Is your podcast intro making people binge—or bounce?

Your intro is the first impression. Your outro is the last chance to get them to take action. And together, they can either elevate your podcast—or cost you growth, credibility, and leads.

I’m sharing exactly how to write a powerful podcast intro and outro that captures your ideal listener's attention, builds trust, and keeps them coming back episode after episode.

📝 What You’ll Learn:

• The essential structure of a high-converting podcast intro
• How to wrap up each episode with one clear, strategic call to action
• What to say (and what to skip) so your message lands and your audience takes action
• A proven, plug-and-play template to use in your own episodes
• Why this matters for business—and how it supports your client journey

📥 Download the Podcast Intro & Outro Script Template

Support the show

🛠 RECOMMENDED BUSINESS TOOLS & PODCAST EQUIPMENT
○ My Amazon Store Front (Featuring all my fav podcast equipment)
https://go.traceyleecook.com/linktree
○ Tekmatix: All in one business system (14 Day free trial)
https://www.tekmatix.com?fpr=podempire
○ Buzzsprout: For Podcast Hosting ($20 credit)
https://www.buzzsprout.com/?referrer_id=1803673
○Headliner: For creating video clips with captions
https://make.headliner.app/referral/traceybusiness_qfgmKZ

👩‍💻COURSES AND SOCIALS
https://go.traceyleecook.com/linktree

👉TC is a Podcast Mentor & Producer who helps purpose driven women in business turn their video podcast into a powerful marketing machine that attracts high-intent clients—the kind who are ready to say YES to working with you!
Let me show you how to create strategic video podcast content that helps business owners market and sell their courses, masterminds, and high-ticket programs.

DISCLAIMERS AND DISCLOSURES: This description contains affiliate links that allow you to find the items mentioned in this video and support the channel at no cost to you. Thank you for your support.

Is your podcast intro making people binge—or bounce?

Your intro is the first impression. Your outro is the last chance to get them to take action. And together, they can either elevate your podcast—or cost you growth, credibility, and leads.

I’m sharing exactly how to write a powerful podcast intro and outro that captures your ideal listener's attention, builds trust, and keeps them coming back episode after episode.

📝 What You’ll Learn:

• How music sets the mood and builds brand identity
• The do’s and don’ts of music copyright
• The difference between royalty-free and Creative Commons
• Trusted sources for legal, professional-sounding music
• A simple way to pick the perfect intro and outro for your show

📥 Download the Podcast Music & Copyright Guide

Support the show

🛠 RECOMMENDED BUSINESS TOOLS & PODCAST EQUIPMENT
○ My Amazon Store Front (Featuring all my fav podcast equipment)
https://go.traceyleecook.com/linktree
○ Tekmatix: All in one business system (14 Day free trial)
https://www.tekmatix.com?fpr=podempire
○ Buzzsprout: For Podcast Hosting ($20 credit)
https://www.buzzsprout.com/?referrer_id=1803673
○Headliner: For creating video clips with captions
https://make.headliner.app/referral/traceybusiness_qfgmKZ

👩‍💻COURSES AND SOCIALS
https://go.traceyleecook.com/linktree

👉TC is a Podcast Mentor & Producer who helps purpose driven women in business turn their video podcast into a powerful marketing machine that attracts high-intent clients—the kind who are ready to say YES to working with you!
Let me show you how to create strategic video podcast content that helps business owners market and sell their courses, masterminds, and high-ticket programs.

DISCLAIMERS AND DISCLOSURES: This description contains affiliate links that allow you to find the items mentioned in this video and support the channel at no cost to you. Thank you for your support.

Does your podcast cover art make people stop scrolling—or keep scrolling?

Your podcast cover art is the first impression you make with your audience. It’s what potential listeners see before they hear a single word you say—and it can be the difference between being ignored or binge-listened.

I am breaking down what makes podcast cover art work, how it impacts your brand perception, and simple design tips to help you create a visual identity that gets clicks—especially on platforms like YouTube, Apple Podcasts, and Spotify.

📝 What You’ll Learn:

• Why your cover art matters more than you think
• The 3 non-negotiables of high-converting podcast artwork
• Mistakes to avoid that hurt your credibility
• How to design cover art that reflects your brand and attracts your ideal listener
• A simple step-by-step process to create artwork that works on every platform

📥 Grab the Podcast Cover Art Checklist free resource.

📥 Create your own podcast cover art in Canva

Support the show

🛠 RECOMMENDED BUSINESS TOOLS & PODCAST EQUIPMENT
○ My Amazon Store Front (Featuring all my fav podcast equipment)
https://go.traceyleecook.com/linktree
○ Tekmatix: All in one business system (14 Day free trial)
https://www.tekmatix.com?fpr=podempire
○ Buzzsprout: For Podcast Hosting ($20 credit)
https://www.buzzsprout.com/?referrer_id=1803673
○Headliner: For creating video clips with captions
https://make.headliner.app/referral/traceybusiness_qfgmKZ

👩‍💻COURSES AND SOCIALS
https://go.traceyleecook.com/linktree

👉TC is a Podcast Mentor & Producer who helps purpose driven women in business turn their video podcast into a powerful marketing machine that attracts high-intent clients—the kind who are ready to say YES to working with you!
Let me show you how to create strategic video podcast content that helps business owners market and sell their courses, masterminds, and high-ticket programs.

DISCLAIMERS AND DISCLOSURES: This description contains affiliate links that allow you to find the items mentioned in this video and support the channel at no cost to you. Thank you for your support.