This episode features Patrick Ruffini, renowned GOP pollster and author of Party of the People: Inside the Multiracial Populist Coalition Remaking the GOP - a book that the NY Times’ Ezra Klein wrote: “predicted the 2024 Election.”

This episode is hosted by the co-chairs of AAPC’s New York Metro Chapter, Bradley Honan and Chapin Fay. Bradley is CEO & President of Honan Strategy Group, a Democratic polling and data analytics firm and Chapin is a seasoned Republican communications strategist and Founder of Lighthouse Public Affairs. This conversation will delve into the electoral realignments shaping American politics, as reflected in the 2024 election.

In this episode, we welcome journalist and political strategist Sasha Issenberg to discuss his new book The Lie Detectives and how disinformation is transforming modern campaigns. This conversation focuses on the future of political strategy in a world where the traditional rules of engagement are constantly being challenged by misleading digital content. We’ll examine how the fight against misinformation is reshaping political consulting, from the strategies used by digital teams to the ethical considerations campaign managers must navigate.

This episode was recorded on October 10, 2024.

In the final weeks leading up to Election Day, gaining an edge in the race to win comes down to precisely targeting the voters who will make the difference. Join Jackie Huelbig (Basis Technologies) and Paul Westcott (L2) as they explore the science behind creating a data-driven model to reach the universe of voters who are likely to return their ballots and shape the outcome of your race. Drawing on L2's 50+ years of experience in voter data, Paul also shares how the evolution of voter engagement—from basic targeting to advanced hyper-targeting and AI-driven insights—has changed the game and where things are headed.