How Retailers Are Investing in Their Sales Associates, BoF https://www.businessoffashion.com/articles/retail/the-state-of-fashion-2025-report-store-sales-associates-staff-shopping/

Empowering Sales Associates: The Key to In-Store Retail Success in 2025, MMP https://multimediaplus.com/empowering-sales-associates-the-key-to-in-store-retail-success-in-2025/

From Associates to Brand Ambassadors: Empowering Retail Teams to Deliver Exceptional Customer Experiences https://multimediaplus.com/from-associates-to-brand-ambassadors-empowering-retail-teams-to-deliver-exceptional-customer-experiences/

‘It takes a lot of discipline’: How retail brands are educating their in-store staff https://www.glossy.co/fashion/it-takes-a-lot-of-discipline-how-retail-brands-are-educating-their-in-store-staff/

Article "How Speaking Their Language Will Redefine Retail Communication in 2025": https://multimediaplus.com/how-speaking-their-language-will-redefine-retail-communication-in-2025/

Unlocking Confidence: The Key to Retail Transformation article: https://multimediaplus.com/unlocking-confidence-the-key-to-retail-transformation/

Article: The Art of Helping Customers Find the Perfect Gift

Bridging the Gap: How the Pandemic Shaped the Retail Expectations of Today’s Young Associates

Inspiring Holiday Success: Equipping Retail Leaders & Associates for a Festive Season

Leading with Cheer: Inspiring Store Leaders to Drive Holiday Success

Maximizing Sales Through Product Knowledge