『The Journey: Stories Of Startup Success』のカバーアート

The Journey: Stories Of Startup Success

The Journey: Stories Of Startup Success

著者: Zachary Phillips & Matt Antonello
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Join Matt Antonello, owner of The Bearded Pig, an American-style BBQ restaurant, and Zachary Phillips, an author and counselor and coach, as they share the highs and lows of their entrepreneurial journey.

Together, they explore the unique challenges and insights from two distinct sides of the start-up world, offering valuable takeaways for aspiring entrepreneurs.

マネジメント マネジメント・リーダーシップ リーダーシップ 経済学
エピソード
  • Stress Tested | Ep 05
    2025/06/16

    June 2025, Talking points:

    Keeping profitable whilst managing life stress

    The ‘superman’ trap - trying to do it all yourself rather than with a system

    Reframing the ideal employee pool and how to get the best from your staff and staffing process

    The morality narrative around greed, manipulation, self promotion, advertising and the concept of money

    The personality needed to handle crisis as they arise

    Planning for the ‘unknown unknowns’ to ensure that unexpected crisis don’t cripple your personal or business life

    Book recommendation: ‘Never Split The Difference’ - Chris Voss

    Matt’s current focus: An active focus marketing (content creation on social) and potentially increasing awareness around catering. Hiring more staff and writing up the process- Follow @thebeardedpigau & thebeardedpig.com.au

    Zac’s current focus: Find the balance of 1:1 work with other duties and life. Continue to build up content and website - Follow @zacpphillips & zachary-phillips.com

    続きを読む 一部表示
    1 時間 54 分
  • Feeling Your Way Through It | Ep 04
    2025/03/11

    March 2025, Talking points:

    Social media landscapes and TicTok success

    Vanity metrics vs real sales

    Reframing competition (other small businesses should be allies)

    Scientific approach to testing changes vs feeling it

    Picking a strategy

    Authenticity and consistency as a marketing strategy

    Matt’s current focus: Concerted effort around marketing to grow sales and stress test staff and process (then to fix what breaks) - Follow @thebeardedpigau & thebeardedpig.com.au

    Zac’s current focus: Sort out level 2 blogs and website flow, upload counseling promotion video, start hot and cold outreach - Follow @zacpphillips & zachary-phillips.com

    続きを読む 一部表示
    1 時間 4 分
  • Asking The Right Questions | Ep 03
    2025/01/13

    January 2025, Talking points:

    Navigating life stress as an entrepreneur

    The importance of diversification of online income streams

    You (or your past self) as your avatar & further refinement

    Hypothesis testing, data interpretation, and linked indicators of success

    Clarification of avatar, value, and communication through marketing

    Motivating employees beyond a paycheck

    Matt’s current focus: Completing the webstore. Data driven review of operational efficacy - Follow @thebeardedpigau & thebeardedpig.com.au

    Zac’s current focus: Gaining clarity around his avatar and the value on offer. Silent contemplation - Follow @zacpphillips & zachary-phillips.com

    続きを読む 一部表示
    1 時間 38 分

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