
The Mindset Shift That Took This 30-Year Loan Officer to Her Best Months Ever
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Joanne Johansen, affectionately dubbed the "Connecticut Crusher," just delivered back-to-back career-high months in loan closings—outside of the COVID refi boom. With 13 closings in both June and July, she’s projecting over $4.5 million in volume per month. Carl saw her burning desire. Steve recognized she made a clear decision to level up. And Frank pointed out something rare: Joanne is coachable—even after 30 years in the business.
What changed? Joanne shares it wasn’t about doing more of the same—it was about doing things she never did before: time-blocked prospecting, building a capable team, and following up relentlessly. Whether you’re stuck at a few closings a month or looking to break through a plateau, her story gives you a roadmap.
Need help putting this into action? We’ve got you covered at https://www.DailySuccessPlan.com.
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