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The Art of the Pivot, and Creating the World's Largest Branding Summit | Jacob Cass | EP11
- 2024/12/04
- 再生時間: 1 時間 6 分
- ポッドキャスト
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サマリー
あらすじ・解説
In this episode of the Leading BOLDLY Podcast™, we sit down with Jacob Cass, founder of Just Creative and a world-renowned expert in branding and design. Jacob shares his entrepreneurial journey, insights from navigating significant business challenges, and the bold strategies he used to create the Builders Summit—the largest branding event in the world.
From overcoming setbacks caused by Google’s algorithm changes to the importance of personal branding, this conversation is packed with actionable advice for entrepreneurs and business leaders who want to make their mark.
Key Topics Covered:
- Jacob’s Entrepreneurial Beginnings: Discover how Jacob’s passion for design and branding started early in life and evolved into the global success of Just Creative.
- Adapting to Industry Shifts: Learn how Jacob handled a major revenue drop due to changes in Google algorithms, and how this challenge shaped the future of his business.
- Building the Builders Summit: Jacob takes us behind the scenes of planning and scaling a global branding event, sharing key strategies for managing logistics, engaging speakers, and creating a standout attendee experience.
- The Power of Personal Branding: Explore Jacob’s approach to building a bold and unique personal brand, including practical tips to stand out in today’s competitive market.
- Resources for Entrepreneurs: Gain access to tools, frameworks, and recommendations that have driven Jacob’s success—from free branding assets to essential books and methodologies.
Key Quote from the Episode:
"Your mindset is the key to navigating challenges. It’s not about what happens to you; it’s how you respond to it that defines your success." – Jacob Cass
Join Us:
Dive into this inspiring episode and learn from Jacob Cass’s bold journey in branding, business, and beyond!
SHOW LINKS:
CONNECT WITH JACOB ON LINKEDIN
https://www.linkedin.com/in/jacobcass/
VIEW THE WEBSITE
https://justcreative.com/
GET THE FREE ‘BRIEFCASE’
https://justcreative.com/branding-briefcase/
LISTEN TO THE PODCAST
https://justcreative.com/podcast/
LISTEN TO THE TED TALK
https://youtu.be/qeHtvuTcy70?si=RKIw7Nbp9GtZaTwX
SUMMIT IN A BOX
https://www.summitinabox.co/
FIND JACOB’S BOOK RECOMMENDATION ON AMAZON
Story Brand by Donald miller - https://amzn.to/3CH043E
Purple Cow by Seth Godin - https://amzn.to/3ZxGz6N
FIND JACOB’S FRAMEWORK RECOMMENDATION ON AMAZON
https://brandmasteracademy.com/brand-master-secrets/
FIND JACOB’S MUSIC RECOMMENDATION ON INSTAGRAM
https://www.instagram.com/blink182
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