• Profit-Boosting Merchandising Strategies for Growth — Daniel Gurevitch | How Smart Merchandising Drives Growth, Why Bestseller Metrics Can Mislead Decisions, How Smart Widgets Improve Recommendations, How Shopify Stores Manage Large Catalogs (#361)

  • 2025/01/06
  • 再生時間: 21 分
  • ポッドキャスト

Profit-Boosting Merchandising Strategies for Growth — Daniel Gurevitch | How Smart Merchandising Drives Growth, Why Bestseller Metrics Can Mislead Decisions, How Smart Widgets Improve Recommendations, How Shopify Stores Manage Large Catalogs (#361)

  • サマリー

  • Enjoying the Ecommerce Coffee Break Podcast? Here are a few ways to grow your business: https://ecommercecoffeebreak.com/level-up/
    ---

    Discover how to make product discovery effortless for your customers and maximize profitability in your store.

    On this episode of the Ecommerce Coffee Break Podcast, host Claus Lauter chats with Daniel Gurevitch, Co-founder and CEO of Kimonix, about strategies for collection management, product sorting, and profit-driven merchandising.

    With insights drawn from Daniel’s extensive experience in eCommerce consulting, you’ll learn practical tactics to optimize inventory, reduce slow movers, and enhance customer experience using data-driven solutions.

    Topics discussed in this episode:

    • Why focusing only on bestsellers hurts profits - The 80/20 rule pitfall in ecommerce
    • How to balance bestsellers with slow inventory - Smart merchandising strategies revealed
    • What 70+ data points tell about product success - Beyond basic sales metrics
    • How AI manages collections automatically - Balancing new, best, and slow movers
    • Why traditional bestseller metrics mislead - The marketing spend impact
    • What true collection analytics reveal - Understanding real product performance
    • How smart widgets boost recommendations - Mixing personalization with inventory
    • Why inventory health matters - Using data to make promotion decisions
    • How Shopify Plus stores optimize collections - Implementation for 150+ product catalogs

    Links & Resources

    Website: https://www.kimonix.com/
    Shopify App Store: https://apps.shopify.com/kimonix
    LinkedIn: https://www.linkedin.com/company/kimonix/
    LinkedIn: https://www.linkedin.com/in/daniel-gurevitch/

    Get access to more free resources by visiting the show notes at
    https://tinyurl.com/rfcy2tnx

    MORE RESOURCES

    Download the Ecommerce Conversion Handbook for store optimization tips at https://tinyurl.com/CRO-ebook

    Best Apps to Grow Your eCommerce Store: https://ecommercecoffeebreak.com/best-shopify-marketing-tools-recommendations/

    Become a smarter online seller in just 7 minutes
    Our free newsletter is your shortcut to ecommerce success. Every Thursday. 100% free. Unsubscribe anytime. Sign up at https://newsletter.ecommercecoffeebreak.com

    Rate, Review & Follow
    Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts. Rate here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422

    And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!



    続きを読む 一部表示

あらすじ・解説

Enjoying the Ecommerce Coffee Break Podcast? Here are a few ways to grow your business: https://ecommercecoffeebreak.com/level-up/
---

Discover how to make product discovery effortless for your customers and maximize profitability in your store.

On this episode of the Ecommerce Coffee Break Podcast, host Claus Lauter chats with Daniel Gurevitch, Co-founder and CEO of Kimonix, about strategies for collection management, product sorting, and profit-driven merchandising.

With insights drawn from Daniel’s extensive experience in eCommerce consulting, you’ll learn practical tactics to optimize inventory, reduce slow movers, and enhance customer experience using data-driven solutions.

Topics discussed in this episode:

  • Why focusing only on bestsellers hurts profits - The 80/20 rule pitfall in ecommerce
  • How to balance bestsellers with slow inventory - Smart merchandising strategies revealed
  • What 70+ data points tell about product success - Beyond basic sales metrics
  • How AI manages collections automatically - Balancing new, best, and slow movers
  • Why traditional bestseller metrics mislead - The marketing spend impact
  • What true collection analytics reveal - Understanding real product performance
  • How smart widgets boost recommendations - Mixing personalization with inventory
  • Why inventory health matters - Using data to make promotion decisions
  • How Shopify Plus stores optimize collections - Implementation for 150+ product catalogs

Links & Resources

Website: https://www.kimonix.com/
Shopify App Store: https://apps.shopify.com/kimonix
LinkedIn: https://www.linkedin.com/company/kimonix/
LinkedIn: https://www.linkedin.com/in/daniel-gurevitch/

Get access to more free resources by visiting the show notes at
https://tinyurl.com/rfcy2tnx

MORE RESOURCES

Download the Ecommerce Conversion Handbook for store optimization tips at https://tinyurl.com/CRO-ebook

Best Apps to Grow Your eCommerce Store: https://ecommercecoffeebreak.com/best-shopify-marketing-tools-recommendations/

Become a smarter online seller in just 7 minutes
Our free newsletter is your shortcut to ecommerce success. Every Thursday. 100% free. Unsubscribe anytime. Sign up at https://newsletter.ecommercecoffeebreak.com

Rate, Review & Follow
Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts. Rate here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422

And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!



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Profit-Boosting Merchandising Strategies for Growth — Daniel Gurevitch | How Smart Merchandising Drives Growth, Why Bestseller Metrics Can Mislead Decisions, How Smart Widgets Improve Recommendations, How Shopify Stores Manage Large Catalogs (#361)に寄せられたリスナーの声

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