In this episode of 'Slay the Gatekeeper', host Courtney is joined by Lauren Petrowski, a news media expert, to discuss strategies for utilizing local news to amplify business, social media presence, and content creation. They explore who can benefit from local news, the steps to get started, pitching techniques, the importance of being available, and creating compelling content for TV. They also delve into the best practices for preparing for an on-air appearance, emphasizing expertise and visual storytelling. This episode is a must-listen for any small business owner or content creator looking to expand their reach and credibility by leveraging the power of local media.

Stop paying for your stuff! If you’re an influencer, a thought leader, or honestly have any kind of public presence, you could be getting free sh*t left and right. And Nancy Kaatz is here to tell us exactly how we can start.

In this episode, Nancy and I dig into what you could be getting, how to link and start affiliate programs, how to contact brands directly, and how to stop overthinking and start posting. Plus, we’re sharing some of the craziest stuff we’ve seen other creators get for free. If you want to start getting free stuff from brands you use every day, this episode is for you.

What’s in this episode:

• [00:00] Intro

• [01:48] Why you should be linking literally everything

• [04:35] Why it’s time for you to apply for Amazon’s affiliate program

• [09:58] How and where you should be contacting brands

• [19:43] How to stop being overthinking and just get to creating

• [24:50] Why you should be tagging any and all brands shown in your content

• [30:46] Some of the wildest stuff we’ve seen people get for free

Sign up for my next LinkedIn Cohort, starting Jan 6 (through Jan 27!)

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Alright, if you’ve been around here for a minute, you’ve heard me talk about my Level up on Linkedin Accelerator course.

But today, I’m giving you a full breakdown. I’m going through what this course is for, why I started it, the week by week structure and course outline, and some commonly asked questions about my course. (Plus, some testimonials from former students.)

If you’ve been curious about this course and how it could actually benefit you and your career, this episode was literally made for you. Let’s jump in and I hope to see you in my LinkedIn course in January!

What’s in this episode:

• [00:00] Intro

• [00:17] A little background on my LinkedIn cohort

• [04:16] How my LinkedIn course is structured

• [07:47] What we cover each week in the course

• [15:35] Answering some commonly asked questions about my LinkedIn course

• [19:04] Who this course is for

Sign up for my next LinkedIn Cohort, starting Jan 6 (through Jan 27!)

Connect with Courtney

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