What if the secret to consistent content that actually converts wasn’t posting more—but connecting more deeply? In this episode, I’m joined by Claudia Lamb, a copywriter and content strategist who helps personality-packed brands stand out online by leaning into story-driven, human-centered messaging.

We’re diving into why your content might not be converting (even if it’s “valuable”), how to bring more of you into your brand, and how to use storytelling, video, and content strategy to build trust and connection with the right audience—without chasing trends or burning out.

Whether you’re a service provider, educator, or creative entrepreneur, this episode will help you rethink your approach to content and show up with more clarity, intention, and ease.

We cover:

• The real reason customers are taking longer to convert (and what to do about it)

• Why storytelling > trends—and how to create content that actually resonates

• How to show more of your personality in content without oversharing

• Tips for creating better video without needing a full production setup

• The key difference between content that gets ignored and content that connects

  
  

If you’ve been craving more alignment, consistency, and connection in your content—this one’s for you.

Resources & Links:

Learn more about Claudia’s work: ⁠loudernow.com.au⁠

Email Claudia: claudia@loudernow.com.au

Find me: ⁠www.seedandsol.com⁠

Connect on Instagram: ⁠@seedandsol.co⁠

If you’ve ever felt like you were doing everything right but still running on empty, this episode is your permission slip to stop pushing and start aligning.

Today I’m joined by Renée Fieck—occupational therapist, breathwork facilitator, and feminine leadership coach—who helps high-achieving women harness the power of their menstrual cycle to unlock productivity, creativity, and sustainability in business.

We’re digging deep into how cycle syncing can help you stop working against your body and finally create a business that works with you. This conversation is equal parts mindset shift and practical guidance—and it’s packed with the kind of support that helps you redefine success on your own terms.

We cover:

• How our culture’s obsession with hustle is keeping us stuck in burnout

• The four phases of your cycle—and what to actually do in each one

• The power of slowing down, embracing your rhythms, and syncing your business with your body

• Why traditional productivity advice often fails women (and what to try instead)

• Practical first steps to begin aligning your schedule with your cycle

  
  

Whether you’re brand new to cycle syncing or ready to deepen your connection with your body, this episode will help you reimagine what growth can look like when you stop forcing and start flowing.

Resources & Links:

Connect with Renée: reneeFieck.com

Email Renée: renee@reneefieck.com

Find me: www.seedandsol.com

Say hi on Instagram: @seedandsol.co

Ever feel like things in your business look fine on paper—but deep down, you know something’s off?

In this episode, I’m sharing the story of a surprising pivot I made last summer that reshaped my entire business (and why it didn’t mean I failed). We’re talking about the quiet signs it might be time for a shift, how to know when you’ve outgrown what used to work, and how to realign without burning it all down.

Whether you’re craving more clarity, better clients, or just a business that fits the life you’re actually living—this one’s for you.

In this episode:

• Signs it’s time to pivot (even when nothing’s technically wrong)

• Why alignment matters more than “success”

• My behind-the-scenes story of rebranding and reconnecting with my purpose

• How to start realigning your brand, offers, and messaging without a full overhaul

Website: www.seedandsol.comInstagram: @seedandsol.co