The Customer Success Playbook

著者: Kevin Metzger and Roman Trebon
  • サマリー

  • Welcome to “The Customer Success Playbook,” a fresh podcast initiative spearheaded by Kevin Metzger and Roman Trebon. Immerse yourself with us in the dynamic realm of customer success, where we unravel the latest insights, inspirations, and wisdom from recognized leaders in the Customer Success domain.


    Our journey began with a simple yet profound belief: that meaningful conversations can significantly impact our professional trajectory. With this ethos, we’ve embarked on a mission to bring to you the voices of seasoned and revered professionals in the field. Our episodes have seen the likes of Sue Nabeth Moore, Greg Daines, Jeff Heclker, James Scott, David Ellin, and David Jackson, who have generously shared their expertise on a variety of pertinent topics.


    We’ve delved into the intricacies of Profit and Loss Statements in Customer Success with Dave Jacksson, explored the potential of Customer Success Platforms with Dave Ellin, and unravelled the role of AI in Customer Success with all guests. With Sue, we navigated the waters of Organizational Alignment, while Greg brought to light strategies for Reducing Churn. Not to be missed is James insightful discourse on the Current Trends in Customer Success and Jeff’s thoughts on Service Delivery in CS.


    Each episode is crafted with the intention to ignite curiosity and foster a culture of continuous learning and improvement among customer success professionals. Our discussions transcend the conventional, probing into the proactive approach, and the evolving landscape of customer success.


    Whether you’re a seasoned veteran or a newcomer to the industry, our goal is to propel your customer success prowess to greater heights. The rich tapestry of topics we cover ensures there’s something for everyone, from the fundamentals to the advanced strategies that shape the modern customer success playbook.


    Our upcoming episodes promise a wealth of knowledge with topics like CS Math, Training, AI, Getting hired in CS, and CS Tool reviews, ensuring our listeners stay ahead of the curve in this fast-evolving field. The roadmap ahead is laden with engaging dialogues with yet more industry mavens, aimed at equipping you with the acumen to excel in your customer success journey.


    At “The Customer Success Playbook,” our zeal for aiding others and disseminating our expertise to the community fuels our endeavor. Embark on this enlightening voyage with us, and escalate your customer success game to unparalleled levels.


    Join us on this quest for knowledge, engage with a community of like-minded professionals, and elevate your customer success game to the next level. Your journey towards mastering customer success begins here, at “The Customer Success Playbook.” Keep On Playing!!


    © 2025 The Customer Success Playbook
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あらすじ・解説

Welcome to “The Customer Success Playbook,” a fresh podcast initiative spearheaded by Kevin Metzger and Roman Trebon. Immerse yourself with us in the dynamic realm of customer success, where we unravel the latest insights, inspirations, and wisdom from recognized leaders in the Customer Success domain.


Our journey began with a simple yet profound belief: that meaningful conversations can significantly impact our professional trajectory. With this ethos, we’ve embarked on a mission to bring to you the voices of seasoned and revered professionals in the field. Our episodes have seen the likes of Sue Nabeth Moore, Greg Daines, Jeff Heclker, James Scott, David Ellin, and David Jackson, who have generously shared their expertise on a variety of pertinent topics.


We’ve delved into the intricacies of Profit and Loss Statements in Customer Success with Dave Jacksson, explored the potential of Customer Success Platforms with Dave Ellin, and unravelled the role of AI in Customer Success with all guests. With Sue, we navigated the waters of Organizational Alignment, while Greg brought to light strategies for Reducing Churn. Not to be missed is James insightful discourse on the Current Trends in Customer Success and Jeff’s thoughts on Service Delivery in CS.


Each episode is crafted with the intention to ignite curiosity and foster a culture of continuous learning and improvement among customer success professionals. Our discussions transcend the conventional, probing into the proactive approach, and the evolving landscape of customer success.


Whether you’re a seasoned veteran or a newcomer to the industry, our goal is to propel your customer success prowess to greater heights. The rich tapestry of topics we cover ensures there’s something for everyone, from the fundamentals to the advanced strategies that shape the modern customer success playbook.


Our upcoming episodes promise a wealth of knowledge with topics like CS Math, Training, AI, Getting hired in CS, and CS Tool reviews, ensuring our listeners stay ahead of the curve in this fast-evolving field. The roadmap ahead is laden with engaging dialogues with yet more industry mavens, aimed at equipping you with the acumen to excel in your customer success journey.


At “The Customer Success Playbook,” our zeal for aiding others and disseminating our expertise to the community fuels our endeavor. Embark on this enlightening voyage with us, and escalate your customer success game to unparalleled levels.


Join us on this quest for knowledge, engage with a community of like-minded professionals, and elevate your customer success game to the next level. Your journey towards mastering customer success begins here, at “The Customer Success Playbook.” Keep On Playing!!


© 2025 The Customer Success Playbook
エピソード
  • CSP S3 E5 -Kevin Metzger - Your Service is Your Product
    2025/01/15

    Send us a text

    In this compelling episode of the Customer Success Playbook Podcast, Kevin Metzger presents a transformative perspective on service delivery, framing it as a product rather than just a process. This paradigm shift enables organizations to apply proven customer success methodologies to their service delivery framework, ensuring consistency, scalability, and enhanced value delivery.


    Detailed Analysis

    Kevin Metzger delves deep into the concept of treating service delivery as a product, emphasizing that for service-based companies, the delivery mechanism itself is the product being sold to customers. This innovative approach allows organizations to leverage established customer success concepts such as customer journey mapping, ideal customer profiles, and product fit within their service delivery framework.

    The discussion highlights several critical components of successful service delivery:

    1. Standardized Operating Procedures: Establishing consistent frameworks for customer interactions, reporting structures, and billing processes creates a repeatable and scalable service delivery model.
    2. Onboarding Excellence: Drawing from insights shared by industry experts Donna Weber and Melissa Caldwell, the episode emphasizes the importance of structured onboarding as a crucial service delivery function.
    3. Custom Delivery Within Framework: While deliverables may be customized for individual clients, they should operate within a defined methodology that ensures consistent quality and outcomes.
    4. Communication Patterns: The importance of establishing clear communication protocols and ensuring all stakeholders understand their roles and responsibilities in the service delivery process.

    The episode concludes with a preview of an upcoming discussion about the role of AI and agents in enhancing service delivery, suggesting exciting developments in the field.

    This strategic approach to service delivery provides organizations with a scalable, measurable, and refined methodology that can be continuously improved to deliver increasing value to clients.

    Now you can interact with us directly by leaving a voice message at https://www.speakpipe.com/CustomerSuccessPlaybook

    Please Like, Comment, Share and Subscribe.

    You can also find the CS Playbook Podcast:
    YouTube - @CustomerSuccessPlaybookPodcast
    Twitter - @CS_Playbook

    You can find Kevin at:
    Metzgerbusiness.com - Kevin's person web site
    Kevin Metzger on Linked In.

    You can find Roman at:
    Roman Trebon on Linked In.

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    5 分
  • CSP S3 E4 - Kevin Metzger - Communication is Key
    2025/01/13

    Send us a text

    In this compelling episode of the Customer Success Playbook Podcast, co-host Kevin Metzger shares his foundational principle for driving team success: the power of clear communication. Drawing from his extensive experience in requirements gathering and project management, Kevin unveils practical strategies for avoiding communication pitfalls and fostering genuine understanding within teams.


    Detailed Analysis

    Kevin's insights delve deep into the complexities of workplace communication, offering a multi-layered approach to enhancing team effectiveness. His experience writing requirements for a major delivery company serves as a practical case study in the challenges and solutions of cross-functional communication.

    Key takeaways include:

    1. The importance of iterative communication processes and documentation
    2. Strategies for managing disagreements proactively through pre-meeting alignments
    3. Techniques for identifying and addressing miscommunications in real-time
    4. The value of creating psychological safety through personal development sharing
    5. Methods for aligning team mindset toward shared success goals

    The discussion highlights how seemingly simple agreements can mask fundamental misunderstandings, emphasizing the need for active listening and careful facilitation. Kevin's approach to team meetings, incorporating personal development elements, demonstrates how creating a shared success mindset can enhance communication effectiveness.

    This episode provides valuable insights for customer success leaders looking to improve team dynamics and project outcomes through better communication practices.

    Now you can interact with us directly by leaving a voice message at https://www.speakpipe.com/CustomerSuccessPlaybook

    Please Like, Comment, Share and Subscribe.

    You can also find the CS Playbook Podcast:
    YouTube - @CustomerSuccessPlaybookPodcast
    Twitter - @CS_Playbook

    You can find Kevin at:
    Metzgerbusiness.com - Kevin's person web site
    Kevin Metzger on Linked In.

    You can find Roman at:
    Roman Trebon on Linked In.

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    8 分
  • CSP S3 E3 - Roman Trebon - AI as a Customer Success Assistant
    2025/01/10

    Send us a text

    In this compelling conclusion to our three-part series, Roman Trebon explores the transformative potential of AI tools, particularly ChatGPT, in enhancing customer success team planning and meeting effectiveness. The discussion delves into practical applications of AI for the "Keep, Kill, Start" exercise and meeting optimization, offering tangible strategies for CS leaders preparing their teams for 2025.


    Detailed Analysis

    The episode provides a deep dive into the practical implementation of AI tools within customer success operations. Roman shares his expertise on using ChatGPT as an AI customer success assistant, highlighting innovative approaches to strategic planning and team optimization. A key insight emerges around the iterative nature of AI interaction – using the tool to refine ideas through targeted questioning and continuous feedback.

    The discussion covers several critical areas:

    1. Strategic Planning Enhancement: Roman demonstrates how AI can be used to expand initial concepts into fully-formed strategies, particularly valuable for restructuring service offerings and team initiatives.
    2. Meeting Optimization: The conversation explores how AI can transform meeting documentation through automated transcription and intelligent summarization, with emphasis on customizing output to match personal communication styles.
    3. Voice and Personalization: The episode reveals advanced techniques for training AI to adapt to individual communication styles, including cross-platform strategies using both ChatGPT and Claude.
    4. Implementation Framework: Practical guidance is provided on using AI for developing 30-60 day action plans, ensuring strategic initiatives move from conception to execution efficiently.

    The discussion emphasizes that AI serves as an enhancement tool rather than a replacement, helping leaders articulate and refine their existing expertise rather than generating entirely new concepts.

    Now you can interact with us directly by leaving a voice message at https://www.speakpipe.com/CustomerSuccessPlaybook

    Please Like, Comment, Share and Subscribe.

    You can also find the CS Playbook Podcast:
    YouTube - @CustomerSuccessPlaybookPodcast
    Twitter - @CS_Playbook

    You can find Kevin at:
    Metzgerbusiness.com - Kevin's person web site
    Kevin Metzger on Linked In.

    You can find Roman at:
    Roman Trebon on Linked In.

    続きを読む 一部表示
    10 分

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