going to need a plan that encompasses not only the virtual event itself, but how we're going to promote that event to our audience and beyond our audience to drive registrations and ensure that we host a Sold Out Summit. What does a virtual event marketing strategy look like? What tactics should we include? How much time should we anticipate needing for preparation and promotion? That's what we're covering in today's episode of The Virtual Event Strategist podcast. Full transcript and notes: https://www.thesocialmediahat.com/blog/the-virtual-event-marketing-strategy-you-need-today/
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