Episode Summary

In this deeply honest episode, Holly sits down to talk directly to the woman who’s feeling the weight of entrepreneurship—and wondering if she should go back to corporate. She knows that stuck feeling and the temptation to quit, because she’s been there more times than she can count.

This isn’t about tough love or endless hustle. It’s about finding your truth, hearing your future self’s perspective, and making sure you’re not abandoning yourself just because it’s hard. Holly invites listeners to pause, reflect, and get honest—because whatever you choose next will shape your future in ways you can’t yet see.

In this episode you’ll learn:

• [00:00] – Holly opens with a real talk moment about the messiness of being in the middle.
• [04:00] – Reconnecting with the real reason you started, and why that matters now more than ever.
• [08:00] – Holly shares the honest truth about quitting: what it really means, and how to know if it’s right for you.
• [14:00] – A powerful exercise to check in with your future self and what she wants you to hear.
• [19:00] – Why consistency—more than perfection—can make all the difference when everything feels uncertain.
• [24:00] – Holly’s final, encouraging words to help you see you’re not behind, you’re not failing—you’re just finding your way forward.

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Episode Summary

In this episode, business coach Holly Knoll shares the five key lessons she had to learn the hard way when starting her business—so listeners don’t have to.

Using her own lessons, Holly walks through the behind-the-scenes decisions, mistakes, and mindset shifts that can make or break a new business. These are the conversations most people aren’t having when they’re talking about entrepreneurship—and exactly what she wishes someone had told her early on.

Whether you’re just starting out or resetting the foundation of your business, this episode will help you lead with more clarity, stronger boundaries, and a whole lot less stress.

In this episode you’ll learn:

• What to do when self-doubt shows up—and why it’s normal
• The mistake Holly made with taxes, and how to find a CPA who understands your business
• Why failure is part of the process, and how to move through it without losing momentum
• How to stop explaining your business to people who don’t get it
• Why boundaries aren’t optional—they’re essential

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Episode Summary

Let’s get one thing straight: filing an LLC does not mean you have a business. It means you’ve filled out some paperwork—cute, but not income-generating.

In this solo episode, Holly is breaking down the over-hyped question new entrepreneurs love to stress over:

“Do I need an LLC?”

(Spoiler alert: not if you don’t have a client, an offer, or a plan.)

If you’ve been hiding behind legal forms, color palettes, and Canva instead of solving problems for people, this episode is your loving wake up call. Holly shares her own behind-the-scenes story—from getting fired to building a thriving business—and all the unnecessary distractions she fell for along the way.

You’ll walk away knowing what actually matters when you're getting started (hint: it’s not an LLC), and how to finally build momentum with clients who pay you for what you’re really good at.

In this episode you’ll learn:

• Why the LLC question is just fear in a business suit
• 3 things to nail before you touch legal paperwork
• The spiral Holly went through after getting fired—and what finally moved the needle
• How one client went from free speaking gigs to getting paid well
• The one question that actually builds a business (hint: it’s not about forms)

Last but not least...

START YOUR BUSINESS FOR FREE HERE

Episode Summary

If you're serious about growing your business, there’s one daily move you have to be making — and no, it’s not posting more, tweaking your website, or waiting around hoping the right people "discover" you.

In today’s episode, Holly shares the real client acquisition strategy she uses daily to stay visible, book consulting projects, land coaching clients, and build serious business momentum — even when the market feels slow.

This isn't about working harder.

It’s about working smarter — and stacking simple wins every single day that lead to big breakthroughs over time.

Whether you're trying to land more consulting contracts, book out your services, or finally build a pipeline of dream clients, this system will give you the roadmap you've been missing.

If you're tired of feeling invisible, overwhelmed, or like you're doing "everything right" but still not seeing real results — this episode will flip that script for you.

In this episode you’ll learn:

• The biggest reasons entrepreneurs get stuck when trying to grow their business — and how to get unstuck fast
• How to break free from "reaction mode" and move into intentional client growth
• A simple, repeatable daily system that leads to more clients, better opportunities, and stronger partnerships
• Practical, real-world examples you can swipe to start seeing results right away

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Episode Summary

Prices are climbing, but your paycheck? Still acting like it’s 2019.

If you've ever side-eyed your direct deposit and thought, “This can’t be it”—you're not wrong.

In this episode, I break down how to flip that 9–5 paycheck into your best startup investor. That’s right: your job is quietly bankrolling your business, and it doesn’t even know it.

You’ll learn the #1 reason to start a business now (hint: leverage), how to use your job to fund it without the burnout, and why you don’t need to blow up your life to build something better.

So grab your overpriced latte, because we’re turning your paycheck into your power play.

In this episode you’ll learn:

1:15 — Let’s Talk About What’s On Everyone’s Mind: Money

Lattes, rent, your dog’s food—everything’s going up. Except your paycheck. Here’s what to do about it.

2:40 — Your Job Isn’t the Problem—Your Dependency On It Is

Why putting all your eggs in one paycheck basket is risky, and what you can build while you’re still employed.

4:12 — Your Job = Your First Business Investor

How to reframe your job as the investor in your consulting business—and use that paycheck to fund your freedom.

6:03 — What Leverage Really Means

It’s not just about money—it’s about control, boundaries, and having the power to choose.

7:12 — How to Get Started (Without Quitting Your Job)

A four-part, practical roadmap to start your consulting business with confidence and clarity.

8:55 — Be the Advil for Your Client’s Pain

Why solving a real pain point is how you build an irresistible consulting offer—and a profitable business.

10:20 — Startup Costs? Let Your Job Cover Them.

Think Canva Pro, Calendly, a CPA, maybe even coaching. Use your job to fund the basics and start strong.

11:08 — Ready to Build? Download Holly’s Business Blueprint

Get the free framework that helps you turn your skills into a service—and land your first client fast. 👉 hollyknoll.com/free

11:50 — No Need to Burn It Down

You don’t have to quit in flames to create something better. Holly shares her “I got fired” story and what she wishes she’d done sooner.

13:20 — Final Pep Talk: Leverage, Thrive, Repeat

You're not just surviving—you’re building. You’re scaling. You’re setting yourself up for whatever’s next.

Chat With Me + Download Business Building Tools:

• FREE: Create a compelling business idea in 6 steps
• Start Your Business HERE
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Episode Summary

Not a planner? Not a problem. In this episode, I talk with Maggie Henjum, Founder of Motion Physical Therapy. Maggie is a wildly successful healthcare entrepreneur who built 10 clinics and a multi-business ecosystem—not by following a step-by-step plan, but by following people, purpose, and gut instinct.

We unpack how to grow when you're not wired for structure, how to scale without burning out, and what it really looks like to build a business that aligns with your life (not the other way around).

Whether you're just starting or ready to expand, this one will shake up everything you thought you had to be to succeed.

We also talk about what most people don’t tell you about building a business: how to know when it’s time to hire, why your zone of genius matters more than being “good at everything,” and how to protect your energy while managing real life—like kids, burnout, and financial pressure.

Whether you’re just getting started or you're scaling something that’s already in motion (pun intended), we'll meet you right where you are. Maggie shares her experience from the healthcare world, and I bring it back to the broader entrepreneurial journey—so no matter what kind of business you're building, you'll walk away with real, no-fluff insight you can use today.

In this episode you’ll learn:

[01:30] Maggie’s shift from traditional healthcare to entrepreneurship

[05:00] Growing to 10 clinics and starting a managed service org

[08:15] How to know when it's time to scale

[11:00] The real reason you need to hire before you're “ready”

[13:45] Our shared “no fluff” policy—and why we both lead that way

[16:30] Building deep relationships in healthcare and beyond

[19:00] Using joy as a business filter—how to know what stays and what goes

[21:50] Succession planning, legacy thinking, and what happens if you’re hit by a bus

[27:30] Maggie's time with Team USA & starting clinics in Park City

[31:15] What’s broken in healthcare—and what Maggie's doing differently

[42:10] For the woman who’s ready to leap but overwhelmed by logistics

[57:45] Building a body (and business) that supports you for the long haul

Chat With Me + Download Business Building Tools:

• FREE: Create a compelling business idea in 6 steps
• Start Your Business HERE
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Connect with my guest:

• Motion Clinics
• Instagram

Episode Summary

Do you ever feel like you're working your tail off in your business, but the money just isn't flowing?

Trust me, I've been there – spinning my wheels, feeling frustrated, and wondering why success seemed just out of reach. In this raw and real episode, I'm pulling back the curtain on the EXACT mistakes that kept me stuck for years.

These aren't theoretical tips from a business book – these are battle-tested lessons from my own entrepreneurial journey that will save you years of struggle and thousands of dollars.

Listen in and learn how to stop playing small and start making real money doing what you love, this could be just the wake-up call you need!

In this episode you’ll learn:

[2:07] Mistake #1: Waiting Until You Feel Ready

[5:00] Mistake #2: Giving Away Too Much Time for Free

[10:00] Mistake #3: Hiding Behind Busy Work

[12:50] Mistake #4: Not Having a Clear Offer

[15:00] Recap

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• FREE: Start Your Business Here
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Episode Summary

In this episode, Jose Mendoza Figueroa and I talk about what it really takes to build strength—physically, mentally, and in life and business. We get into the mindset shifts that actually create change, why discipline beats motivation every time, and how consistency is the real secret to success.

Jose shares what he’s learned from training thousands of people, the biggest mistakes people make when trying to hit their goals, and how to push past the excuses that keep people stuck. We also connect the dots between building a strong body and building a business—because the same habits and mindset apply to both.

If you're ready to stop overthinking and start doing, this episode is for you!

In this episode you’ll learn:

[04:30] Jose's journey from Atlanta to Minneapolis

[07:45] How he built a successful personal training career in a new city

[11:20] The importance of consistency and accountability in fitness

[15:40] Overcoming challenges and embracing change

[19:55] The role of therapy in personal and professional growth

[24:10] How to build unshakable self-belief

[28:30] The power of surrounding yourself with the right people

[32:45] Dealing with failure and learning from mistakes

[37:00] The importance of patience and persistence in achieving success

[45:30] Strategies for overcoming ongoing doubt

[53:20] Common workout mistakes

[57:40] Nutrition tips for busy professionals

[1:01:55] Curating social media for personal growth

[1:06:10] Jose's Lavender Magazine feature and its impact

[1:10:25] Our future plans and final thoughts

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Connect with my guest:

• Work with Jose
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• Lavender magazine article