Joe and Cody explore tech tools revolutionizing real estate content creation and demystify common mortgage terminology that often confuses homebuyers. They share practical insights on leveraging AI for business efficiency while breaking down complex financing concepts in simple, actionable terms.

• Captions app automates video editing for real estate professionals, saving hours of work while creating professional-looking content
• ChatGPT and AI assistants have evolved beyond search engines to become comprehensive business tools for everything from content creation to visualization
• PITI (Principal, Interest, Taxes, Insurance) represents your true monthly payment, often hundreds more than the advertised mortgage rate
• Loan-to-Value (LTV) ratios determine how much of your home you're financing versus owning outright
• Home Equity Lines of Credit (HELOCs) provide financial flexibility with minimal setup costs, functioning as low-interest emergency funds
• Mortgage lender competitiveness varies based on business models and margins rather than simply institution size
• Multiple Listing Service (MLS) provides the data that feeds all real estate sites, though platforms like Zillow add their own estimates and calculations

Check out the Captions app to streamline your social media content creation, and consider setting up a HELOC as a financial safety net even if you don't need the funds immediately.