• Selling on Livestreams—No Sleazy Sales Tactics Required
    2025/05/23

    Join Tanya Smith for a fresh, practical look at how midlife entrepreneurs, service providers, and coaches can confidently sell on livestream—even if you don’t have a polished studio or haven’t memorized a script.

    In this episode, Tanya explores why trust-building always beats “performing,” how creating offer-based content (using her BOSS Formula) gives structure to your video marketing, and why asking for the sale can be as simple as inviting someone to coffee.

    With relatable stories, tips for using affiliate offers when you don’t have your own product yet, and tactical strategies like her “Hook, Help, Hint” framework, Tanya makes authentic selling on video feel possible—and maybe even fun.


    (00:00) Introduction to Authentic Selling

    (05:06) Building Trust in Live Streaming

    (15:22) Leading with Value in Content Creation

    (26:50) Overcoming the Awkwardness of Asking for Sales

    (29:28) Overcoming Sales Fear

    (31:40) Reframing the Sales Conversation

    (35:40) The Three-Part Selling Process

    (41:26) Creating Multiple Revenue Streams

    (48:39) Selling Without a Large Following

    (54:02) Key Takeaways and Final Thoughts


    live streaming, authenticity, selling, trust, content creation, value, marketing, engagement, business strategies, online selling


    ========== 🌺👩🏾‍🏫 CONNECT WITH ME 👩🏾‍🏫🌺==========

    🎯We offer service businesses who want to go deeper with tutorials, co-working, and strategy building sessions. Find out more about me at my website: https://streamlikeaboss.tv

    🚀 Follow us on your favorite socials: https://streamlikeaboss.tv/links

    🧩 Get clear on your livestream personality: https://streamlikeaboss.tv/quiz

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    53 分
  • Why Perfectionism is Hurting Your Content
    2025/05/16

    In this episode, Tanya Smith reveals how chasing perfection in your videos is actually hurting your business growth—and what to do differently so you can attract loyal fans and clients with authentic content.

    Tanya asks the big question: Is your need to look flawless on camera actually holding your business back? If you’ve ever delayed going live because something—your hair, your lighting, your confidence—wasn’t “just right,” you’ll want to grab your favorite drink and sit with us for this one.


    Chapters

    (00:00) The Perfection Trap: An Introduction

    (00:12) Authenticity Advantage: Embracing Imperfection

    (05:59) Momentum vs. Perfectionism: The First Key Point

    (17:21) Relatability: Your Flaws Make You Human

    (27:01) Message Over Makeup: The Final Key Point


    Keywords


    authenticity, personal branding, perfectionism, content creation, video marketing, entrepreneurship, personal growth, live streaming, relatable content, messaging


    Keywords


    authenticity, personal branding, perfectionism, content creation, video marketing, entrepreneurship, personal growth, live streaming, relatable content, messaging


    authenticity, personal branding, perfectionism, content creation, video marketing, entrepreneurship, personal growth, live streaming, relatable content, messaging


    🎯We offer service businesses who want to go deeper with tutorials, co-working, and strategy building sessions. Find out more about me at my website: https://streamlikeaboss.tv

    🚀 Follow us on your favorite socials: https://streamlikeaboss.tv/links

    🧩 Get clear on your livestream personality: https://streamlikeaboss.tv/quiz

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    43 分
  • AI-Powered Productivity Hacks for Livestreamers
    2025/04/04

    In this episode of Stream Like a Boss TV, we explore the world of AI tools and their impact on livestreaming productivity.

    Join us as Tanya Smith dives into practical ways to maximize your livestream content using AI, highlighting essential strategies such as finding the best moments and automating your content flow.

    This episode is perfect for content creators and entrepreneurs seeking to optimize their digital presence while saving time. Tune in for actionable tips and engaging discussions that will transform your approach to livestreaming.

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    57 分
  • STOP Creating Content From Scratch! How to Maximize Every Livestream
    2025/03/11

    Have you ever felt overwhelmed by the ongoing cycle of brainstorming and creating content? That's exactly what we tackle today. Tanya unveils a three-pillar framework to easily transform your livestreams into various forms of content, reducing stress and increasing productivity. Ideal for anyone keen on optimizing their content strategy while maintaining balance in life's other areas.

    Timestamps
    00:00 Introduction to Content Repurposing
    00:38 Tanya's Three-Pillar Framework
    01:28 Listener Engagement and Emoji Poll
    02:07 Latest Facebook Live Updates
    03:53 Ensuring Ownership of Your Content
    05:02 Download Strategies for Facebook Live
    07:17 Importance of Long Form To Short Form Content
    11:00 Creating Quotes and Sound Bites
    14:06 Cross-Platform Sharing Tips
    24:16 Keeping Content Lean and Evergreen

    Harnessing the three pillars of content repurposing can significantly transform your workflow, making content creation a more manageable and enjoyable process.

    Keywords: content creation, repurposing strategy, livestreaming, long form content, short form content, cross-platform sharing, evergreen content, digital marketing strategies, content optimization

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    49 分
  • How to Craft a Realistic Livestream Schedule (Without Burnout or Guilt)
    2025/02/12

    Are you tired of hearing you need to be “on” 24/7 to grow your brand? In this episode, I’m breaking down why that belief is a trap—and how you can create a livestream schedule that supports your business and your real life. Whether you’re juggling a demanding job, family, or just want a weekend to yourself, you’ll walk away with practical tools you can actually use.

    In this episode, you’ll learn:

    • Why “always on” advice is outdated—and what actually works for midlife entrepreneurs

    • Three strategic steps to designing a schedule that fits your energy, time, and business goals

    • How to pinpoint your non-negotiables and block off real downtime (without feeling guilty)

    • My favorite time + tech tricks (including how I use AI and color-coded calendars)

    • The mindset shift that let me finally embrace imperfection—and show up with consistency

    • How to use your personal energy peaks to pick the best “go live” time

    • Why boundaries aren’t just for clients—and how to set them, even if you’re a nurturer

    Tired of burnout and shiny hustle culture? Grab my free “Livestream Sanity Checklist” to start building a content plan you’ll actually want to stick to.

    Timestamps:
    00:00 – Why 24/7 hustling is a myth for content creators
    06:37 – Step 1: Identifying priorities (and what you’ll never give up)
    15:06 – Why blocking personal time on your calendar is non-negotiable
    17:04 – Step 2: Smarter time management techniques + tech hacks
    28:58 – Step 3: Letting go of guilt and finding your own rhythm
    33:58 – How to match your livestreams to your energy (not someone else’s rules)
    38:26 – Why boundaries help you serve your audience (and yourself)

    Resources for you:
    → Take the “Discover Your Live Vibe” quiz: https://streamlikeaboss.tv/quiz
    → Join Stream Bosses Academy coworking: https://streambossesacademy.com
    → Subscribe on YouTube: https://youtube.com/@tanyasmith
    → Weekly tips + livestream updates: https://streamlikeaboss.substack.com

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    43 分
  • Connection > Content: How to Turn Viewers Into Clients With Real-Time Engagement
    2025/02/05

    Are your livestreams feeling more like talking to crickets than building community? This week, we’re getting to the heart of what actually creates clients and fans in your audience: connection. I’m walking you through my real-world strategies to boost engagement—not just during your stream, but before and after—so you start turning listeners into genuine supporters (and buyers).

    In this episode, you’ll learn:

    • Why your audience isn’t showing up—and the 3 phases where connection really starts

    • The exact pre-show moves that fill your chat with real people, not tumbleweeds

    • Live engagement prompts that work—even when nobody’s talking back

    • What to do after you hit “End” to nurture relationships and keep your brand top of mind

    • How to handle livestream hiccups (tech fails included!) without losing trust or momentum

    • My mindset for making every viewer count—even if you only see one

    Whether you’re just starting with video or looking to revive your livestream game, this episode will show you how to see possibility—and take action that’s right for your life and business.

    Timestamps:
    00:00 – Welcome + why connection outperforms content
    05:58 – Behind-the-scenes: Building community before you go live
    10:03 – How to create real-time engagement (and why chat matters)
    16:12 – Handling low turnout and “crickets” with confidence
    27:55 – What to do after your stream to spark real results
    36:11 – Tanya’s recap: Your 3-part connection playbook
    39:46 – Next steps + upcoming workshop invite

    Mentioned in this episode:
    → Quiz: Discover Your Live Vibe — https://streamlikeaboss.tv/quiz
    → Stream Bosses Academy coworking — https://streambossesacademy.com
    → Subscribe on YouTube — https://youtube.com/@tanyasmith
    → Weekly tips + livestream updates — https://streamlikeaboss.substack.com

    Ready to stop broadcasting into the void? Grab my Free “Livestream Prep Mind Map” when you join my email list for actionable training and notes—so you never lose another lightbulb moment (sign up at https://streamlikeaboss.tv).

    Let’s make your next livestream feel less like a solo act and more like a real conversation that moves your business forward.

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    34 分
  • Mastering Your First Livestream (Without Losing Your Mind)
    2025/01/27

    Nervous about hitting “Go Live” for the first—or even the fiftieth—time? You’re not alone, and you don’t have to stay stuck in anxiety mode. In this episode, I’ll break down the realistic first steps to feeling (and looking) more confident on camera, show you what to focus on (even if your tech isn’t fancy), and share my favorite framework for keeping livestreams simple, structured, and truly engaging.

    In this episode, you’ll learn:

    • The real reason livestream nerves show up (and how to manage the “what if I mess up?” spiral)

    • My 3 R’s for building camera confidence, even if you overthink everything

    • The basic gear and setup you ACTUALLY need to start—plus what’s a waste of money at the beginning

    • How to pick the best platform, so you’re not showing up where you don’t belong

    • My HEART framework for planning any livestream—so you stay on track, connect with your people, and never blank out on what to say next

    • The one mindset shift that’ll help you get comfortable sharing your message, imperfect lighting and all

    Ready to stop looping through self-doubt and finally claim your space on camera? Grab your notepad—this one’s packed with honest, practical strategies to get you (and your business) moving!

    Mentioned in this episode: → Take the “Discover Your Live Vibe” quiz: https://streamlikeaboss.tv/quiz
    → Get support inside Stream Bosses Academy coworking: https://streamlikeaboss.tv/academy
    → Subscribe on YouTube for weekly tips: https://youtube.com/@tanyasmith
    → Get podcast updates + livestream tips: https://streamlikeaboss.substack.com

    If you’re done letting fear run your livestreams (or keep you from starting), this is your permission slip to take imperfect action—because your audience needs more of YOU, not more excuses.

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    54 分
  • Skip the Editing! How Live Streaming Builds Trust and Saves Time
    2024/12/11

    Ever wondered how to be efficient and genuine at the same time? Let's explore why live streaming might be your best bet for building trust and saving time in content creation. In today’s episode, Tanya Smith shares how going live can simplify your workflow, making audience engagement a breeze.

    Top 3 Key Takeaways:

    1. Authenticity Equals Trust

      : Live streaming helps you connect with your audience on a genuine level, showing them the real you without the filter of heavy editing.

    2. Cost-Effective and Time-Saving

      : Opting for live streaming cuts down the expenses and effort involved in post-production, letting you focus more on content delivery.

    3. Flexible Content Creation

      : A single live stream can be sliced, diced, and repurposed into multiple content pieces, maximizing your reach from one session.

    Why Listeners Should Tune In: Catch Tanya’s practical advice on integrating live streaming into your content strategy to make your brand more approachable while saving hours of editing time. Plus, she spills the beans on some handy tools and personal tips to kick off your streaming journey.

    Timestamps:

    • (00:00) Introduction and Tanya’s Background at Kirk's Studio
      Tanya shares her initial challenges and the inspiration behind embracing live streaming.

    • (05:15) Streamlining Content Creation
      Discover how live streaming can simplify your workflow, turning a single stream into multiple content assets.

    • (11:50) Building Trust and Authenticity
      Learn why audiences prefer the raw and unedited nature of live videos and how it builds a more authentic connection.

    • 18:30) Cost and Time Efficiency of Going Live
      Tanya highlights the savings in production costs and editing time, making live streams a smart choice for budget-conscious creators.

    • (24:45) Tools and Tech Tips
      Get insights into the gear Tanya uses and her recommendations for getting started without needing high-end equipment.

    Memorable Quotes:

    • "The less polished, more human side of live streaming really resonates with people these days."

    • "You don’t need fancy gear to start, even your smartphone can deliver professional-quality streams."

    • "Focusing on your goals and not on obstacles is key to creating a positive impact with your content."

    Conclusion: Live streaming isn't just about going live—it's about connecting with your audience in real-time, showing authenticity, and saving valuable time in content creation. Ready to make live streaming work for you?

    Keywords: Live Streaming, Content Creation, Audience Engagement, Cost-Effective Marketing, Authentic Connection

    Head over to streamlikeaboss.tv for more tips and to catch her live most Thursdays. Don’t forget to follow @videocoachtanya on your fav social media platforms for the latest updates!

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    53 分