エピソード

  • Meghan Markle Leans into Affiliate Marketing & The College Athletes with the Most NIL Deals
    2025/04/17
    Episode 3: We explore Meghan Markle's entry into affiliate marketing, the WNBA's ongoing partnership with Voice in Sport, and the latest findings on which college athletes are scoring the most NIL deals. Check out the full stories, written by our reports, over at Marketing Brew. The Refill is generated with Wondercraft.
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    9 分
  • Spotify's new GenAI advertising capabilities & YouTube creators host their own upfronts-style events
    2025/04/10
    Episode 2: We explore how top YouTube creators are hosting their own upfronts-style events. Then, we dive into Spotify's new generative AI advertising capabilities. Finally, we examine while gaming only accounts for 5% of digital ad budgets despite its massive audience. Check out the full stories, written by our reports, over at Marketing Brew. The Refill is generated with Wondercraft.
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    9 分
  • March Madness as a Marketing Opportunity & What Creators Actually Want
    2025/04/03
    Episode 1: We explore how women's March Madness is creating unprecedented sponsorship opportunities. Then, we dive into a revealing survey showing creators want more transparency and involvement in brand partnerships beyond just being content producers. Finally, we examine how social media is simultaneously challenging and supporting traditional TV as entertainment consumption habits evolve. Check out the full stories, written by our reporters, over at Marketing Brew. The Refill is generated with Wondercraft.
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    9 分