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The Value of Going Viral [Ryan Crowe]
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Until recently, Ryan Crowe was leading marketing and community building for Shortboxed, a startup with an online marketplace for verified and authenticated comic books. But after being let go due to cutbacks, he took to LinkedIn to announce his departure and ask for some help from his followers.
What followed was a massive, explosive post that generated over 800K impressions and nearly 5,000 likes - a huge leap for someone with a few thousand connections. On today's podcast, we discuss how he handled that sudden leap in attention, blowback he experienced from commenters, and what he's doing with all the new social momentum.
See the post for yourself: https://www.linkedin.com/feed/update/urn:li:activity:7211832216098603009
The Podcast Playlist: https://www.youtube.com/playlist?list=PLeUjBzgS9MfQ4arXwyeKwo2ehifKp-8Hi