In this episode of The Genesis Effect Podcast, your hosts dive into the power of intentional spending and the impact of the Black dollar on today’s economy. From the ongoing backlash against big box retailers like Target to the importance of supporting Black-owned brands, we explore how our money moves culture—and why it’s time to move with purpose. We also break down what every entrepreneur needs to know about funding: borrowing smart, preparing your business for growth, and making your dollars work for you. Whether you're just starting or ready to scale, this episode is packed with actionable insights. Plus, we tackle a listener-submitted question on how to vet business coaches and mentors—because not all "gurus" are created equal. Key Highlights: Conscious consumerism & the "FO and FO" era, How circulating money within the community supports sustainability, Borrowing with discipline & securing capital, Business readiness for scaling, How to spot red flags in Business Coaches
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