In this solo episode, Sarah discusses her journey as a business owner, reflecting on her first year of entrepreneurship and the recent evolution of her brand and services.

What do we chat about?

The transition from corporate to entrepreneurship. Leaving 12+ years in a corporate career in media marketing and advertising.
Starting the Business. Leveraging a business as a health coach and spurring that into part time operational and marketing work.
The business evolution. Rebranding from Sarah Johnston Wellness to Sarah Johnston LLC. Shifting focus from wellness coaching to broader consulting approaches.
New service offerings. Chatting about individual consulting for personal development and self improvement. Chatting about business consulting in data, marketing, media analytics and operations. Discussing the NEW group program (!!!).
Business challenges and learnings. Sarah reflects on the "building the plane while flying it" feelings. Discussing all of the hiccups and "failures" that required resilience and adaptability.
The rebranding rationale. Why moving away from the word "wellness" made sense, How scaling out this evolution aims for a more holistic approach to success.

The future looks bright as Sarah embraces change.

To quote SJ: "I have never learned more in a job in such a short time, not only about the business world and the industry, but about myself and my ability to persevere."

Visit the new website! www.sarah-johnston.com

Thanks for listening! To follow along, please find me on instagram HERE, my personal website HERE, or my TikTik HERE.

Music for "Welcome to my Tent" by Rick Sniegowski
Graphics for "Welcome to my Tent" by Sam Sniegowski