
The RIDE Framework: How to Reflect, Ideate, Design, and Experiment Your Way to Growth (with Rory Sylvia)
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Rory Sylvia, founder of The Ways We Work, joins JR Lay to explore how leaders can create more human-centric, adaptive teams in the face of exponential change. Rory unpacks his RIDE framework—Reflect, Ideate, Design, Experiment—as a practical, repeatable rhythm for modern leadership. Together, they discuss why traditional top-down management models are failing, how fear and comfort hold teams back from meaningful growth, and how small, safe-to-try experiments can unleash innovation, trust, and connection.
Rory also shares how a simple 90-day LinkedIn experiment led to new relationships, clarity in his message, and business growth—proof that the ride really works. This episode will challenge your assumptions, encourage you to embrace tension as data, and equip you with tools to lead your team with intention in a fast-moving, AI-shaped world.